Remove Account management Remove Pipeline Remove Referrals
article thumbnail

Why account-based expansion is B2B’s next growth lever

Martech

Marketing teams are often measured on MQLs, pipeline generation and new logo acquisition. Greater potential for product advocacy and referrals and customer stories for marketing. Traditional account management typically focuses on reactive support and renewal management rather than proactive expansion opportunities.

Growth 136
article thumbnail

Best Lead Generation Tools for Hot Leads in 2022

Sales Pop!

Pipeliner CRM. Pipeliner CRM is the first CRM tool with a completely holistic approach, bringing together two approaches that are often divergent in companies. Sales Enablement Tool and key account management ( KAM). These are now united under the single revenue engine of project management. Optinmonster.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Use Content to Drive Referrals and Upsell Customers

Hubspot

And rightfully so -- it's our responsibility to make sure the business has a pipeline fat with juicy, qualified leads. Consider these tactics to help you leverage your already cranking inbound marketing efforts to drive referrals and sell more to your existing customers. Marketers are often hyper-focused on lead generation.

article thumbnail

What’s The Purpose Of Account Planning?

Partners in Excellence

We have to find new customers and new opportunities, so we have to have a prospecting plan within the account? How can we leverage referrals from our current customers within the account? Prospecting within the account is no different than prospecting within the territory–except the account may be our territory.

Territory 112
article thumbnail

The State of Sales: Pandemic Adaptation Survey (Report)

Sales Hacker

For sales professionals, there’s nothing more important than keeping a steady flow of leads in the pipeline. Tips for Keeping a Strong Pipeline During the Pandemic. We asked salespeople to share their advice on maintaining and growing a strong pipeline during the pandemic. More prospecting by Account Managers.

Cold Call 115
article thumbnail

Sales Podcast – Strategic Sales Performance Management

Closing Bigger

A-Zone Pipeline Management: Those familiar with my seminars or podcasts know I discuss the A-zone or the 80-20 rule frequently. Here, I’ll delve deeper into how we can strategically approach our pipeline with an A-focused mindset and its effects on our sales productivity and performance.

article thumbnail

The 30+ Most Desirable Sales Skills & Traits You MUST Develop To Become An Unstoppable Rep

Sales Hacker

From sales reps to sales coaches, talent ultimately keeps pipelines humming and revenues coming in. From meeting clients and gathering referrals to soliciting advice and achieving team objectives, relationship-building skills enable a salesperson to accomplish tasks easier and make better-informed decisions. Referral Marketing.

Negotiate 106