Understanding the Sales Force

MAY 4, 2025

Ever watch an MLB game where a manager challenges a call, and the Replay Center in New York dives into every angle like detectives on a case? In sales, the play is the salespersons conversation with a prospect, and the debrief is the managers chance to review it. Its a high-stakes process that demands precision and clarity.

Objection handling 71

Objection handling Angle Gaming Consult 71

Martech

MAY 1, 2025

He found four conditions that must all be true in the mind of the prospect: Appeal : “I want this.” Isolate a specific angle or claim. Dig deeper: The 4 steps you must take before launching your product Use the four-part filter: Appeal, exclusivity, clarity, credibility McGlaughlin spent years testing value propositions.

A/B testing 115

A/B testing Angle Launch Up-sell 115

Hubspot

NOVEMBER 25, 2019

Ecommerce conversion rate is the ultimate top-line metric for online store owners looking to understand if the changes they're making to their site are positively or negatively impacting the number of visitors who eventually become customers. Here, let's explore what ecommerce conversion rates are, why they matter, and how to raise yours.

Conversion 100

Conversion Angle Agriculture User Experience 100

ConversionXL

OCTOBER 13, 2015

You’re essentially learning about your customers from another angle, providing you with valuable quantitative insights. In sequential testing , you simply change things on your site and note how your conversion rate changes over time. Once you know that, you can work to orchestrate those activities with new prospects.

Conversion 116

Conversion A/B testing X-functional Drivers/motivators 116

Martech

MAY 8, 2025

Fragmented data, rigid structures and attribution Engagement tracking is the foundation for understanding marketing performance, optimizing touchpoints and driving conversions. A prospect might receive an email, visit your website and then submit a form under an entirely different tracking structure. This can lead to confirmation bias.

Campaign 83

Campaign Angle CRM Follow-up 83

Beeketing

MAY 5, 2021

Are you struggling to get the desired number of conversions from your ecommerce website? So, how can you get more traffic and conversions for your website? The answer is by using a mix of SEO (search engine optimization) and CRO (conversion rate optimization) techniques. . Use FOMO to Get Instant Conversions.

Conversion 98

Conversion Retail Angle Prospecting 98

Hubspot

SEPTEMBER 20, 2023

Conversational AI for sales teams can eliminate a lot of repetitive tasks such as follow-up emails and customer queries and even generate sales collateral. Operationally, conversational AI speeds up processes within tools like your CRM or CMS, makes reporting easier, decision-making more effective, and so much more.

Conversion 90

Conversion Price Sales Angle 90

Martech

MARCH 3, 2025

None of this follows the three copy guidelines I’ve shared in the past: Copy must explain problems better than your prospects. Better explain available solutions than your prospects. Thought leaders help their audience find a different angle of attack when approaching problems and solutions. The ones that don’t?

Angle 126

Angle Trust Follow-up Consult 126

Hubspot

DECEMBER 26, 2022

52% of sales leaders say conversations are one of the most important productivity metrics to track. So whether you're negotiating with a prospect or just having a quick chat with another professional — the way you keep that conversation going can be the difference between a lost opportunity or your next closed-won deal.

Conversion 73

Conversion Angle Sports Negotiate 73

Sales Gravy

JULY 27, 2022

He is a guru for using LinkedIn's marketing power, and as mentioned in Fanatical Prospecting, I believe that it is one of the greatest sales tools ever created - along with the car, Google, the internet, email, and the telephone. If you only choose one silo, then statistically you are going to miss prospects.

Angle 126

Angle Gaming Up-sell Prospecting 126

Hubspot

MARCH 28, 2022

To understand the elements of an effective social selling conversation starter, I spoke with four sales experts. How to Start a Conversation on LinkedIn. Before we dive into more specific expert-backed advice, let's go over a few general best practices when starting a conversation with anyone on LinkedIn. Leverage video posts.

Conversion 81

Conversion Sell Cold Call Objectives and Key Results 81

ConversionXL

MARCH 10, 2021

This already gives me several angles. The goal here is to find an angle on an already ongoing popular conversation and add your fresh take. In other words, how can you add value to the current conversation? There’s always another angle. How to use relevance to snowball one article into several.

Angle 151

Angle Pitch Niche Trust 151

Sales Hacker

NOVEMBER 18, 2019

Over our years of outbound selling, we have identified five quick tips that contribute to outbound prospecting success during the end of the year. See if you can customize them for your outbound prospecting. Here they are… 5 holiday prospecting tips you can put to work today. It doesn’t have to be this way. How NOT to Do It.

Prospecting 82

Prospecting Appointment Cold Call Sales 82

PandaDoc

JUNE 2, 2025

In B2B sales, the best deals are won by sales reps who can challenge assumptions, reframe conversations, and bring unexpected insights to the table. Thats the core idea behind the Challenger sales method, a framework designed to help sellers guide complex deals by teaching prospects something new rather than just asking them what they need.

Process 52

Process Objectives and Key Results Sales Angle 52

Veloxy

SEPTEMBER 29, 2021

Timesinks Waste Sales Reps’ Potential In sales, nothing matters as much as prospecting and closing. Persuasive conversational skills are valuable. Researching prospects, sifting through huge swaths of data, and re-typing reports is NOT necessary. In a battle of priorities, it’s those two tasks vs everything else.

Territory 342

Territory Represent Sales Lead generation 342

Sales Hacker

FEBRUARY 1, 2023

After all, prospects are 5x more likely to engage outreach from a mutual connection vs. pure cold outreach. You want some quick, easy, new conversations to create pipeline. Making personal connections with potential prospects doesn’t have to end after the last mutual introduction is made. This makes sense. Or have you?

Pipeline 107

Pipeline Angle Contact Follow-up 107

Sales Hacker

MAY 5, 2020

Outbound Prospecting Is Changing. Outbound prospecting remains a top strategy for the salespeople we surveyed. We asked the question, “If outbound prospecting was part of your sales process before the pandemic, are you still performing outbound prospecting?”. More prospecting by Account Managers. Final Thoughts.

Cold Call 116

Cold Call Quota Represent Pipeline 116

Hubspot

OCTOBER 9, 2019

When you're on an exploratory call , you want to be prepared for every question, objection, or circumstance a prospect throws your way. Plus, it's important to practice the flow of conversation and learn how to ask questions authentically, instead of interrogatively. Getting comfortable breaking up with prospects.

Technique 101

Technique Angle Profit margin Sales 101

Sales Hacker

JULY 29, 2022

If you are in a bad mood, you will be lucky to have a prospect approach you let alone give you their full name, address and cell phone number. It pays to observe the body language of the members of the public strolling around you and look for opportunities to start a conversation. Identify your prospect’s pain points.

Lead generation 129

Lead generation Contact Angle Follow-up 129

Martech

FEBRUARY 8, 2024

In B2B, the opportunity is in optimizing for bottom-of-the-funnel queries and conversions. Higher conversion rates The bottom-of-the-funnel (BOFU) content is all about conversions. And yes, while niche content traffic may be low, conversions can be high. So, why start from the bottom in B2B?

B2B 124

B2B Gaming Niche Appointment 124

Heinz Marketing

MAY 29, 2023

How can sales enablement and marketing teams help sales organizations have more effective conversations with prospects? Cause if we don’t appreciate that angle, we’re gonna have a hard timeselling to today’s buyers. And that’s the depth of conversation I think we need to get to, right?

Pipeline 104

Pipeline Angle Sales Trust 104

Sales Hacker

MARCH 21, 2019

Prospects expect sales pitches to be highly personalized, too. Reference Past Conversations. If you’ve spoken with your prospect before, don’t start a pitch by talking about yourself, your product, or your business. How would Greg’s prospect respond to that statement other than saying, “Oh, that’s interesting”?

Pitch 109

Pitch Sales Angle Prospecting 109

Hubspot

OCTOBER 11, 2019

When you're experiencing slow business, it can free up your time to address weaknesses and focus on prospecting and connecting with potential leads. Do they have the company size, location, and vertical of all their prospects or clients? Primary Conversion Sales Metrics. How does your sales team keep track of their prospects?

Angle 98

Angle Technique Pipeline CRM 98

Hubspot

NOVEMBER 9, 2020

According to Blake, regardless of the individual prospect and their needs, the rep's ultimate task is to bring money in the door. Buyers today are inundated with information from every angle, and are skeptical of being sold to with empty claims that aren’t backed by relevant data. Determine if the prospect has a problem you can solve.

Closing 100

Closing Education Angle Quota 100

Sales Hacker

MARCH 15, 2018

You waste a LOT of time exchanging emails with a prospect until a good time is found. The time it takes to arrange a meeting has a direct impact on conversion. Time is the currency of many prospective buyers. Let’s explore 4 tips that’ll make sales appointment scheduling a lot easier for you and your prospects.

Appointment 93

Appointment Process Product Angle 93

Sales Pop!

MAY 14, 2024

This platform excels at engaging prospective students by offering tools on their homepage that allow users to discover and compare universities that match their preferences. Use a mix of media, text, case studies, testimonials, and FAQs to cover every angle of your service. SEO plays a crucial role here, too.

Presentation 130

Presentation Service Product Niche 130

Hubspot

NOVEMBER 8, 2021

I'll preface these tips by mentioning that many sales teams struggle to hit quota during the holiday season — and those issues come from a lot of different angles, including: It's a shorter quarter with weeks-long holidays for prospects. Prospects take additional PTO during the holidays, in addition to company-wide holidays.

Quota 99

Quota Angle Prospecting Price 99

ConversionXL

FEBRUARY 16, 2012

If I could give you only one piece of conversion advice , “test your value proposition” would be it. It’s the primary reason a prospect should buy from you. It should join the conversation that is already going on in the customer’s mind. What exactly is a value proposition? Use the right language.

A/B testing 134

A/B testing CTR Angle Conversion 134

CloserIQ

APRIL 25, 2019

The response: Show the prospect more of the value that your product brings to them. But most often, the response you get from the prospect is vague : next week, next month, quarter, year – essentially, any day other than today, but nothing specific. This might help lower their guard enough to keep the conversation going.

SQL 92

SQL Objection handling Angle Pitch 92

Hubspot

JANUARY 18, 2018

If your company hasn’t implemented analytics and other forms of tracking methods that can be tied to goals and conversion rates, do so now. While a lead’s quality can certainly affect its conversion potential, increased quantity of leads typically increases the number of closed deals. 2) Implement a sales pipeline action plan.

Angle 101

Angle Pipeline Sales Sports 101

Hubspot

JUNE 28, 2013

Here’s where data-driven content comes in: it’s the rationale that makes people, particularly potential prospects and leads, sit up and pay attention. Here are some guidelines for using data in all of your marketing activities: Use the data to frame your story angle. Increase landing page conversions by using specific numbers.

Angle 78

Angle A/B testing Drivers/motivators Presentation 78

Martech

OCTOBER 14, 2021

To ensure that customers and prospects have the ideal interactions with their brands at every touchpoint, marketers first need in-depth information about the journey buyers currently navigate on their way to making a purchase, as well as how they interact post-purchase. Increased revenue.

Customers 117

Customers Cross-sell Angle Technique 117

ConversionXL

MAY 27, 2022

More conversions? Look instead at measuring KPIs like close rate, cost per acquisition, cost per lead, conversion rates, average contract value, and lifetime customer value. So you want to have a different angle, a new angle, something that you’re about.”. Run Webinars to nurture interested prospects.

Referrals 115

Referrals Drivers/motivators Angle Promote 115

Hubspot

APRIL 30, 2025

The prospect had bombarded me with tough questions and objections, and the whole time I thought they were poking holes in my pitch because they werent interested. That prospect was deeply engaged, trying to gather justification to buy. Buying signals are behaviors or statements that indicate a prospect is considering a purchase.

Contract 31

Contract Sales Objectives and Key Results Prospecting 31

Hubspot

JULY 1, 2020

Do everything you can to help yourself anticipate how your prospect is going to negotiate. Based on your understanding of factors like the prospect's company, industry, and position, see if you can predict the angles they might approach the negotiation with. Have an idea of both your and your prospect's BATNA.

Negotiate 92

Negotiate Objectives and Key Results Angle Price 92

ConversionXL

MARCH 14, 2017

Then why is it that professional landing pages — getting decent traffic numbers — don’t produce conversions a lot of the time? It’s because marketers forget about the visitor in the conversion equation. Remember the Other Side of the Conversion Equation. That’s all marketers need to generate high quality leads, right?

Promote 99

Promote A/B testing Represent Angle 99

Sales Hacker

SEPTEMBER 25, 2020

It takes twice as many attempts to connect with a prospect as it did 10 year ago. From tech innovations to GDPR, the environment itself is creating more obstacles to connect with your perfect prospect. Simple: join the conversation. After monitoring conversation topics and emerging trends, bring your ideas to the table.

Campaign 89

Campaign A/B testing Follow-up Angle 89