Partners in Excellence

APRIL 8, 2024

The global economy/turmoil and continued layoffs/reductions, and shuffling of priorities–both within our customers, markets, and within our own organizations. And others go, blithely, along, “AI can help you double/triple/quadruple your personalized outreach!” We are reaping the results of what we have sowed.

Quota 117

Quota Trust Pitch Up-sell 117

Partners in Excellence

JANUARY 18, 2024

One of the sellers asked a question about dealing with customer questions and queries about the products, particularly deeply technical questions. Customers asking us about the product capabilities, drilling deeply into what the products and solutions do. They don’t know how to buy. Have they done their homework?

Customers 129

Customers Up-sell B2B Trust 129

Partners in Excellence

JANUARY 25, 2024

We don’t have a set agenda, we talk about what we are seeing, usually it’s me whining about the state of professional selling. Our focus on beating the competition diverts our ability to drive substantively higher levels of performance, value creation, growth, and revenue through helping the customer solve their problems.

Customers 117

Customers Objectives and Key Results Growth Objection handling 117

Martech

MAY 2, 2024

Understanding and engaging the buying group is critical for B2B success. When companies need to make major purchases, they typically assemble an internal team — known as the buying group, buying committee or buying center — to evaluate options and make the decision. You still don’t really know who is buying what.

B2B 117

B2B Drivers/motivators CRM GTM 117

Partners in Excellence

MAY 7, 2024

They started by saying, “We sell solutions… ” “That’s interesting, tell me more. What do your solutions do?” “I’m sorry,” I said, “I meant, what problems do your solutions solve? . “What does that mean,” I asked. ” I responded.

Start-ups 116

Start-ups Up-sell Conversion Product 116

Partners in Excellence

JANUARY 30, 2024

Can I show you what results you might realize…” Sometimes, the product pitches are thinly veiled by a problem: “Is lead/demand gen a problem for you? But unless the prospect is very late in their buying process, product/solution focused prospecting is unlikely to catch their attention.

Product 98

Product Sell Pitch B2B 98

PandaDoc

MAY 16, 2024

In this article, we’ll cover how you can measure indirect sales success and discuss the four main types of indirect sales strategies: distribution , dealership , franchising , and merchandising. Key takeaways Indirect sales consists of selling products and services through intermediaries. What is indirect sales?

Retail 52

Retail Manufacturing Profit margin Commission 52

Partners in Excellence

DECEMBER 21, 2023

As our conversations often go, we were talking about the state of selling and how we improve. The conversation got me thinking about the issue: “Our customers desperately need help, but do we want to be helpful, do we know how to be helpful? And when we do, we are overwhelmed with information and data about what we might do.

Customers 122

Customers Quota Up-sell Conversion 122

Force Management

DECEMBER 14, 2023

A channel program is an effective way to increase your capacity and expand market share, helping you reach your growth goals faster. When executed well, your channel program will decrease the cost of a sale, improve reach into new markets, and grow overall seller capacity without increasing internal headcount.

Negotiate 138

Negotiate Education Market share Growth 138

Martech

MARCH 1, 2024

Customer retention is becoming more of a priority for B2B marketers lately. As buying shifts online and marketing takes on some traditional sales roles, retaining existing customers is essential for driving growth and profits. Sagefrog’s 2023 report , amazingly, listed customer retention as B2B marketers’ number two priority. (It

B2B 119

B2B Cross-sell Pharmaceutical Account management 119

Partners in Excellence

MAY 8, 2024

Desperately, we try to find someone to talk to, something interesting to talk about, but…… It seems so much of “modern” selling looks like this. But we don’t understand what has happened. Customers are involving us later and later in the buying process. It’s so much simpler that way.

Price 68

Price Up-sell Conversion Presentation 68

Partners in Excellence

APRIL 1, 2024

“Value” is a critical concept in everything we do, but particularly when we are engaging customers, hoping to present a solution they will buy. Yet too often, we and our customers misunderstand the elements around “value,” as a result, we fail to leverage value to it’s greatest impact.

Price 120

Price X-functional Presentation Represent 120

PandaDoc

MAY 13, 2024

You already know who your customers are — but do you know what makes them tick and drives their decision-making? Key takeaways Understanding your customers’ fears, desires, and motivations can help you connect with them and build genuine relationships. What is sales psychology?

Closing 52

Closing Legal Real Estate Trust 52

Salesforce

OCTOBER 31, 2023

Imagine a world where you create a new product that everyone wants. It’s a snap to make and it sells itself – a mega hit. Congratulations, you’ve smashed your goals! If you sell a product without attracting the right buyers and demonstrating how it meets their needs, it may just sit on the shelf.

Go To Market 119

Go To Market GTM Objectives and Key Results Price 119

Sales Gravy

JANUARY 23, 2024

Jeb and Ryan explore how buying is an emotional experience and sales pros that ask questions that get the story “why” behind the buyer’s “what” sell more. They dive into how curiosity and empathy are pivotal for transforming your sales approach. When customers feel understood, they are more open to listening and engaging.

Sell 91

Sell Up-sell Engineering Conversion 91

Salesforce

NOVEMBER 30, 2023

If you have a mobile device, you could take it out right now — from wherever you are — and buy anything from a carton of milk to a luxury car (yes, really). What is mobile commerce? Mobile commerce is the process of buying and selling goods or services using a mobile device, such as a smartphone or tablet.

Retail 119

Retail UX Trust Up-sell 119

Salesforce

NOVEMBER 29, 2023

Channel sales — or selling through partners — represents 75% of the world’s commerce, according to Forrester. Whether you’re launching a channel to scale more efficiently, tap into new markets, or meet customer needs, this guide can help. In it, you’ll learn the basics of channel sales and how it can work for you. Distributors.

Manufacturing 111

Manufacturing Retail Territory Sales 111

Search Engine Land

MARCH 13, 2024

One of the biggest mistakes I see time and time again with B2B content is that it misses the point that you are selling to a human. I will share with you my top five tips to make your content feel more human and to ensure it speaks to the people digesting it. When you get this right, the impact can skyrocket.

Drivers/motivators 102

Drivers/motivators B2B B2C Quota 102

Partners in Excellence

FEBRUARY 28, 2024

Introduction: Several weeks ago, I wrote, “ Sellers, Are You Really Interested In Selling? ” My good friend, Christian Mauer , challenged me, “Dave, why are you so interested in selling?” ” It was a great question and he caused me to reflect, I wrote, “ Why I Am Obsessed With Selling.

Customers 113

Customers Contract Consult Electrical Engineering 113

Partners in Excellence

JANUARY 22, 2024

Sometimes, I feel like a broken record talking about Customer and Business Acumen. Yet these same leaders complain about the ability to connect to prospects and customers. Yet these same leaders complain about the ability to connect to prospects and customers. I ask: “How does your customer make money?”

Customers 109

Customers GTM Trust Up-sell 109

Search Engine Land

MAY 20, 2024

The Value Proposition Canvas is a tool designed to help businesses create value for their customers. However, I have found the framework incredibly useful for content ideation, with customer fit and value at the heart of the process (as it should be). Tactics are the short-term moves you make to gain an advantage.

Non-Profits 91

Non-Profits Drivers/motivators Finance Service 91

Salesforce

SEPTEMBER 26, 2023

You’ve done your customer research, made prospecting calls, and connected with a potential buyer. But do they really want to buy, or are they just window shopping? Put another way: It all comes down to being able to read buying signals. Catch a buying signal? Catch a buying signal?

Contract 119

Contract Negotiate Follow-up Contact 119

Partners in Excellence

MAY 30, 2023

The world has changed, but we are still doing the stuff we’ve always done–at least in selling. We may have buffed them up a little to make them look shinier, but underneath they are what we have always done. We engage in linear selling processes–Prospecting, Qualifying, Discovering, Proposing, Closing.

Objection handling 114

Objection handling Quota Entertainment Up-sell 114

Partners in Excellence

APRIL 24, 2024

Yeah, some of you will be offended by the crude title of this post. I just couldn’t think of a better description of something that dominates too many selling conversations. Whether it’s the initial purchase, or the renewal/extension, we and our customers waste too much time in p **g contests about price.

Price 77

Price Contract Presentation Consult 77

Partners in Excellence

APRIL 5, 2024

As you will see, Martin has a fascinating and rich career an selling. Martin articulates something that I think so many of us find so exciting about selling: “The main reason is that it challenges you to reinvent yourself and stay current with your knowledge because it is the most dynamic industry of all.

Sell 115

Sell Territory Consult Contract 115

Partners in Excellence

JANUARY 12, 2024

As I look at selling, today, it requires far too much effort—far more than I’m willing to do. Who knows what it will be next year! They throw their preference for a Rep Free buying experience into our faces. When we eventually find someone that wants to buy and will talk to us, 60% end in no decision made.

Sell 115

Sell Commission Up-sell Quota 115

Heinz Marketing

DECEMBER 14, 2023

By Sheena McKinney , Business Operations & Marketing Assistant at Heinz Marketing Most marketers are familiar with the best-selling, industry changing The Challenger Sale and The Challenger Customer. What of Brent’s is NOT going forward and what IS in 2024, including a new book (eta Fall 2024).

B2B 124

B2B Sales Presentation Clients 124

Partners in Excellence

JUNE 5, 2023

“Tough times demand tougher selling!” ” That seems to be a mantra many people discuss about selling in a difficult economy. And tougher selling is, sometimes, interpreted of higher activity levels, more outreaches, higher volumes, more and more frequent touches. Some of it focuses on more aggressive messaging.

Sell 94

Sell Government Pitch Clients 94

Partners in Excellence

JANUARY 29, 2024

Imagine you are the CRO, possibly the CEO of a company offering complex B2B solutions. Let’s imagine we had a game show, a group of CROs and we are giving them the choice to select what’s behind Door # 1 or Door # 2. ” Johnny comes on, in his deep voice says, “Thank you Monty!

GTM 86

GTM Quota Presentation Up-sell 86

Sales Hacker

JANUARY 12, 2024

The enduring truth of the statement “ people buy from people they know, like, and trust” remains a constant in the realm of sales. This week, we’ll dissect two areas that sales authenticity derives from and how to embrace it to – well, sell. Do they provide guidance that makes the buying process easier? Let’s get into it.

Sell 90

Sell GTM Sales Up-sell 90

Partners in Excellence

MARCH 2, 2024

While his time was probably better spent talking to customers, he took time to have a great conversation. Dave, being obsessed with selling depends upon the story you tell yourself about ‘What is Selling’ If you imagine selling to be Herb Tarlek from WKRP or Vin Diesel as Chris Varick in Boiler Room, you should hate it.

Sell 73

Sell Up-sell Promote Meeting 73

Partners in Excellence

MAY 10, 2023

One morning I was meeting with him, he had just returned from a trip, calling on customers and meeting with people in the branch offices in Boston. It was from a very important customer and was toughly competed. In the conversation, he had asked them, “What did they buy the system for?”

Customers 94

Customers Manufacturing Finance Meeting 94

Partners in Excellence

JULY 31, 2023

As a result we spend a lot of time looking at our selling process and the things we want to do to our customers. We focus on the things that drive our success, perhaps not really understanding what the customer is trying to achieve and their success. Sometimes, though rarely, we think about their buying process.

Customers 93

Customers Manufacturing CRM Contact 93

Partners in Excellence

AUGUST 18, 2021

Probably one of the weakest areas of buying and selling I see is “qualifying.” ” As sales people, there are dozens of acronyms, if any are applied, you have a “qualified deal.” Just look at Hank Barnes’ provocative research on planned versus unplanned buying efforts and buyer regret.

Customers 165

Customers Manufacturing B2C Technology 165

SaaStr

NOVEMBER 18, 2023

Dear SaaStr: What are some best practices for selling a new product/service to your existing SaaS clients? First, make sure your NPS is high. Here’s the bottom line: if your NPS is say > 40 or so, a significant portion of your customers love you. But if your NPS is low, they won’t.

Product 93

Product Sell Customers CRM 93

Partners in Excellence

JULY 28, 2023

But one of the most fundamental problems I see is these sales processes are internally focused, always looking at the things we Do To Our Customers. There are all sorts of activities, separated by stages, focusing on what we inflict on our customers. Assembling a knowledgeable buying team. We: Qualify them. Closing them.

Process 88

Process Customers Negotiate Sales 88

Partners in Excellence

JULY 21, 2023

I, and so many others, write constantly about how buying is changing and how sellers (sales and marketing) must change to respond to these changes. We are, collectively, jumping on the AI bandwagon as the miracle cure for all that’s broken in selling engagement. I, and others, cite data about customers. Is in webcasts?

Prospecting 81

Prospecting Customers Cold Call Commission 81