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B2B Sales Training Techniques and Best Practices

Highspot

Gone are the days of cold calls and one-size-fits-all pitches. Today’s B2B buyers are savvier, more informed, and have access to several options at their fingertips. This makes B2B sales training more important than ever. What Does the B2B Sales Process Look Like? What Is B2B Sales Training?

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Riding the Waves of Customer Retention in a Bumpy B2B Market

Heinz Marketing

By Cameron Katoozi , Marketing Consultant at Heinz Marketing Let’s face it, the B2B world can feel like a wild roller coaster ride sometimes, with market volatility throwing in twists and turns at every corner. Building Solid Relationships Moving on, let’s talk about relationships.

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How Accenture and Salesforce Are Reinventing B2B Sales

Salesforce

Late in 2020, executive leadership at Accenture recognized that their business-to-business (B2B) sales transformation offering was not going to serve clients the way they needed it to. It was kind of a no-brainer for us to take these amazing things that Accenture builds as a whole and identify how they can plug into Salesforce,” Berumen said.

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How to Create a Structured and Scalable Sales Process

Highspot

Robust relationship building: Addressing customer needs fosters stronger, lasting relationships. This step focuses on gathering insights to inform your sales pitch. Some example sales methodologies include: Consultative Selling Consultative selling is all about becoming a trusted advisor to your customers.

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How to Understand Your Prospects Better With AI [Expert Insights]

Hubspot

It relies on human intuition, persuasion, and relationship-building. In practice, this might mean changing the tone of an email, the timing of a call, or the type of product or feature highlighted in a pitch. To take it one step further, sales reps can even role-play with AI-powered tools to perfect their pitch.

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Is the Sandler Sales Methodology Right for Your Team?

Highspot

The Sandler Sales Training Method, or Sandler Selling System, offers a consultative way to build strong customer connections and demonstrate tangible value. Sandler vs. Traditional Sales Traditional sales involves cold-calling a prospect and diving straight into a product-centric sales pitch. What is the Sandler Sales Method?

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Top 21 Sales Training Programs and Techniques to Boost Team Performance in 2022

Highspot

Here are a few you might recognize: B2B or business-to-business sales : Designed for B2B-style businesses that target their sales pitch toward key business decision makers (typically C-suite level leadership or managers) who are responsible for purchasing products, services, and software for their company. Challenger.