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Can B2C Marketing Succeed on LinkedIn?

Hubspot

The unique user base of professionals and students makes the social networking service a hub for business and networking. Recently, however, LinkedIn has become the home of B2C marketing as well. At every stage of the sales lifecycle, LinkedIn offers a way to nurture professional leads.

B2C 99
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How To Promote Your Business

Hubspot

You might feel like you're constantly throwing darts at the wall and seeing what sticks in the realm of business promotion. Or, perhaps you've hit a plateau with traffic and you're wondering how you can boost lead generation. Let's talk about how to promote your business. Craft a brand image to stick out among the crowd.

Promote 96
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Why You Should Invest in Partner Marketing

Heinz Marketing

Partner marketing can broaden your reach, unlock new leads, generate new customers, and save costs so you can redistribute your resources elsewhere. Here are some examples of partner marketing in the B2C space that you might be familiar with: Verizon & Hulu/Disney+/ESPN+. Cross-promote different resources and events.

Promote 86
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Why influencer marketing is critical in B2B

Martech

B2B influencer marketing involves collaborations between creators and brands to develop and share content that promotes the brand’s products or services. Additionally, 40% have experienced increased lead generation and sales outcomes due to influencer marketing. What’s the key to B2B marketing success? Influencers.

B2B 119
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How to Make Your Content More Shareable: An Analysis of 175K Blog Posts From B2B & B2C Companies [New Report]

Hubspot

You stress over engagement, lead generation, and social promotion. HubSpot Research and BuzzSumo dug deep into 175,000 B2B and B2C blog posts to give you guidelines on optimizing your own content for the maximum amount of shares per social network. Examples of top performing B2B and B2C posts to consider.

B2C 49
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Facebook's Testing New Email Marketing Tools: Here's What We Know So Far

Hubspot

Each day, millions of brands launch ads, create business pages, and test out lead-generating marketing strategies on Facebook. In the last decade , Facebook's amped up its advertisement and lead-generation offerings. Facebook has consistently been expanding to make its platform a stronger lead generator for brands.

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How to Set Up a Social Media Marketing Agency Successfully

Lead Fuze

Remember to stay up-to-date with the latest social media trends and tools, and to create a solid business plan that includes community management, lead generation, and client work. B2C companies looking to reach a wide customer base can benefit from Facebook’s targeted ads and engaging content.

Niche 98