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How an ecommerce site increased commercial monthly organic traffic from 37K to 210K

Search Engine Land

See how Lectric eBike has transformed SEO to gain valuable insights for any ecommerce business looking to significantly enhance organic search traffic and compete in high-stakes markets. At a glance Massive traffic increase: Organic clicks rose from 37,000 to 210,000 per month by targeting high-search commercial keywords.

CTR 84
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How to combine Google Ads with other channels to retarget, nurture and convert

Search Engine Land

When used strategically, retargeting and nurturing increase brand search and direct traffic, ultimately driving conversions and business growth. Many people get hung up on the idea that retargeting ads (especially display ads) must generate direct conversion (or even clicks) to be worth the investment. See terms.

Campaign 118
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ROI-driven content marketing: Aligning strategies with revenue goals

Search Engine Land

Common goals include: Increasing brand awareness. Instead of just “increase traffic,” aim for something like “increase organic traffic by 25% in Q3.” Conversion rate. Say you run an ecommerce store selling eco-friendly clothing. Driving website traffic. Generating leads. Leads generated.

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8 Website Design Tips For Small Business Sites

ClickFunnels

By performance , I mean conversion rate (is your website generating leads and/or making sales?). Shopify and BigCommerce are primarily for ecommerce websites. Using a signature color can increase brand recognition by 80% It takes about.05 Imagine that you and I want to start an ecommerce business selling coolers and drinkware.

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How to Track and Improve Ecommerce Customer Acquisition Effectiveness

ConversionXL

There’s more to ecommerce customer acquisition than increasing checkout conversion rates. The key is ongoing measurement and testing to understand which acquisition strategies work for your ecommerce business. Where marketing drives brand awareness, customer acquisition drives conversions and sales to generate revenue.

Customers 129
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9 SEO tactics for the holiday period

Search Engine Land

An ADHD coach might write a blog post about how to get through the holidays and offer coping mechanisms. Direct people from a holiday-based blog post or content page directly to relevant product pages to help users navigate to the right place and strengthen the importance of those products with internal linking.

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Facebook Ad Strategy for Ecommerce: A Complete Guide

ConversionXL

With ad costs rising on Facebook (and across platforms), ecommerce marketers who want a slice of this pie will need to up their Facebook ad game to stand out and remain in play. Base your ecommerce Facebook ads strategy on deep customer research to resonate. Take Buck Mason , an online clothing ecommerce business.