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Dear SaaStr: Should I Move My Start-Up to SF Bay Area?

SaaStr

This shortens feedback loops and helps you iterate faster on your product, go-to-market strategy, and more. #6. While other cities like New York, Salt Lake City, and Atlanta are growing, the Bay Area remains the hub for SaaS innovation and growth. From California? Network Effects The Bay Area’s network effects are real.

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Gong Makes The Latka Most Promising SaaS in California

Gong.io

We’re excited to share that Gong has made it to the Latka most promising SaaS in California. The rankings are based on a combination of factors including revenue growth (ARR) and how frequently paying customers use Gong (renewal rate). The post Gong Makes The Latka Most Promising SaaS in California appeared first on Gong.

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CRO Confidential: The Proven Customer Acquisition Strategies Behind Toast’s Explosive Growth with Founders Fund Partner Sam Blond and CRO of Toast Jonathan Vassil

SaaStr

We’ll share the answers in today’s brand new episode of CRO Confidential, where our host Sam Blond, partner at Founders Fund, sits down with Toast CRO, Jonathan Vassil to talk about their proven customer acquisition strategies that led to its record-breaking growth. That means they still have 85% of the market left to tackle.

Growth 105
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What Is Product-Led Sales? The Ultimate Guide

Salesforce

Discover how to make product-led sales a part of your go-to-market strategy. Implementing a product-led growth (PLG) strategy significantly increases the likelihood of converting these prospects into paying customers. This ensures that the product or service effectively drives sales and customer growth.

Product 86
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The Right Way to Build Your First RevOps Team

Salesforce

Every CRO finds themselves thinking this about their original revenue engine at some point — usually after a period of growth. It makes sense – in the early days of growth, your team had to be lean. This is the secret sauce that fuels rapid growth. “It’s not me. Guess what? You’re not alone.

GTM 98
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(4 Steps and 6 Tips on) How to Build Highly Targeted Lead Lists for B2B Sales

Cience

When getting ready to launch their first Outbound Go-To-Market, the same personas that took initial meetings (referrals from CEOs and CMOs) will be much more difficult to entice without the benefit of familiarity. Let’s say you are looking for VPs of Technology in Northern California.

B2B 105
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5 ways marketing and IT can work better together

Martech

A look at IT and marketing data’s relationship. Emerging tech will experience a growth of 104% by 2023 , according to Statistica. That growth is in a market representing hardware, data centers and semiconductors that reached $1.4T The best practice is to also include a marketing focus in the data office.