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How to identify high-churn personas in B2B and mitigate their risk

Martech

The short-term project manager or consultant Project-based work isn’t supposed to last forever. Consultants and project managers brought in to help guide a project to completion often need to buy tools to see the project through, but once it’s complete, they often disappear. Flexible contract terms and proactive support can help too.

B2B 121
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Why B2B CMOs are frustrated with ABM platforms

Martech

The not-so-hidden high costs and long contracts ABM platforms are expensive. Many providers require long minimum contracts, often locking companies into a year or more of service with six-figure annual fees. Agency partners Consider working with an agile and modern agency partner specializing in ABM.

B2B 130
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The Sales Leadership Framework Behind Multiple $100MM ARR Orgs

Sales Hacker

Over the last decade, he has worked with countless sales organizations to help them scale from startup to high-growth machines. For example: Revenue is driven by metrics like win rate, ACV (average contract value), and number of deals closed. You can’t change what’s already happened. Document Crunch – announced a $21.5M

GTM 114
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How to Implement an AI Pricing Strategy, and Why You Should

Hubspot

Up to 5% margin growth. According to the Boston Consulting Group, value perception is vital, and sellers can foster goodwill with buyers by holding or lowering prices on key value items (KVIs) and categories. Up to 40% decrease in promotional spend. That being said, here are the key steps involved.

Price 72
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10 Ways to Use AI for Sales Lead Generation

Hubspot

ChartMogul's 2022 SaaS Growth Report finds, “The top quartile of SaaS companies reactivate close to a quarter of their lost customers.” Here's how Freelance Growth Manager Boris Malinov uses AI to re-target churned customers. However, the human touch is still very much needed in the content creation process.

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8 Types of sales enablement content: Why they matter and how they drive success

PandaDoc

PandaDoc, for example, can help you easily create, manage, and eSign your contracts and proposals all in one tool, simplifying your process. This means driving more growth for your business. Want a solution to help your sales teams centralize and collaborate on all their documents, like proposals, contracts, quotes, and one-pagers?

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Pipedrive vs HubSpot CRM: Features, pricing, and more

PandaDoc

With the help of a solid CRM, you can improve your sales efficiency and long-term growth. HubSpot’s CRM is part of their greater growth platform. Here’s how PandaDoc CPQ (configure, price, quote) can benefit your team: Automated document generation : Automatically pull data from your CRM to create quotes, proposals, and contracts.

CRM 52