Managing the unpredictable: Getting marketing, sales and operations aligned
Martech
AUGUST 2, 2022
Smaller businesses may lack the scope and the time, being too busy selling…and growing. “A ’ Operations and inventory will say ‘just buy what is there’,” said Mark Hart, chief operating officer of Pollen Returns, a pick-up service for e-commerce businesses. Each department can appear to be working at cross-purposes.
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