Search Engine Land

JULY 25, 2024

But when defending our retainer or contract renewal, businesses want to know how their SEO spend will tangibly impact the bottom line. Optimizing your budget and being strategic about your priorities is essential. This will allow you to continue marketing your products or services while meeting your customers’ needs.

Campaign

SaaStr

JULY 5, 2025

Go Ultra-Vertical When Everyone Says Go Horizontal – The Strategic Why The Contrarian Mindset Peter’s origin story: “I never liked to follow the herd. ” This contrarian nature became Veeva’s strategic advantage. I literally told my parents in first grade ‘I don’t want to learn how to read.

E-commerce

Salesforce

NOVEMBER 15, 2024

SDRs play a vital role in building business, managing inbound inquiries, booking meetings, qualifying leads, and prospecting. They’re expected to shake off the rejection, hold sales burnout at bay, and continue their cold calls and emails – all in an ongoing quest to get one more meeting, generate one more lead, or land one more opportunity.

Tradeshows

RingDNA

APRIL 11, 2025

As an example, there may be reps who spend less time on calls but are more efficient at booking meetings and moving deals forward. More successful reps might be more strategic about when they dial prospects. But in B2B sales it can take six, eight or even more contact attempts to secure a meeting. By the way, Revenue.io

Quota

Hubspot

JANUARY 14, 2025

When it comes to B2B sales, relationships, strategic alignment, and trust determine the success of everything, from initial prospecting to long-term client retention. Instead, they should be recognized as strategic thinkers, relationship builders, and growth drivers. Sales champions take crushing it to a whole new level.

Negotiate

SaaStr

JULY 7, 2025

higher average contract values Why they choose SaaStr sponsors: When the world’s top SaaS executives need solutions, they turn to companies that demonstrate thought leadership in their trusted community. A lot of people are against conferences, but they are an exceptional channel for us. The lead quality justified every dollar spent.”

Pipeline

SaaStr

JULY 14, 2025

higher average contract values than industry standard The exclusivity factor : When the world’s top B2B executives evaluate solutions, they turn to companies that demonstrate thought leadership within their trusted professional community. A lot of people are against conferences, but they are an exceptional channel for us.

Relationship building

PandaDoc

JUNE 2, 2025

Using this information, reps can plan ahead, anticipate obstacles, and try to push deals forward in a more strategic way. Elongated deals are common, with sales cycles that may last for months before the contracts are finally signed. High-cost contracts and long sales cycles. The problem? This is often a time-consuming exercise.

Objectives and Key Results

Hubspot

NOVEMBER 12, 2024

In the end, it became one of the biggest contracts we had ever secured at that time. "As In one case, this approach reengaged a prospect who had gone silent for three months, leading to a signed contract within two weeks. For example, I once had a prospect who went silent after our initial meeting.

Prospecting

Salesforce

SEPTEMBER 10, 2024

It also helps build a stronger brand that is committed to meeting individual customer needs. When used strategically, AI-powered upselling and cross-selling can transform your contact center into a sales powerhouse. This increases the likelihood of additional purchases.

Service

Martech

SEPTEMBER 26, 2024

In a time when one viral tweet can make or break a brand, having a strategic PR approach cannot be overstated. Maximize meeting efficiency Use pre-meeting notes to keep people aligned and then spend meeting time brainstorming solutions to problems and creative story ideas. Email: Business email address Sign me up!

Territory

PandaDoc

MARCH 25, 2025

This stage can involve multiple meetings and additional stakeholders. This means you will be working with a technical buyer who will handle the implementation, a financial buyer who wants to only know contracting details and the why, and an end user who only cares about the how.

Objectives and Key Results

RingDNA

MARCH 26, 2025

Would you show up to an important meeting wearing shorts and a Panama hat? CEOs & COOs: Need to build strategic partnerships? It’s no longer just who you know—LinkedIn lets you easily meet who you need to know. Strategically grow your network, and you’ll be amazed at how opportunities begin to unfold.

Closing

Sales Hacker

JANUARY 14, 2025

Cause like Monday, most like on the prospect side, like everyone’s in like internal operating rhythm meetings. And then also like your organization is probably in operating rhythm meetings as well. And I’m actually not going to schedule meetings during it. Get out there and meet people.

GTM

PandaDoc

JUNE 16, 2025

When these deals are poorly structured, or when compensation plans are unclear, reps may have a hard time meeting their goals or maxing out their plan. OTE stands for on-target earnings and represents the total compensation a salesperson can expect to earn if they meet 100% of their quota. What is OTE in sales?

Commission

SaaStr

MARCH 13, 2025

Meet Our Experts Rajin Alqahtani General Partner at Hypergrowth Partners and interim CMO at Together AI, Rajin brings a unique perspective from both the operational and investment sides of AI scaling. Contract Length Progression: Are you seeing movement from 3 to 6 to 12-month contracts? Harvey hit 10x.

Growth

Hubspot

FEBRUARY 24, 2025

A sudden urgency often signals shifts in business priorities, new pressures, or emerging opportunities context that helps you position your solution more strategically. Where I once celebrated contract signatures, I now track how my solutions impact clients businesses months and years after implementation.

Sell

Hubspot

APRIL 9, 2025

Its the person thats leading the charge strategically. The Basics Managing partners are actually owners of their business (usually LLCs or partnerships), while CEOs are appointed by boards of directors to oversee a corporations strategic direction. They oversee operations, hiring, strategic growth, and decision-making.

Strategize

SaaStr

JUNE 12, 2025

” His real-world example is that when he gets a contract to review as the CBO of Perplexity in a buying role, he doesn’t immediately send it straight to legal anymore. Think enterprise security, custom integrations, and multi-year strategic partnerships. The Action Item : Audit your sales process.

Legal

SaaStr

JULY 9, 2025

Employee/early investor liquidity without going public → Strategic acquirers stepped up. The 11% IPO rate isn’t just market forces—it’s also contract design. No more “IPO for growth capital” pressure → Public markets got expensive. Compliance costs + reporting requirements → Secondary markets emerged.

B2B

Sales Hacker

JUNE 24, 2025

Steven Farnsworth: And the number of people who come up really excited about Gaiia, but are in year three of a 15 year contract, or a 10 year contract is shocking. The feedback from last week’s episode where we pulled back the curtain on a private episode from GTM Fund’s annual general meeting, a GM was incredible.

GTM

PandaDoc

JUNE 6, 2025

Quarterly or annually : These check-ins are great for focusing on strategic indicators like customer lifetime value (CLV) or enablement program ROI. They saved 15 minutes per proposal using PandaDoc, all while reducing errors and smoothing out contract management for their reps and customers.

Objectives and Key Results

Hubspot

JANUARY 3, 2025

In the months leading up to the launch of my business, I joined a startup accelerator and got a contract for a new investment fund through that. Additionally, I made it a point to personally meet with clients, ensuring that they felt valued and understood," Stevens says. Dont be a Jack or Jill of all trades.

Networking

Sales Hacker

MARCH 25, 2025

You know, staying in an industry, nailing a couple of use cases and being very successful, maybe they get like 10 customers, each paying them, you know, multi million ACV contracts. You know, low millions of dollars, that’s still a huge win for the companies, but it’s also a great, you know, high margin contract for the startups.

GTM

Hubspot

APRIL 23, 2025

Compile current lease agreements, outstanding loans, and supplier contracts to give buyers a full picture of ongoing obligations. Review employment contracts, NDAs, and any existing non-compete agreements to clarify obligations for both employees and buyers. Tips to Get Started: Tidy up your books. Assemble key documents.

Sell

Hubspot

FEBRUARY 21, 2025

Response Quality None Brief acknowledgment Asking questions Sharing internal challenges Sales Momentum Discovery call scheduled Proposal requested Contract discussions Final negotiations My rule of thumb: If an account stays cold after six weeks of consistent outreach, I move them to a nurture list and focus on more responsive targets.

Clients

Sales Hacker

JUNE 17, 2025

Just last week, we hosted GTM Fund’s first annual general meeting or a DM for short. At the A GM Annual general meeting, I hosted a session on scaling vertical SaaS with prolific leader Dennis Leaners. They do their own general contracting. Now onto the episode. For new listeners, quick refresher. Enjoy the conversation.

GTM

Martech

APRIL 17, 2025

It requires a more strategic approach to content and engagement ensuring the value customers expect is clearly communicated and ultimately delivered. Dig deeper: How B2B marketing is becoming a strategic growth driver Strategic recommendations for value-based marketing 1.

B2B

SaaStr

APRIL 28, 2025

Products like Delphi are already enabling this functionality where an AI version of yourself can join meetings. The SaaStr AI is already one release away from being able to automatically send contracts for simple sponsorship deals rather than just connecting prospects with sales reps.

Negotiate

SaaStr

MAY 13, 2025

For example, you could charge a one-time fee for custom integrations or even better, bake it into the contract as a higher annual price. Just make sure the outsourced work meets your quality standards and aligns with your long-term roadmap. strategic value, roadmap alignment, potential for reuse).

Customers

SaaStr

JUNE 19, 2025

Inside Snowflake’s Board Meetings: How AI is Reshaping Enterprise Data and the Future of B2B Partnerships We had a lot of fun at SaaStr AI Summit 2025 with a rare look inside Snowflake’s boardroom! Strategic Partnerships Need Internal Champions : Real partnerships only exist when someone’s career depends on your success.

Strategic partnership

Sales Hacker

MAY 20, 2025

We were hardware driven, contracts driven, but I knew I loved to build and the opportunity that I first jumped in was, wow, what is this thing called Salesforce? funny story, when I interviewed here, I had an opportunity to meet the revenue leaders and then after I got the job and I, we got to know each other, they’re like.

GTM

SaaStr

JUNE 29, 2025

The great AI reacceleration is real, and Palantir is showing us what it looks like when preparation meets opportunity at enterprise scale. commercial Total Contract Value bookings hit $810M in Q1 2025, representing 239% year-over-year growth. Is This Reacceleration Unique? Commercial TCV Moonshot : U.S.

Growth

Sales Hacker

JUNE 27, 2025

Backed by AI and trusted across the industry, the platform is helping teams build stronger projects, with less risk and clearer contracts. AI startups are hitting ARR quicker than ever before, with some achieving $5M ARR in nearly half the time it took SaaS peers – 24 months vs. 37 months.

GTM

Martech

OCTOBER 17, 2024

However, each option has a role in meeting marketing needs, and the costs should include collaboration between onshore and offshore teams, especially during the briefing, reviewing and feedback stages. However, talent alone isn’t enough; aligning it with a well-planned operational strategy is essential for meeting business needs.

Territory

SaaStr

JUNE 4, 2025

Your sales reps are drowning in tasks that have nothing to do with selling: Data entry and CRM hygiene Proposal generation and customization Meeting scheduling and follow-up coordination Lead qualification and research Activity logging and reporting Contract management and renewal tracking All necessary. All time-consuming. The result?

CRM

SaaStr

JUNE 11, 2025

2022-2024 (The Reality Check) : Even as overall funding contracted, summer months maintained their relative strength. LP Meeting Confusion : Many VCs have LP meetings in summer, but that doesn’t stop deal flow – it often accelerates it as they need pipeline to discuss. July 2021 hit 9.0% July 2024 captured 9.4%

Strategic planning