PandaDoc

DECEMBER 26, 2018

E-commerce is all about selling and to sell more, companies use a variety of channels to communicate their message. What is e-commerce marketing? E-commerce marketing is a set of activities aimed at promoting a business that sells goods or services online. 101: E-commerce marketing for beginners.

E-commerce 56

E-commerce Cross-sell Promote Drivers/motivators 56

Salesforce

MAY 3, 2024

That’s where conversion rate optimization (CRO) comes in. What you’ll learn: What is a conversion rate? How do you calculate a conversion rate? What’s the average conversion rate? A high conversion rate indicates that your ecommerce website is well-designed, effectively formatted, and appealing to your target audience.

Conversion 52

Conversion E-commerce Drivers/motivators Angle 52

Martech

NOVEMBER 3, 2022

Brands that deliver real-life experiences through rich media–shoppable videos, real-time customization, user-generated content and more–will drive more conversions and revenue. Find out how you can differentiate your brand online and what you can do now to prepare for what’s next for e-commerce.

E-commerce 88

E-commerce Conversion Retail Presentation 88

Search Engine Land

NOVEMBER 3, 2022

Brands that deliver real-life experiences through rich media–shoppable videos, real-time customization, user-generated content and more–will drive more conversions and revenue. Find out how you can differentiate your brand online and what you can do now to prepare for what’s next for e-commerce.

E-commerce 90

E-commerce Conversion Retail Engineering 90

The 5% Institute

MAY 24, 2023

In the world of digital marketing, sales conversion plays a crucial role in determining the success of your business. From attracting potential customers to making the final sale, every step of the conversion process matters. But what exactly is sales conversion and why is it so important?

Conversion 52

Conversion A/B testing E-commerce User Experience 52

Martech

NOVEMBER 22, 2021

“The only way to drive revenue and drive acquisition, conversion and retention is through remarkable customer experiences, so there’s got to be a commitment from the top,” said Gene De Libero, Chief Strategy Office and Head of Consulting for marketing technology consultancy GeekHive, at our recent MarTech conference.

E-commerce 128

E-commerce Construction Consult Technology 128

Martech

AUGUST 9, 2022

Conversational commerce platform Attentive has launched a new text-to-buy solution built with Shopify’s Shop Pay payments tool. Customers can now buy directly when in an SMS conversation with a brand. Read next: Shopify rolls out Linkpop for social commerce. What it does. Why we care.

Launch 101

Launch E-commerce Promote Trust 101

Salesforce

FEBRUARY 2, 2022

An era in which marketing and e-commerce teams are in lock-step alignment. Datorama enhancements for e-commerce. To meet this expectation, e-commerce and marketing teams must operate as one unit. Marketers are so close to entering a golden age of data analytics and optimization. Watch the demo to learn more.

E-commerce 98

E-commerce Territory Campaign Contact 98

Search Engine Land

OCTOBER 4, 2023

The retail giant is set to roll out upgraded generative AI capabilities that offer a more conversational, detailed, and personalized user experience in the US from January. He said: "Before e-commerce, the salesperson in the store was your search engine.

E-commerce 123

E-commerce User Experience Retail Engineering 123

Martech

MARCH 10, 2022

E-commerce has been on the rise for years but has had explosive growth during the pandemic. As many e-commerce businesses experienced firsthand, COVID-19 caused a boom in online shopping. We will continue to see large upticks in e-commerce growth worldwide in two to three years. Ideal e-tailer profile.

E-commerce 99

E-commerce Growth Cross-sell Objectives and Key Results 99

Search Engine Land

FEBRUARY 14, 2023

consumers had not fully embraced live shopping, which only made up 5% of total e-commerce sales in the country. Even TikTok scaled back its live commerce plans due to low sales. The cultural and digital differences between Western markets and China may explain why live commerce has not been as successful in the U.S.

E-commerce 90

E-commerce Retail Follow-up Campaign 90

Search Engine Land

JULY 1, 2023

Key features of the course include: Insights powered by artificial intelligence (AI) Deeper audience integration with Google Ads Customer lifecycle-framed reporting Customer-centric data measurements  New navigation and reporting Enhanced e-commerce reporting Customise reports Using explore reports Get the daily newsletter search marketers rely on.

E-commerce 105

E-commerce GTM Campaign Follow-up 105

Martech

JUNE 15, 2022

This week, Attentive launched a new conversational product for SMS called Attentive Concierge. It aims to drive commerce with personalized texts for each stage of the buyer’s journey. Brands can also use the Attentive Concierge tool to personalize outgoing texts to customers to improve conversion rates. What it does.

Launch 84

Launch E-commerce Product Campaign 84

Heinz Marketing

JUNE 11, 2022

One of the most frustrating things when you’re running a business is not getting the conversions you want. And while all these could influence conversions, chances are, the real culprit is your copy. 14 Ways Businesses Can Leverage Chatbots To Facilitate Conversions. Marketing automation to close in on $4.7B

B2B 107

B2B E-commerce Sales Growth 107

Martech

APRIL 27, 2022

E-commerce platform Edgemesh has announced a new feature aimed at identifying and protecting brands against ad and click fraud at the infrastructure-level. and combines that with the history of users’ actions to automatically detect bots and users who are continually clicking on ads but not generating conversions. What it does.

E-commerce 88

E-commerce Campaign Networking Conversion 88

Hubspot

APRIL 2, 2020

Above all else, our goal was to create a remarkable customer experience with conversational marketing. The hardest part of conversational marketing isn’t the technology — it's the empathy and alignment that takes lots of time and energy to get right. Handled chats : the # of conversations that coaches have with prospects.

Conversion 88

Conversion E-commerce Engineering Technology 88

The 5% Institute

MARCH 12, 2024

In the ever-evolving landscape of online commerce, basic sales form the bedrock of a successful business. Leveraging Technology for Enhanced Basic Sales The Role of Technology in Modern Sales Strategies E-commerce Integration: In the digital era, having a robust online presence is non-negotiable.

E-commerce 52

E-commerce Objectives and Key Results Territory Technique 52

Martech

DECEMBER 7, 2023

Baresquare’s eCom Product Analyst is a free tool that provides daily insights for optimizing e-commerce product performance. Sprinklr’s Conversational AI+ lets businesses quickly deploy and scale generative AI-powered bots that can have human-like text and voice conversations.

E-commerce 97

E-commerce User Experience Campaign Conversion 97

Martech

OCTOBER 5, 2023

Thinkific ’s Leap provides AI-powered content generation, integrated storefronts, and mobile-optimized e-commerce to content creators and influencers Akkio ’s Generative Reports is an AI tool that automatically turns data into decisions.

E-commerce 107

E-commerce Launch Meeting Service 107

Search Engine Land

MARCH 8, 2023

In the modern e-commerce world, personalization is everything. It’s what engages customers, inspires them, and keeps them coming back. As the global economy moves closer to a recession, it’s important to apply those personalization tactics to your tried-and-true customer communication strategy — email marketing.

E-commerce 98

E-commerce Campaign Engineering Customers 98

Search Engine Land

APRIL 29, 2024

So, we recently released our study on domain structures for international SEO to add some data to this conversation. We used transactional or purchase intent e-commerce keywords across all languages (defined as such by analyzing the sites ranking in the top 10 positions). Spoiler alert: our data suggests they might be.

E-commerce 109

E-commerce Territory Represent Up-sell 109

Sales Hacker

JUNE 14, 2021

Drive internal discussions and create a consensus in favor of an e-commerce firm. They did not see themselves in the “story” that was being told, which is why they ignored all outreach (social, email, live, and phone conversations) by sales and marketing. Sales tried having further conversations with the team.

GTM 80

GTM E-commerce B2B Profit margin 80

Salesforce

NOVEMBER 16, 2023

You can reach out to advocates on their preferred channels by connecting email journeys via Marketing Cloud and e-commerce widgets via Commerce Cloud. It’s fairly simple and effective to do this with Salesforce technology. What’s on your customers’ minds?

Referrals 124

Referrals E-commerce Promote CRM 124

Openview

OCTOBER 25, 2018

A product-led company, ZipRecruiter initially started out leaning heavily on improvements in product design and engineering to increase their conversions. The process was sharply delineated with one silo for the e-commerce funnel and a second, very separate one for sales. Metrics and Measurement: Making Sure It’s Working.

E-commerce 95

E-commerce Product Launch Sales 95

SaaStr

MARCH 7, 2024

Conversely, businesses with lower margins, those requiring substantial capital investment, and consumer companies are navigating a challenging landscape. Prior to Creandum, Peter started his career at Lazada (South East Asia’s leading e-commerce player) and Paymill (payment startup). 2024 is also a year of truth.

E-commerce 84

E-commerce GTM Growth B2B 84

SaaStr

MARCH 29, 2022

So a lot of SaaStr’s team is getting back from Shoptalk, a big industry e-commerce event that is a little like the e-commerce version of SaaStr Annual. This is cheapest, of course.

E-commerce 86

E-commerce Networking Meeting Contact 86

Search Engine Land

NOVEMBER 1, 2023

Social media marketing , with its organic and paid facets, enables brands to build communities, engage audiences, and explore social commerce, particularly with the rise of “TikTok Shop.” ” As a strong proponent of “search everywhere,” it’s essential to recognize social search.

Retail 101

Retail E-commerce Strategic partnership Click Through Rate 101

The 5% Institute

JUNE 13, 2023

With personalized email campaigns, automation capabilities, and performance tracking, these tools enable sales professionals to deliver targeted messages, nurture leads throughout the sales funnel, and maximize conversions. These tools capture and analyse key metrics, such as conversion rates, revenue, and customer acquisition costs.

E-commerce 52

E-commerce Teamwork Sales Customer Relationship Management 52

SalesLoft

FEBRUARY 9, 2024

This creates a great testing ground for a revenue orchestration platform like Salesloft, where you can use a blend of automation and personalization to drive awareness, flag interested leads, and prescribe the right seller intervention or e-commerce purchase. So keep written messages within 100 words or less.

E-commerce 52

E-commerce Click Through Rate B2B Sales 52

Sales Pop!

MAY 2, 2024

As e-commerce competition intensifies, particularly on platforms like Amazon, companies are finding innovative ways to leverage different social media channels to attract and retain customers. Their comprehensive tutorials and easy access to purchase links significantly enhanced customer conversion rates.

E-commerce 52

E-commerce Niche Launch Education 52

Martech

AUGUST 2, 2022

’ Operations and inventory will say ‘just buy what is there’,” said Mark Hart, chief operating officer of Pollen Returns, a pick-up service for e-commerce businesses. You’re trading off more capital tied up in inventory,” said Carter Armstrong, CMO of e-commerce fulfilment firm ShipBob.

E-commerce 85

E-commerce Retail Cross-sell Teamwork 85

Lead Fuze

OCTOBER 20, 2023

This post promises not only to unravel the mystery around sales leads, from cold and warm ones to hot prospects ready for conversion but also arms you with practical strategies such as using social media marketing and email campaigns effectively. Cold leads: Have shown some interest but aren’t ready to buy yet.

Growth 52

Growth E-commerce Real Estate SQL 52

Martech

JULY 13, 2021

In an acquisition costing around $250 million, Merkle, the data and technology-led CX management company will bring onboard LiveArea, the global B2B, B2C and D2C CX and commerce agency. LiveArea’s client base includes high profile commerce brands like Crocs, L’Oréal and Lancombe. Why we care.

Gaming 115

Gaming E-commerce Electricity Pipeline 115

Search Engine Land

FEBRUARY 9, 2023

Searchmetrics e-commerce ranking factors study says easy e-commerce sites rank higher in Google 2017: In e-commerce, URLs on the first page of the Google search results had 70% more internal links than the overall benchmark.

E-commerce 84

E-commerce Electricity Pharmaceutical Engineering 84

Martech

MARCH 25, 2022

Asking the right questions from the data, building the right segments, knowing when to use a creative optimization tool or how to get the most out of conversational AI to keep customers happy…those are all creative efforts, and certainly they’re marketing. Steve brings up some good points. Lines are blurring and roles are expanding.

E-commerce 92

E-commerce Campaign Technology Technology 92

Search Engine Land

DECEMBER 1, 2023

This is especially useful for an e-commerce website. Making these small improvements can help improve conversions immediately before the window of opportunity has gone (for another year at least). With strategic planning and execution, you can gift your website significant visibility and conversions this Christmas.

E-commerce 128

E-commerce Click Through Rate Strategic planning Pitch 128

Martech

JUNE 15, 2023

Take our brief 2023 MarTech Replacement Survey Engagement and conversions. Marketers can drive a number of engagement and conversion actions using advanced DOOH targeting in their campaigns. Sales and conversions: Ultimately, many campaigns aim to drive sales, whether that’s online or in a physical store.

E-commerce 113

E-commerce Sports Campaign Launch 113