ConversionXL

FEBRUARY 3, 2022

Cross-functional strategic thinking: Being able to come up with new ideas, understand the customer journey, identify opportunities, and work effectively with other stakeholders. The team created a referral program that allowed users to earn more storage for recommending Dropbox to their friends. Image source. Activation.

Growth 113

Growth Referrals Minimum Viable Product Drivers/motivators 113

CloserIQ

APRIL 29, 2019

LinkedIn’s search function is a great method for lead generation. Say, “I can write a guest blog on X topic which will help your audience with Y.” Ask happy customers for referrals. Referrals are often more effective than leads generated through other means. Then, set up a quick conversation with the client.

Lead generation 86

Lead generation Referrals X-functional Technique 86

PandaDoc

FEBRUARY 27, 2023

Closing questions in sales are important because they keep a prospect moving toward a sales conversion. You aren’t exactly cold calling during a closing conversation – you should be using a sales strategy suited to the moment: 1. Do you need this functionality or that? Why are closing questions important?

Closing 52

Closing Contract Technique Objectives and Key Results 52

Heinz Marketing

MAY 16, 2022

I’ve had this conversation many times with CFOs, and I think the long term value of companies, the valuations, profitability in the long term, is far more dependent on creating and sustaining a remarkable customer experience and making your customers promoters of your brand, than the new logos that you pick up along the way.

Pipeline 93

Pipeline Referrals X-functional Cross-sell 93

Search Engine Land

OCTOBER 23, 2023

The retirement of these four attribution models was attributed to their dwindling popularity, as less than 3% of conversions in Google Ads were utilizing these models, as confirmed by a Google spokesperson. Advertisers can see the ads in Top Paths, Model Comparison, Assisted Conversions and Path Metrics reports.

E-commerce 127

E-commerce Launch Campaign Retail 127

Heinz Marketing

JULY 13, 2020

I can’t imagine a time when referrals or referrals and sales, referrals and business has been more important when channels are shrinking, budgets are shrinking. I’ve known Joanne for over 10 years. And Matt, I found this wonderful definition of culture: Culture is what happens when people aren’t looking.

Pipeline 83

Pipeline Referrals Cold Call Sales 83

Search Engine Land

APRIL 14, 2023

Failure to redirect existing resources to new ones will negatively affect your rankings, traffic and conversions. Once, my website broke because the latest PHP version deprecated some built-in functions and interpreted others differently. How will a redesign impact conversions, sales and ROI? A test server. A live server.

UX 104

UX X-functional User Experience Technology 104

Hubspot

AUGUST 17, 2020

In fact, in 2019 22% of Gen Z, 20% of millennials, and 16% of Gen X have made a purchase inspired by an influencer post on social media. She added, "Think about it like this -- influencers on Instagram are the new model examples on how products wear, work, function, and are used rather than in-store experiences.".

Niche 101

Niche X-functional Referrals Gaming 101

ConversionXL

JULY 29, 2020

Yes, Google and Amazon’s search functions are not the same. That rationale applies to other aspects of your Amazon product listing, too: Include great images because they will help you sell the product, not because Amazon ranks listings with X number of images at Y resolution higher. Click-through and conversion rates are critical.

Objectives and Key Results 113

Objectives and Key Results Click Through Rate Retail Engineering 113

Salesforce

NOVEMBER 20, 2023

A sales call is a conversation between a salesperson and a prospect about the purchase of a product or service. Are you asking for a referral? Tools like Einstein Conversation Insights can even help you analyze commonly used keywords and your listen/talk ratio. Speed up your sales Wait, what is a sales call? If so, with whom?

Objectives and Key Results 69

Objectives and Key Results Pitch X-functional Sales 69

ConversionXL

APRIL 25, 2016

These marketplaces give you key information about your users, like their referral source, which can help you make smarter marketing decisions. This will help you define conversions, set up goals, events, etc. If you’re building for the App Store, ensure you have a Mac that’s at least running OS X 10.8 Image Source.

X-functional 88

X-functional GTM UX Objectives and Key Results 88

ConversionXL

JANUARY 2, 2020

Because with out-of-the-box tools, you’re limited by their functionality, data transformations, models, and heuristics. and conversions; Collect data from the CRM about final orders/lead statuses; Stitch everything together by session to understand the cost of each session; Apply attribution models to understand the value of each session.

SQL 91

SQL Territory X-functional UX 91

Veloxy

SEPTEMBER 28, 2021

The goal for all cold emails is to establish a connection and start a conversation, thereby creating a WARM relationship. There’s a saying here; start the conversation now so you can get the conversion later. However, well thought out copywriting with relevant content can be a great way to initiate a business conversation.

Objectives and Key Results 204

Objectives and Key Results Prospecting Contact Campaign 204

ConversionXL

MARCH 28, 2019

These early supporters form a base of users and provide valuable feedback regarding your product’s functionality. This means that you’ve applied feedback from alpha testers and that your product has no major bugs for its core functionality. How many referral visits did the Product Hunt launch generate? New users and conversions.

Campaign 127

Campaign Product Launch Referrals 127

SalesHandy

SEPTEMBER 17, 2020

Email to Referral Connection template. Hey {First_Name}, During a recent conversation with {Mutual connection name} from {Company name} I see that you are looking for an email automation tool for your sales reps. If you remember, we had a great conversation on {Topic name} over {Platform Name}. Regards, 3.

Prospecting 93

Prospecting Objectives and Key Results Sales X-functional 93

Sales Hacker

JULY 2, 2019

Lead to customer conversion rate by lead source. If your CRM doesn’t have this reporting functionality, you can export the data into an excel file and quickly get the average sales price from there. Average Lead Value = Average Sales Price * Conversion Rate from lead to customer. 2,000 x 10% = $200/lead.

Price 78

Price X-functional CRM Sales 78

ConversionXL

OCTOBER 22, 2018

We can prove that social media and SEO drive traffic and top-line conversions, but we still struggle to show the bottom-line impact of marketing. Conversions (e.g. Otherwise, you’re just looking at top-of-funnel traffic and conversions—not how those channels intersect to generate pipeline and revenue. site visits).

B2B 131

B2B Process Campaign Contact 131

PandaDoc

MARCH 7, 2023

An effective sales workflow helps improve your conversion rates, shorten the sales cycle , and increase total revenue from sales. Win rates and conversion percentages can be extrapolated for every bridge or step in the sales workflow. A sales workflow is a sequence of necessary processes that your team can follow to complete a sale.

Process 52

Process Objectives and Key Results Pitch Legal 52

SalesHandy

MAY 1, 2020

Around 40% of the sales professionals say prospecting is the most challenging part of a sales process followed by closure and conversions. Prospecting in sales is the process of identifying new prospects with proper research, starting a conversation with them, and solving their problems by providing valuable solutions.

Prospecting 87

Prospecting Cold Call Technique Sales 87

SaaStr

NOVEMBER 21, 2020

I look at my experience through those companies, and I learned a lot about enterprise software sales, about buying patterns, about functions like product management and product marketing, and how they fit into a well functioning and operating company. It just made it a lot easier for us to scale up Salsify as we found success.

E-commerce 105

E-commerce Manufacturing X-functional Retail 105

Hubspot

OCTOBER 23, 2017

One of the most important conversations salespeople have with their prospects is the discovery call. This guide will walk you through the fundamentals of sales qualification, five different frameworks you can use, and provide pointers on disqualification and conversational tip-offs to listen for. When to Disqualify. What is it?

Sales 101

Sales X-functional Contact Prospecting 101

ConversionXL

APRIL 3, 2018

CXLLive #conversion pic.twitter.com/qVYFcGhnD4. previous conversations, facebook, intercom…). intimate communication is how we actually have our conversations, not email, or ads. So they optimized referral process. Value = (Knowledge + Process) x Skill x Attitude. from each of the speakers. And we’re off!

A/B testing 106

A/B testing Objectives and Key Results Growth X-functional 106

Sales Hacker

AUGUST 30, 2018

Prospecting is about having a conversation with a client. Following a short conversation, you may learn that they go up the mountain a couple of times a year and that they hate putting on chains. CR(t) —The conversion rate as a function of time to get to a single SQL. Thus making them a sales qualified lead.

Prospecting 47

Prospecting SQL GTM X-functional 47

Hubspot

JANUARY 6, 2016

Community sites like LinkedIn and inbound.org have helpful filters and search functions to help you comb through profiles more effectively. Employee referrals are ideal for a few reasons. Not to mention, employees hired through referrals are hired 55% faster than those from a career site. Our advice? Start online.

Referrals 50

Referrals X-functional Follow-up Drivers/motivators 50

SaaStr

OCTOBER 30, 2020

For example, right now, what we’re doing is we’re having a conversation. And so what we’ll see people come in and do is they’ll say, Hey, we want to acquire name, email, company size, function, or department, and then the consent and all these fields, right? So it’s a dialogue, it’s an interaction.

A/B testing 79

A/B testing X-functional Launch Start-ups 79

Sales Hacker

MARCH 2, 2020

I’ve pulled together the top 97 books from a range of sales disciplines to give you the information you need to stay relevant, lead conversations, understand the trends — and of course, improve your game. Difficult Conversations. With the help of Parinello, you get VITO to VITO referrals who are worth pure gold. Selling to VITO.

Sales 141

Sales Technique Objectives and Key Results Non-Profits 141

SaaStr

MAY 14, 2023

That’s why for us, it’s so important to build that function of the company in the Bay Area. Every month we know we need X amount of sales reps, and we multiply the number of leads that each one needs, and that is also what marketing has to produce. For a tech company like we are, being here is being also kind of legit.

Price 97

Price Start-ups Up-sell X-functional 97

SaaStr

DECEMBER 17, 2019

Around the same time, kind of this conversation that we’ve been having for a long time with the Quovo team kind of reached a point where it made sense to think about joining forces. Zach : And so as we were having this conversation, we did, of course, raise a little bit more money in that round in order to enable the acquisition.

Finance 60

Finance X-functional Non-Profits Launch 60

Salesforce

MARCH 30, 2023

Below, I’ve grouped into buckets some of the best subject lines I’ve discovered: classic cold emails for prospecting, follow-up emails to keep the conversation going, and subject lines for prospects who seem to be ignoring you entirely. The focus here is to get the conversation started. Keep it warm, relevant, and direct.

X-functional 98

X-functional Referrals Follow-up Prospecting 98

Hubspot

MARCH 23, 2018

Conversation Starters. A good conversation starter can transform an awkward, stilted conversation into an interesting, enjoyable discussion. That’s important in sales, as having several conversation starters up your sleeve will help you form connections with prospects, referrals, and potential partners. Which ones?

Conversion 101

Conversion Networking X-functional Start-ups 101

SaaStr

FEBRUARY 25, 2020

Second or third is referrals. Because it’s not so much focused around X, Y, Z NPS score. It’s important that you clarify with live conversations because it’s really easy for a customer to not fully be able to articulate what they’re thinking, what they’re feeling.

Prospecting 86

Prospecting Customers Promote X-functional 86

ConversionXL

FEBRUARY 26, 2014

Note from the editor: We talk a lot about conversion rate optimization, and how it’s about showing the right people, the right thing, at the right time in order to get more out of your website. We use targeting in a similar way to shape our terms to boost their conversion potential. We should look toward.

Territory 111

Territory CTR Campaign Objectives and Key Results 111

ConversionXL

APRIL 28, 2016

It’s on the tip of the tongue of every savvy marketing professional in cocktail party conversations. How do you decide to assign X experience to Y segment? With a targeted marketing system, what they experienced is now a function of both their ‘data’ and the targeting logic that were both active AT THE TIME of the experience.

A/B testing 69

A/B testing User Experience X-functional Technique 69

SaaStr

JANUARY 21, 2020

We won’t be talking about perks and amenities today during the playbook conversation. QUESTION : As a sales leader, how do you manage expectations across the organization with product and other functions? Part of the early behaviors that we measured at PatientPop was how many referral salespeople that you submitted per quarter.

Quota 105

Quota Sales Healthcare Territory 105

SaaStr

JULY 8, 2020

When shelter in place started, the conversation we’ve had internally on our team is we have to think of ourselves as Navy SEALs, where we’re at base camp right now, and we’re going to train and we’re going to work on our playbooks and do our research. Aileen Lee: Referrals. Jason Lemkin: Warm referrals, right?

Pitch 63

Pitch Start-ups Up-sell Technology 63

SaaStr

APRIL 23, 2019

Building the basic functionality. But after that, referrals started going, and started making it better. And I think we did two X what we thought we were going to do. We actually went functionally into all these areas. Anu : And so, talk about what were the two, or three important things you did in those 12 to 15 months.

Launch 65

Launch Pitch Niche Negotiate 65

Hubspot

SEPTEMBER 26, 2014

Luckily, there are a ton of tests you can run to optimize your blog for clicks and conversions. X SlideShare posts per month for traffic, X posts per month about subject A to support campaign B, etc.). If so, are the conversions you''re getting worth sacrificing that blog traffic? Blog Subscriber Email Optimization.

Conversion 77

Conversion A/B testing X-functional Lead generation 77