SalesHandy

JUNE 29, 2021

Selling products or services to businesses and professionals can be tough. Which is unlike selling to consumers, who have common needs and wants. The right B2B sales strategy optimizes your sales process around a few key principles, all of which allow you to make the most out of B2B selling efforts. What is B2B Sales?

B2B

Search Engine Land

DECEMBER 28, 2023

Meanwhile, across the pond, Google is facing the possibility that it may be forced to sell part of its ad business after being charged with violating the European Union’s antitrust laws. In another blow for Google, an Adalytics study accused it of mis-selling video ads to marketers for the last three years.

X-functional

ConversionXL

MAY 14, 2014

Realizing this was a much bigger problem we’ve yet to address, Peep took to Twitter and asked: Looking for an in-house optimizer in a big company for a blog post on selling CRO internally. On-going battles for prime real estate, page layouts, copy and imagery persist and often burden cross-functional team performance and relations.

Conversion

SaaStr

AUGUST 12, 2020

When you start growing above 50 employees, and certainly get to 100, things change, you now have teams, which means you have functional leaders. Rather than having this feeling of disconnected functional areas, everyone in the company knows what to work on. To me, that’s what the cadence says. I learned this operating myself.

Finance

Sales Hacker

MARCH 2, 2020

The New Solution Selling. The Little Red Book of Selling. Unbreakable Laws of Selling. The New Strategic Selling. Agile Selling. Spin Selling. Insight Selling. Spear Selling. The Psychology of Selling. Buyer-Centered Selling. Integrity Selling for the 21st Century.

Sales

Hubspot

APRIL 4, 2023

Ultimately, I'm motivated by knowing that work I do has a meaningful impact. Accomplishments like that really motivate me to do my best." It's also when you really need to sell yourself and your skills. Describe a time when you worked within a cross-functional team to complete a project.

Consult

Lead Fuze

JULY 1, 2023

A well-structured quota system not only motivates your reps but also aligns their efforts with your company’s overall objectives. Finally, you’ll gain insights on cross-checking territory assignments, compensation incentive programs, capacity staffing and understanding different types of quotes serving different functions.

Quota

SaaStr

JULY 17, 2020

And because the driver or the impetus for this economic turmoil wasn’t really lack of consumer confidence or lack of consumer resources, it’s not clear that consumers don’t have the money to spend. People are buying and selling houses. Look at Model T sales or something. Somehow this defies logic, but is true.

E-commerce

ConversionXL

OCTOBER 26, 2022

The New York Times named this urge to buy something the “TikTok Feta Effect,” after a viral recipe for baked feta pasta resulted in the cheese selling out nationwide in the U.S. Cross-reference trending hashtags with topics that interest your audience. The TikTok buying craze even has its own viral hashtag: #TikTokMadeMeBuyIt.

Entertainment

SaaStr

AUGUST 7, 2020

” They will be able to point to measurable value X amount saved, or X user adoption, or X spend categories and a management, or X improvement in operational efficiency, whatever that may be. You can see it right behind you going across the bridge but can you see 10 X? It’s pretty crazy, isn’t it?

Price

Heinz Marketing

FEBRUARY 24, 2020

This week’s episode is entitled “ The Importance and Power of Editing: A B2B Masterclass (in 30 Minutes!) ” and our guest is Lisa Gschwandtner , Editorial Director at Selling Power. I won’t get into the inside jokes there but Lisa Gschwandtner from Selling Power Magazine , thank you so much for joining us today.

Pipeline

SaaStr

OCTOBER 29, 2019

I was on the product team and saw this opportunity for us to work more cross functionally across the company and focus heavily on retention and monetization. If you are a price sensitive customer, you need to get from A to B, but you’re willing to walk a few blocks to go meet your driver. So, how do we do this?

Price

Veloxy

SEPTEMBER 28, 2021

Just be sure you print and bookmark this blog post so you can take it with you wherever you go, wherever you sell. Before we look at some of the most epic and effective subject lines to ever cross a inbox, let’s categorize them into the main types. If you’re selling to this type of persona, you need to be quick and decisive as well.

Objectives and Key Results

SaaStr

AUGUST 15, 2020

And the good news at New Relic is we can do all three, but only if we align to the business drivers and keep in mind just how dynamic those are. We’ve got a lot of training to do with our sales teams to get them to start to speak in these types of terms versus feature function. I mean, what do they do?

Retail

Sales Hacker

APRIL 23, 2018

This is the only way to create both predictability and sustainability to the sales function. On the cross hair = hitting goal. 3) Encourage activity based selling. Stack Ranking becomes unimportant and gamification will only serve to provide artificial motivation. Measuring outcomes is easy. 2) Revenue per customer.

Drivers/motivators

ConversionXL

JUNE 19, 2018

Craig Sullivan: Tools and Techniques for Optimising Cross-device Experiences. Cross-sell/up-sell. Increase motivation. Focus on upsells, cross-sells and personalization when the conversion rate is already very high. You would probably find 6-7 functionally identical apps for every idea.

A/B testing

ConversionXL

OCTOBER 4, 2018

which customers will buy one or more products for a cross-sell or upsell. or “Who is likely to try product X?” Distilled fully, FanThreeSixty’s goal (and Longstreet’s explanation of his role at dinner parties) is to “help teams sell more tickets and hot dogs.”. which leads will convert—however you define conversion.

Sports

ConversionXL

APRIL 3, 2018

They used humor – created a Chief Discount Officer’ – CDO – ‘humor to sell a deal’ campaign that included multple emails and direct mail. 7 drivers of optimization success. Value = (Knowledge + Process) x Skill x Attitude. What engages and when does that sell? Functional analysis.

A/B testing

SaaStr

MAY 14, 2023

Greenhouse followed a similar path to Talkdesk and should cross $10 million ARR later this year, up from almost nothing at the start of the year. They all started the same day and they sat next to me watched me sell for a month and then I turned them loose. What I mean is that even to sell let’s say, to a customer in London.

Price

SaaStr

JULY 15, 2020

And because the driver or the impetus for this economic turmoil wasn’t really lack of consumer confidence or lack of consumer resources, it’s not clear that consumers don’t have the money to spend. People are buying and selling houses. Somehow this defies logic but is true. That’s a fair caveat.

X-functional

SaaStr

APRIL 24, 2020

Number one is they didn’t really have an enterprise software selling group when they bought Omniture, so that route to market was something they were very interested in creating. And going through the process of selling boxed software in stores to selling online delivery of the application, it’s crazy.

X-functional

Hubspot

SEPTEMBER 11, 2018

Selling to people who can’t or won’t buy is a huge drain on your sales productivity, budget, and team. Business pain points affect a company's bottom line and must be solved in order for them to grow and function successfully. These are slight annoyances -- but aren't keeping the company from functioning. Of course you have.

X-functional

Sales Hacker

MARCH 11, 2025

Guest Speaker (Cassie Young): LinkedIn Primary VC Host (Scott Barker): LinkedIn Newsletter Find GTMnow (GTMfund’s Media Brand): Website LinkedIn Twitter/X YouTube Podcast Sponsor: Pursuit The best talent isn’t actively job hunting. Highlights: 07:53 What happens when commercial scale outgrows your technical scale. And I call it.

GTM

Sales Hacker

JANUARY 28, 2025

And then before that, he served as the CMO of Just a small company you may have heard of, uh, called Salesforce, uh, where he was responsible for driving really the whole global corporate and product marketing functions and led the team during a time period where Salesforce was really going through hyper growth. Name X category of SaaS.

GTM