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10 Outdated YouTube Marketing Tactics to Drop, According to HubSpot Video Managers

Hubspot

See, back in the day, YouTube was mainly used for teens to upload funny, entertaining videos. Focusing on selling products rather than helping your audience. While YouTube might have been a place for entertainment before, it's now also a place for people to learn new skills and conduct research. I'm aging myself, but I digress.

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How to Attract New Customers and Drive More Sales with TikTok Marketing

ConversionXL

The New York Times named this urge to buy something the “TikTok Feta Effect,” after a viral recipe for baked feta pasta resulted in the cheese selling out nationwide in the U.S. For example, after initially promoting her range of scrunchies on Instagram, Enchanted Scrunch founder Dasha Derkach started posting on TikTok.

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How Vevo used original content and nostalgia to bridge the pandemic video shortfall

Martech

Vevo was created in 2009 through a partnership between two of the world’s largest record companies, Sony Entertainment and Universal Music Group. We sell more and more CTV inventory. Vevo actively cross-promotes artists from channel to channel and runs its own brief ads promoting premieres of original content.

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SEO content writing vs. content writing: The key difference

Search Engine Land

It’s risky and a step into the unknown, and unless you have a promotion strategy, the likelihood is high that no one will ever read your post. Be it entertaining or educating. You might test this by promoting on social, even spending a bit of money to boost a post. He'd then sell these insights as upsells for products.

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Drive growth with account-based marketing

Martech

When you consider the above, you start to understand why a “zero-touch” approach is so important; it allows the prospect to buy the way they want to buy and not necessarily the way you want to sell. Inbound marketing is about building value and trust, NOT about selling.?. ?Content And that’s where ABM comes in.

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What are sales channels? Definition, types, and tips

PandaDoc

Whether you’re selling a physical product or a service, you need to find the best ways to reach your target audience. The definition of sales channels Sales channels are the methods or pathways businesses use for selling their products and services to consumers. The right sales channels can help you do this.

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Want to Get Promoted? Impress Your Boss by Doing These 7 Things

Hubspot

So if you've ever entertained the thought of a promotion at work (who hasn't?), Basically, he wanted to sell our core product to third parties, who would then turn around and sell the product to their customers.". Don't just report on what you crossed off your to-do list, report on what those activities achieved.

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