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Maximizing profits: Strategies for earning through loyalty programs by Comarch

Martech

A well-designed and carefully calculated loyalty program can be a game changer for brands looking to maximize their return on investment through customer engagement. Cross-selling and upselling Loyalty programs serve as powerful tools for enhancing upsell and cross-sell initiatives through the invaluable data they collect from members.

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How SaaS Pricing Evolves Across Different Company Stages

Sales Hacker

In this article we dive into a playbook for pricing across different stages of company growth, inspired by Geoffrey Moore’s Crossing the Chasm. From your first paying customers to enterprise domination, here’s how successful SaaS companies level up their pricing game to maximize growth and profitability at every turn.

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Maximizing profits: Strategies for earning through loyalty programs by Comarch

Search Engine Land

A well-designed and carefully calculated loyalty program can be a game changer for brands looking to maximize their return on investment through customer engagement. Cross-selling and upselling Loyalty programs serve as powerful tools for enhancing upsell and cross-sell initiatives through the invaluable data they collect from members.

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Dear SaaStr: I’m Joining a B2B Startup at $3m ARR as VP of Sales. What Should I Do First?

SaaStr

Double Down on Expansion Revenue At $3M ARR, expansion revenue can be a game-changer. Can you upsell or cross-sell? Tighten things up here: Weekly Revenue Meetings : Review pipeline, deals, and progress toward goals. Focus on ICP : Double down on your ideal customer profile (ICP) and avoid chasing bad-fit customers.

B2B
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GTM 126: Reverse Engineering the Founder Journey: From Scaling Twitter Ads to $650M, 20 Years Operating, and a Webflow Acquisition | Guy Yalif

Sales Hacker

They’re signing the renewals, the cross-sell, up-sell. The game we’re playing is to make more features findable. And so literally in the middle of meetings, we’d be like, how does somebody do this? And how do you now think about sort of closing that gap between the user and the buyer?

GTM
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Dear SaaStr: What Will Need to Change The Most As We Approach $100m ARR?

SaaStr

It’s a whole new game. Focus on delivering exceptional customer success, upselling, and cross-selling. Your product will need to evolve to meet the demands of larger customers and new markets. Dear SaaStr: What Will Need to Change The Most As We Approach $100m ARR? At $100M ARR, everything changes.

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A Comprehensive Guide to Product Training for Sales Teams

Highspot

Product training is a structured learning process that helps team members understand, communicate, and sell a product. A solid curriculum empowers: Sales to confidently build relationships, handle objections, meet customer expectations, and close deals faster. Sample Product Training Plan: New Sales Reps.