SaaStr

JANUARY 28, 2019

Customer success is a company-wide initiative, which means that having the right culture, sales processes, and product strategy are just as important as having the right organizational processes. 10 Lessons from a Turnaround: How Smartsheet Bet the Company and Why You Never Need To (2:25 – 2:55 pm). Tuesday, February 5.

Customers 43

Customers Cross-sell Networking Growth 43

Lead Fuze

AUGUST 12, 2021

The group has decades of sales experience in companies like IBM and has extensive experience in social media and sales training. While he now pumps out podcasts like it’s his job, he’s helped startups and Fortune 1000 companies (and virtually all types of businesses) boost performance with their sales processes.

Drivers/motivators 98

Drivers/motivators Sales Inside sales Up-sell 98

Sales Hacker

SEPTEMBER 4, 2018

It may refer to a formal field, an organization, a methodology or a culture depending on context. Bain & Company found that companies providing excellent customer experiences grow their revenues 4-8% better than market average. An operational plan for establishing a customer success culture across the organization.

Customers 56

Customers Cross-sell Referrals Growth 56

Hubspot

FEBRUARY 24, 2012

If they are the only one(s) who know(s) how to use your product, or they were acting as an evangelist of your product or service within their organization, the value you provide could be quickly lost. How do you create a company, website, product, or service that makes an organization stick with you forever? Loyalty360.org Orientation.

B2B 63

B2B Customers Education X-functional 63

Hubspot

JULY 24, 2015

For a remarkable about page, all you need to do is figure out your company's unique identity, and then share it with the world. Let's read on to discover some companies with awesome 'About Us' pages and see how you can emulate them on your own website. easier said than done. Yes, a wrestler.)

Trust 78

Trust Start-ups Campaign User Experience 78

Hubspot

APRIL 22, 2015

These tactics can help them slowly build a community of brand evangelists. Most other retailers simply include a link to track the package on the shipping company's website, but Amazon knows better. This receipt is sent by Union Square Donuts via Square (the company that processes their payments). Miscellaneous.

Campaign 76

Campaign Promote Real Estate Referrals 76

SaaStr

DECEMBER 13, 2021

In 2010, COSS was valued at $10B, and 90% of that value was attributed to a single company: Red Hat. But today, COSS is valued at closer to $300B, and Red Hat is now one of hundreds of Open Source companies, many of which were founded in the last ten years. Community is vital to the success of Open Source businesses.

B2C 93

B2C Technology Technology Service 93

Martech

SEPTEMBER 24, 2021

I asked her how the company would know that there was a problem without her reporting it, since I wasn’t the first person who mentioned this problem to her. While software teams pioneered the agile movement, they soon realized that agility is a cultural change that the whole company needs to get behind. Read more here.

Sports 97

Sports Finance Campaign Service 97

SaaStr

MAY 28, 2019

Director of Customer Engagement, Leslie Lee, Salesforce VP of Community Erica Kuhl and Slack Developer Marketing Manager Elizabeth Kinsey for a session on building communities. Director of Customer Engagement @ Atlassian, Erica Kuhl, VP of Community @ Salesforce. Want to see more content like this? Join us at SaaStr Annual 2020.

Product 68

Product Start-ups B2C Growth 68

ConversionXL

FEBRUARY 3, 2022

To drive growth , build a company that connects with customers beyond surface-level attributes like price or features. Finally, Hotjar adds in some value proposition “boosters,” small value-adds that instill confidence in the reader: “No credit card required”; “25,435 companies signed up last month; “GDPR- & CCPA-ready”.

Growth 102

Growth Product Objectives and Key Results User Experience 102

Hubspot

OCTOBER 17, 2018

To give you an idea of how to start growth hacking your marketing plan, we talked to four growth marketers from some of the top tech companies in Boston. InsightSquared is a company all about data. As it turns out, the experiment proved to be a great way to remind the community that certifications do expire.

Growth 100

Growth Objectives and Key Results A/B testing Campaign 100

SaaStr

APRIL 11, 2019

Building a company is hard enough, but what if there’s no clear market to launch into? That’s the situation Gainsight CEO Nick Mehta and CMO Anthony Kennada found themselves in when they joined the company that would become Gainsight in 2013. ” And the company was called JBara software. FULL TRANSCRIPT BELOW.

Growth 52

Growth Customers Start-ups Product 52

SalesLoft

JULY 17, 2019

The last ten years have been transformative to the sales community. Coming off of the financial meltdown in 2009, we created a culture of distrust. Companies like SalesLoft are now in full swing to help us diversify our cadences, but also help us make our emails better… because they weren’t working the way they used to.

Sales 65

Sales Cold Call B2B Pipeline 65

Heinz Marketing

SEPTEMBER 24, 2018

” “Another way to look at it is to take the individual moments of truth that occur throughout the day with our clients and with the evangelists who are out there recommending our services, and winning each of those individual moments of truth. And what do companies do to make their stock price go up? From the CEO down.

Pipeline 57

Pipeline Sales Sports Trust 57

Sales Hacker

JANUARY 29, 2019

Sales companies like Outreach have weekly meditation sessions (taught by the VP of Data Science, no less) and LinkedIn now has a Chief Mindfulness Officer. Even Nike realizes that sometimes you need to take a break from “just doing it” and chill out in one of the company’s new relaxation rooms. Turns out; the guy was on to something.

A/B testing 69

A/B testing Cross-sell Referrals Sales 69

Sales Hacker

DECEMBER 8, 2017

Companies who are able to target potential customers with the right messages at the right time will win. – Tiffani Bova , Global – Customer Growth & Innovation Evangelist, Salesforce. – Tiffani Bova , Global – Customer Growth & Innovation Evangelist, Salesforce. And the coffee is cheap.

Sales 97

Sales Cross-sell Up-sell Pipeline 97

Sales Hacker

OCTOBER 21, 2019

Then I would take that sales knowledge and start the company. I was exposed to so many different companies, people, and strategies. I got catapulted into sales when I joined my dad and stepmom at their company, Miller Heiman (now The Miller Heiman Group). . It was very different from what I’d anticipated. Andrea Johnson.

Sales 90

Sales Up-sell Start-ups Cross-sell 90

SaaStr

JULY 26, 2019

Why does Eric believe that hitting the employee 50 mark is a huge moment for founders and the scaling of the company? How did Eric find raising the Series A as a non-Bay area company? She likes to invest across consumer, B2B saas, and technology infrastructure companies at the earliest stages. What fundamentally changes?

Contract 58

Contract Start-ups Up-sell Growth 58

Hubspot

SEPTEMBER 17, 2018

Brand videos are typically created as a part of a larger advertising campaign , showcasing the company’s high-level vision, mission, or products and services. The goal of brand videos is to build awareness around your company and to intrigue and attract your target audience. Event Videos. These folks are your best advocates.

Angle 101

Angle Objectives and Key Results X-functional CTR 101

Hubspot

JUNE 23, 2011

You started this site, InvestInSocial.com, and basically it's a social media company directory, where people can find providers that offer a variety of social media services, right? David: So there is a lot of debate around this, whether companies should outsource their social media activities or do it all in-house and train in-house.

Intrinsic 54

Intrinsic Trust Follow-up Start-ups 54

Salesforce

MAY 2, 2022

And social media is where some of the best sellers gather to push the community forward, sharing their challenges and successes along the way. She also started a community on LinkedIn to connect women in sales roles. Dini offers a wealth of expertise on scaling companies from the Series A stage to unicorn status. Dini Mehta.

Gaming 98

Gaming GTM Consult Sales 98