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Transition to a career in martech: Best of the MarTechBot

Martech

Diverse opportunities: The martech field encompasses a wide range of areas, including automation, customer relationship management (CRM), data management platforms, and more. This diversity allows you to explore various paths and find a niche that aligns with your interests and strengths.

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Everything I Know About Real Estate Entrepreneurship: How To Get Started and Tips For Success

Hubspot

At their core, all preconceived notions aside, real estate entrepreneurs are pretty good salespeople, and theres a ton to learn from them, from making profit to closing deals, even client relationship management stuff. Are real estate agents and realtors the same thing? Short answer: No. Theyre similar but different. Happy clients.

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How to Build a Small Business Intelligence Strategy in 7 Steps

Salesforce

For SMBs, BI can help uncover niche markets, better understand customer preferences, and streamline operations giving you an edge over larger competitors who may be bogged down by bureaucracy. Why SMBs need business intelligence (BI) In a world where large corporations often dominate the marketplace, BI offers a level playing field.

CRM
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What Is a Target Market? How To Identify Your Ideal Customers

Salesforce

For example, if you notice that a large percentage of your customers are young professionals living in urban areas, that’s a strong indicator of your core audience. If you have a customer relationship management (CRM) tool, use it to dig deeper into your sales data. Customer feedback is just as important as numbers.

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What Is a Digital Creator? Everything You Need to Know

Salesforce

Here are seven types of creators: Bloggers: Write content for websites and newsletter platforms, specializing in diverse topics and niches. Digital portfolio management : Bring all your channels under one roof, and flaunt your skills using link-in-bio tools such as LinkTree. Your ideal niche is where these three things meet.

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Instagram Marketing for Small Business: Top Strategies for 2025

Salesforce

Create content with modern AI customer relationship management (CRM ) tools that can give you a major advantage. Look for micro-influencers who specialize in your niche or industry. Salesforces Instagram is all about sharing success stories, industry tips, and behind-the-scenes moments.

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B2B marketing on TikTok: What you need to know

Martech

Use strategic hashtags: Mix trending and niche-specific hashtags to reach broader audiences while staying relevant within the industry. Create educational videos: Make videos that teach the audience something new, positioning the brand as an expert in its niche.

B2B