Sat.Sep 18, 2021 - Fri.Sep 24, 2021

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Be “Where The Buyer Is At”

Tibor Shanto

By Tibor Shanto. While the exact number may vary, people in sales continue to accept the false assertion of an 80/20 world. Keeps the 80% out of the way, allowing the 20% to do their thing. This piece does not set out to change the concept, life will do that, but to explore the 20%. They not only do things differently and better, but start with a different vision, view if you will.

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3 Ways To Generate More Leads For Insurance Agents

ClickFunnels

The post 3 Ways To Generate More Leads For Insurance Agents appeared first on ClickFunnels. Want to sell more insurance? Then you first need to figure out how to generate more leads. Today we are going to share three ways to do just that. Table of Contents: Create a Super Valuable Lead Magnet #1 Use Facebook Ads to Drive Traffic to Your Lead Magnet Landing Page #2 Educate People About Insurance on YouTube #3 Build a Niche Insurance Website Want to Learn How to Convert Those Leads Into Customers?

Niche 244
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How to Get Your Sales Leadership Questions Answered

Anthony Cole Training

When executives think about their sales teams, they often ask themselves if they have the right people in the seat and how they can become more effective. In this blog, we will discuss the leading questions sales executives face when considering their current producer team and how to get the answers they need.

Sales 208
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The Successful Sales Process – Revealed

The 5% Institute

In this guide, you’ll learn the steps of our successful sales process that works absolute wonders for our Students and Sales Professionals all around the world. Learning and following a sales process would have to be the most important thing you’ll ever learn in sales, because it’ll deliver something you’ll need to thrive in selling. And that thing – is consistency.

Process 144
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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The Building Blocks of Sales Enablement – Mike Kunkle

Tibor Shanto

By Tibor Shanto. There has been no shortage of new sales related books during COVID, the usual mixed bag, with scale. But one stands out, The Building Blocks of Sales Enablement , by Mike Kunkle. Not only because of the author, Mr. Kunkle and the subject, sales enablement, but because way Mike approaches the subject. Sales Enablement is a hot topic, and as such, some will abuse it for their own good (or bad).

GTM 167
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How To Build An Effective Sales Funnel For Affiliate Marketing

ClickFunnels

The post How To Build An Effective Sales Funnel For Affiliate Marketing appeared first on ClickFunnels. Affiliate marketing can be a great way to start making money online. Why? Because instead of creating your own product line from scratch you can simply sell other people’s products. Here’s what we are going to discuss today: The #1 mistake people make with affiliate marketing.

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How To Deliver A Successful Sales Pitch

The 5% Institute

Delivering a successful sales pitch with consistency; can be the difference between being a mediocre salesperson, and truly becoming highly successful in sales. Making a mistake while delivering your sales pitch can also mean the difference between closing the sale – and breaking rapport and starting all over again. In this article, we’ll explore why so many Sales Professionals and Business Owners make mistakes when delivering their sales pitch, and what steps you need to take to deliver a succe

Pitch 144
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The Monday Morning Breakfast For Champions Podcast – Episode 40 – Jay McBain

Tibor Shanto

Subscribe today , and take the Breakfast on the go! Jay McBain is one of the most visible and respected thought leaders in the global channel. Named 2021 Channel Influencer of the Year by Channel Partners Magazine, Top 40 Under Forty by the Business Review, as well as numerous channel magazines top influencer lists, he is often sought out for industry guidance and future trends.

Sales 144
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The Definitive Guide To Getting High Quality Leads

ClickFunnels

The post The Definitive Guide To Getting High Quality Leads appeared first on ClickFunnels. Getting the attention of people, in general, is one thing. Getting the attention (and trust) of the right people is another thing entirely — something that your business must learn to do over and over again in order to thrive. And so in this guide, we’re going to explain the difference (and more importantly, how to tell the difference) between high-quality and low-quality leads.

Follow-up 217
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Using AI-powered predictive analytics to time your next move

Martech

Even in uncertain times, AI-driven predictive analytics can help marketers see what opportunities are coming down the pike. So why isn’t this technology being used by more CMOs? At his talk, showed some ways any marketing team can predictively leverage their data. And he also shared some head-scratching. “About two-thirds of CMOs said that they’re managing the present, they’re putting out fires right now, and only about a third are looking towards the future, even in a period of time

B2C 142
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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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33 Tips to Look Professional in Your Virtual Meetings

RAIN Group

There’s a lot to think about when it comes to selling virtually. Projecting a professional image in your virtual meetings is an important (and often overlooked) factor to consider. With a little forethought and preparation, you can make a great first impression with your buyers. Read on for guidelines and tips specifically focused on projecting a professional image in your virtual sales.

Meeting 141
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A Complete Guide to YouTube Analytics

ConversionXL

With more than 2 billion monthly active users and more than a billion hours of content consumed every day, the right Youtube strategy can increase brand awareness, engagement, and conversions. . But, cutting through the noise can be a challenge. Strategically leveraging YouTube’s robust analytics can help you make data-backed decisions and improve performance.

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5 Ways To Generate More Leads For Mortgage Brokers

ClickFunnels

The post 5 Ways To Generate More Leads For Mortgage Brokers appeared first on ClickFunnels. Want to make more money as a mortgage broker? Then you need to figure out how to generate more leads. Today we are going to discuss five strategies that will help you do exactly that. Ready to take your business to the next level? Continue reading…. Table of Contents: Why You Need to Create a Super Valuable Lead Magnet First Lead Gen Strategy #1: Run Facebook Ads to Your Lead Magnet Landing Page Lead Gen

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Get your fall campaigns ready with MarTech’s Email Marketing Periodic Table

Martech

It’s here! The latest edition of MarTech’s Email Marketing Periodic Table. Email has long been one of the most reliable marketing channels for getting your messaging in front of your customers. But, because email is one of the most complex ways you can communicate with customers and prospects – through different mail clients, different ISPs, mobile and desktop, etc. – there are a lot of obstacles that can get between you and your intended recipients.

Campaign 142
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Stop wasting time prospecting!

Membrain

95% of our prospecting is just wasted time, so just stop it! It’s too much time to find that 5% who want to talk, and if they really do, they’ll reach out to you anyway, inbound is so much easier.

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Why Sales Training Is Important – The 5 x Reasons

The 5% Institute

In this article, we’ll look at five reasons as to why sales training is important, and what it can do for you and your team. Although many businesses – both big and small invest in sales training, we’ll unpack as to why it should be something you should look at investing in too. Read on to learn why sales training is important, and how it too can help your business grow, as well as boost your profits and revenue.

Sales 135
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How to Prepare for the Coming Sales Team Super Storm

Understanding the Sales Force

What would you do if, in the middle of summer, a big box store said you would really need a snowblower in preparation for the summer snowstorms we were about to get? Crazy, right? What if Staples sent out a promo to buy all the printer paper you can in preparation for a printing explosion as we move away from digital? Wouldn't that be nuts? What if a professional sports team reached out to your really good 12-year-old and offered them a professional contract?

Sports 125
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Brand strategies for NFTs are expanding

Martech

Last week, QSR chain Burger King launched an NFT-based sweepstakes around their BK Keep It Real Meals. The promotion is designed and supported by NFT marketplace Sweet with a focus on experience and easy adoption of the technology. The payoff could have implications for many brands looking to cash in on interest in collectible NFTs and to crack the code of how to use blockchain technology to encourage sustainable consumer attention and engagement.

Gaming 141
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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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New VP of Sales? | Resources to Get You Started | Force Management

Force Management

You’ve put in the work to achieve your new position and now you’re aiming to make an immediate impact on sales success. We’ve pulled together some of our most popular resources that apply to people in a new sales leadership role. As you build your execution plan, leverage these insights to avoid setbacks and implement a strategy that gets results.

Sales 114
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The Average SaaS CEO is 43 at IPO

SaaStr

Does “age” even matter any more for SaaS founders, if it ever did? On the one hand, the Stripe founders became billionaires in their teens. On the other hand, many SaaS founders are on to their 3d or 4th success. SaaS has just been around for a while. The vast size of the Cloud is attracting more and more founders of all ages, backgrounds, nationalities and more.

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How To Sell Using LinkedIn

Predictable Revenue

Brynne Tillman joins us to talk about how to leverage LinkedIn for social selling, and figuring out a way to help your audience sell for you. The post How To Sell Using LinkedIn appeared first on Predictable Revenue.

Sell 119
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iOS 15 is out, but marketers can shake off the loss of email open rates

Martech

The best news to come out of “Pixelgeddon” – also known as Apple’s Mail Privacy Protection feature, which went into effect on Monday, Sept. 20 – is that I will never have to listen to another conference speaker tell his audience, “ It’s all about the opens.” As of Monday, the thing many email marketers have dreaded – iOS 15 – has launched, which will nullify tracking on emails opened by Apple Mail users and makes the open rate even less reliable.

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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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Cold Emailing Done Correctly

Sales Nexus

According to the Harvard Business Review, cold emailing can work well. Cold emailing is when you reach out to someone for the first time via email. When you conduct cold outreach, you have yet to establish a relationship with the receiver. You also have no real-time interaction with your audience and are reliant on verbal feedback to move forward. Cold emailing can seem a little sketchy to some.

Cold Call 118
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Don’t Hire VPs With The Wrong Titles

SaaStr

Dig deeper on a lot of titles during recruiting. A "VP of Product Marketing" rarely knows anything about demand gen, ABM, etc. A "VP of Revenue" often knows nothing about inside sales or building a sales team. A "CRO" often doesn't want to do sales anymore. — Jason BeKind Lemkin (@jasonlk) September 22, 2021. Ok this is a seemingly simple post but if you are hiring your first or second batch of VPs it will really, really save you some time.

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How to Manage a Sales Negotiation to Your BATNA

RAIN Group

The #1 essential rule of sales negotiation is Always Be Willing to Walk Away. You know when you should walk when you know your BATNA, or best alternative to a negotiated agreement. When you’re feeling calm, clear-headed, and confident, you’re more likely to be a successful sales negotiator. Yet, anxiety is the most common emotion associated with negotiations, and anxious negotiators don’t perform well.

Negotiate 105
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How to improve marketing ROI with clean data

Martech

Marketers know accurate data is tablestakes. It helps organizations make better decisions for their customers and, in turn, increases ROI. Yet even the most meticulous brands more often than not find errors within their datasets. A study published by Zoominfo found that 94% of businesses suspect their customer data is inaccurate. “In 2017 we took a look at our data and found that it was good, but ultimately it wasn’t great and we really wanted it to be so,” said Dominic Freschi

Territory 139
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2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

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Stakeholder Engagement: Ensuring the Success of Your Marketing Strategy

Heinz Marketing

By Jamie Montoya , Client Engagement Manager. Imagine this…Your team has gotten together and brainstormed an innovative strategy you believe will transform your sales pipeline and deliver results that prove marketing attribution. However, you are running into roadblocks with certain individuals in your organization that you did not expect. Why? More likely than not, you failed to identify and engage the right people in your strategy development.

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If You Want to Hit The ’22 Plan, You’d Better Be Making the Hires Now

SaaStr

If you want to hit the plan for Q1'22, You need to be hiring all the sales reps you'll need then … Now. — Jason BeKind Lemkin (@jasonlk) September 15, 2021. Recurring revenue certainly has pros and cons. The biggest pro is it recurs With even 120% NRR, you basically double in 4+ years even with no new customers. Now that’s magic.

Referrals 106
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Is Trust Sufficient?

Partners in Excellence

Colleen Francis is running a fascinating survey on LinkedIn. She’s posed the question, “If buyers know you, like you, and trust you, will they buy from you? It caused me to reflect, “is trust sufficient?” Without a doubt, trust is can be a critical element in the customer’s buying decision—we look at the opposite condition, “Would people buy from people they don’t trust?

Trust 96
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The greatest hidden cost to marketing success: Ineffective communication

Martech

Marketing leaders know that success today increasingly comes down to agility. Now more than ever, brands must quickly and compellingly engage audiences across a growing number of channels to drive results. But one critical—and overlooked—factor hampers the ability to deliver on these goals: ineffective communication. When communications break down, it creates tremendous costs for marketing organizations by eroding engagement with customers and prospects, decreasing alignment around brand messagi

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.