Sat.Nov 07, 2020 - Fri.Nov 13, 2020

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It's Goal Setting Time, Start Here

Anthony Cole Training

H. Personal Goal Setting from Anthony Cole Training on Vimeo.

Sales 294
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How to get a free trial of Membrain

Membrain

When we launched Membrain, offering a free trial was not the right move for us. We felt that we needed to educate customers during the sales cycle because our offering was too different from traditional CRM platforms.

CRM 164
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Sales Mastery Tips – 8 x To Succeed

The 5% Institute

In this article, we’ll explore eight tips to help you on your way towards sales mastery; which are used by the top five percent of sales performers all around the world. Many people think that what they’re able to achieve is from pure luck. We’ll explore how this isn’t the case, and what you can do to improve your sales process , as well as your closing rate.

Sales 145
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5 Reasons to Actually Have Board Meetings

SaaStr

I held off for 6+ years and 3000+ Quora answers on writing a post on Board Meetings. Why? Because every investor in the world writes lengthy posts on How to Have a Great Board Meeting. How to Have a Great Pre-Board Meeting. How to Have a Great Board Meeting Week. Etc. etc. etc. etc. VCs, once they have been doing it a while, basically become professional Board Members, and they write a lot about that.

Meeting 136
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Is Your Product Marketing Problem a Product Problem?

Heinz Marketing

Guest post by Caroline Tien-Spalding CMO at Aptology. As of this writing, there are over 211,000 jobs on Indeed in the category of “product marketing.” On the flip side, there are only 19,000 jobs under the “demand generation” category. How can it be that the need for marketing a product can be so much higher than pipeline creation and lead gen? . The answer is surprisingly (and sadly) simple: Companies are building products and trying to fit them into a marketplace that never asked for that sol

Product 139
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3 powerful tactics to build rapport that work wonders in 2020

Gong.io

This article is part of the Gong Labs series, where I publish findings from our data research team. We analyze sales conversations and deals using AI, then share the results to help you win more deals. Follow me to read upcoming research. My grandfather was a field sales rep for 3M in the ‘90s. . He would drive around the LA area, visiting doctors’ offices, hoping to sell them medical equipment.

Trust 118

More Trending

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Things May Snap Back Fast. So Take Advantage Of This Crazy World Now.

SaaStr

Things are still going to get worse. But a 90% effective vaccine is a reminder that things snap back faster than we realize. E.g., trade shows are already full in China. Maybe: – Go grab that office lease at half off – Hire Bay Area VPs now while they'll work anywhere. — Jason BeKind Lemkin (@jasonlk) November 9, 2020. So while Covid rages across the U.S. and Europe, news comes that we may have a 90% effective vaccine coming.

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Is your data telling a story?

Heinz Marketing

By Payal Parikh , Director of Client Engagement at Heinz Marketing. With technological advances we’ve seen over the last two decades on data visualization and integrating data from various sources, there are still gaps in how we process that data, how we present it, and how we tell the story behind it. In my early career days I had been guilty of presenting all the data I could find into ‘pretty’ charts and would scroll through my slides in a room full of executives.

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The Problem With Having Crappy Sales Managers

Understanding the Sales Force

The lettering above the dials of our LG washing machine (pictured above when new) have worn off. I went online believing I could get a replacement decal and while LG does not provide replacements, they will replace the entire front panel for $125. While I was researching this stupid, preventable issue, I found that many LG owners have the same problem.

Sales 117
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Learn How To Sell High Ticket Consulting Services

The 5% Institute

In this guide, you’ll learn exactly how to sell high ticket consulting services, by using a proven step by step formula we teach Sales Professionals, Business Owners and Consultants around the world. Learning and following a sales process would have to be the most important thing you’ll ever learn in sales, because it’ll deliver something you’ll need to thrive in selling.

Consult 143
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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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The Growth Premium in SaaS Has Never Been Higher

SaaStr

Let’s take a look at 3 recent transactions and valuations in SaaS around $1.5 billion – $2 billion: Coupa acquired Llamasoft for $1.5 billion, 18 years after founding, at $100m ARR. Adobe acquires Workfront for $1.5 billion, 19 years after founding, at $200m ARR. and. Hopin raises $175m at a $2 billion valuation, less than 12 months after founding, at “just” $20m ARR.

Growth 128
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The Art and Science of Personalized Selling in a Digital World

Highspot

In a matter of months, B2B sales moved from regarding digital transformation as “forced” to seeing that digitized selling is not only here to stay, but the way to go. McKinsey found that more than 75% of buyers now prefer digital self-serve and remote human engagement over face-to-face interactions. Moreover, only 20% of B2B buyers say that they hope to return to in-person sales.

Sell 119
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Session Border Controller and Its Role in VoIP Communications

G2

VoIP traffic comprises of a variety of codecs and protocols leading to mismatches affecting communications, areas superbly handled by the session border controller’s ability to transcode codecs and translate protocols.

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Personal Selling – Your Step By Step Guide

The 5% Institute

In this article, we’ll detail the step by step system you’ll need to become successful at personal selling. Learning, implementing and following a sales process is one of the most important things you can learn in sales. A personal selling process will give you consistency as well as a simple to use framework to guide your potential clients towards the sale without being pushy.

Sell 142
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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6 Learnings from Algolia On the Way To $100,000,000 ARR

SaaStr

The other day I checked in with Bernadette Nixon, the new CEO of search-as-service leader Algolia. Aloglia’s been a part of SaaStr content and events since the beginning, and I invested at $12k in MRR, and wrote about that here. Now with Bernadette now joining to power the company to $1B ARR and beyond, I thought it would be great to check-in and see and learn what she’s seeing: A few interesting learnings from the convo above: 1.

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Sales Advice As We Approach The End of The Year

Engage Selling

I don’t know many people whose 2020 went “according to plan.” As we approach the end of the year, here’s some sales advice to be considering right now. 1.

Sales 112
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How to Succeed at Giving Good Feedback [PODCAST]

Sandler Training

Mike Montague interviews Sharlene Douthit on How to Succeed at Giving Good Feedback. The post How to Succeed at Giving Good Feedback [PODCAST] appeared first on Sandler Training.

Technique 117
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How To Sell High Ticket Items – Your Ultimate Guide

The 5% Institute

In this guide, you’ll learn exactly how to sell high ticket items, by using a proven step by step formula we teach Sales Professionals and Business Owners around the world. Learning and following a sales process would have to be the most important thing you’ll ever learn in sales, because it’ll deliver something you’ll need to thrive in selling. And that thing – is consistency.

Sell 137
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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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Tech Trends to Take Your Sales Tech Stack to the Next Level: The Startup Sales Stack Report 2020

Sales Hacker

Having the right technology in place is often the difference between success and failure, and this is even more true for startups and SMB, where you have a small team and limited resources. But with the rapid advancement of tech and so many options on the market, choosing the right technology for your sales team can seem like a tall mountain to climb.

Contract 117
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Don’t be a sales TERMINATOR – qualify rather than judge your prospects

Membrain

Boxers can lose a fight before they even get in the ring. So can salespeople. A sale can be lost before you even step into the selling ring. It all starts with your perception of your prospects.

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Advertising in November and December, is it worth it?

Heinz Marketing

By Stephanie Carrillo , Senior Marketing Consultant at Heinz Marketing. Advertising in the month of November and December is worth it for B2C companies and some B2B companies with short purchasing cycles. Take advantage of the 50% increase in ad impressions, 100% increases in click-through rates, and 60% increase in conversions. Many companies will see an average order value go up by 30%, making the ad spend worth the investment.

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“Are We There Yet?”

Partners in Excellence

Recently, I was on a road trip. I knew where I needed to end up and what time I had to be there. Before leaving, I looked at Google Maps, got a rough idea of how to go and how much time I should allow. I sent the destination to my car, so the nav system could guide me on the best route. I was a little worried, I saw there was some construction, and the weather report said there might be snow over the mountains.

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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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How to Succeed in Sales: 5 Things I Wish Someone Told Me When I Was Starting Out

Sales Hacker

Let me guess. You started your career in sales because someone said you’d be good at it. You’re outgoing and competitive, so you should be great at sales… Right? While these are both excellent traits for salespeople to have, there’s a lot more to it if you want to succeed in sales. If I had someone tell me this when I started my career in sales, I would have avoided a lot of unnecessary stress and self-doubt.

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Should You Build a Feature Just to Close a $50k Deal? Probably, In the Early-ish Days.

SaaStr

Q: Does the wise advice to always say no to sponsored features would also apply to a SaaS startup selling to mid-market (ACV 20k to 50k+) and has yet only 2 clients? No. This is not wise advice, it is bad advice in many cases. As long as the deal size is big enough. If a potential deal, is > $20k-$50k-$100k+ in the early days, you should consider one-off features if: the paid feature would also benefit other similar customers , now or in the future; the feature is or should be on your roadm

Closing 107
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‘Enterprise software is recession proof, ‘ according to a new report that tracked how the pandemic affected 400 firms

Openview

The post ‘Enterprise software is recession proof, ‘ according to a new report that tracked how the pandemic affected 400 firms appeared first on OpenView.

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Trick Or Treat?

Partners in Excellence

I realize it’s 2 weeks past Halloween, but I am compelled to write this post. So much of the discussion about selling and marketing seems to focus on “the tricks” of engaging customers. For example, a friend recently called my attention to a discussion, about how much time a sales person should ask for a discussion. It turns out reply rates are 61% higher for 5-10 minutes, versus 20-30 minutes.

Sports 103
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2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

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The Framework For Creating a Product – And a Brand-New Category

Predictable Revenue

If you’ve ever thought about designing a brand new product to capture a brand new market - Michel Feaster has you covered! The post The Framework For Creating a Product – And a Brand-New Category appeared first on Predictable Revenue.

Product 105
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B2B Reads: Broetry, Persuasive Writing, and Apology Emails

Heinz Marketing

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below. How to Cultivate a Data-Driven Marketing Team. Understanding data can be a necessary evil for marketers, here’s how to build the best team for the job.

B2B 107
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How Competitive Intelligence is Replacing the Relationship Sale

Sales Hacker

The relationship sale is on its way out. I know this sounds like blasphemy, but hear me out before you start throwing sarcastic memes my way. All I mean is: the way people buy has changed drastically. In the past, strong relationships were the main way to get in front of a prospect and close a deal. Now, data, media, and technology allow us to get in front of prospects and convince them that a complete stranger has a better solution than their incumbent partner.

Launch 98
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5 Insane Tips for Enhancing B2B Customer Experience

Cience

A lot has been spoken about the importance of customer experience in the Business-to-Consumer (B2C) domain, but what about the Business-to-Business (B2B) sales model? Is it time for B2B companies to become as ‘customer-obsessed’ as some of the most successful B2C brands have demonstrated over the last decade? The data says, yes: According to McKinsey , “Improvements in a B2B customer experience can lead to a 10% to 15% reduction in customer churn, 20% to 40% increase in win rat

B2B 98
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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.