Sat.Apr 27, 2019 - Fri.May 03, 2019

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Hit Sales Growth Goals and All Other Problems Go Away

Anthony Cole Training

Disconnect in the business world is pretty common. But, that doesn't mean it should be. Specifically in sales, your job as a leader is to create a model that benefits both the company and the salespeople that work there. So, how do you do this? This article will provide you with a list of questions to ask yourself, and your producers, when your sales team is underperforming and improvements need to be made.

Growth 242
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Ecommerce Landing Pages: Fewer Distractions, More Conversions

ConversionXL

Two percent is the average conversion rate for ecommerce sites. While every site is different—and you’ll benefit far more by focusing on your conversion rate—that’s where most sites are today. But what if a 2% conversion rate isn’t enough to stay profitable? Right now, many ecommerce companies can still grow with an average conversion rate. This is largely thanks to the ecommerce industry growing by about 23% year over year.

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10 Ways to Achieve Your Sales Goals Faster

Women Sales Pros

Every January 1st brings with it a new round of resolutions, both personal and professional. You’ve made it through the first week of the year and your goals are hanging there. You may be feeling as if you’re already behind, or you’ve missed them already. For me, the first week went by in a blur. One of my personal resolutions was to post a new article to our blog every week to keep you current on what we’re finding is working in sales and marketing.

Referrals 130
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Do you know how often you drop the baton?

Membrain

In the 2008 Olympics, the men’s U.S. 400-meter relay team was considered a sure thing for the finals. They had some of the world’s fastest runners and were closely watched by critics and fans. They did well in the first two legs of their qualifying round, but in the final leg, Darvis Patton failed to place the baton into his teammate Tyson Gay’s hand.

Closing 126
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Welcome to the Future of Hospitality: Smart Rooms Start Here

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

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What to Do with the Salespeople Who Become Your Biggest Problem

Understanding the Sales Force

I coach a lot of sales managers and sales leaders and when I ask them what they want help with today, it's rarely a big opportunity, it's seldom coaching best practices, it's hardly ever targeted metrics for their team, and it's almost unheard of for them to request that I help them improve as sales managers, Oh no. They almost always want help with their biggest problem child.

Pipeline 125
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First Impressions Matter: Why Great Visual Design Is Essential

ConversionXL

People make snap judgments. It takes only 1/10th of a second to form a first impression about a person. Websites are no different. It takes about 50 milliseconds (ms) (that’s 0.05 seconds) for users to form an opinion about your website that determines whether they’ll stay or leave. This number comes from specific studies. In the first study, participants twice rated the visual appeal of web homepages presented for 500 ms each.

More Trending

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The mashup of Sales Enablementand Sales Effectiveness to Drive Sales Productivity

Membrain

I’ll be speaking on this topic at ATD ICE this year in the Sales Enablement Track. The goal of the presentation is to share how to support sales effectiveness best practices with sales enablement systems to improve your sales productivity (your sales force’s ability to generate profitable revenue). In this post, I will lay the foundational of concepts that fuel the mashup and will continue the discussion at the conference.

Product 120
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5 Interesting Learnings From Slack. As It Gets Ready to IPO.

SaaStr

With Slack’s IPO data and financials finally public, what is left to know about the app we all use and have been reading about for years? What’s interesting to know about Slack … that we didn’t already know? ??. Slack is obviously a rocketship going from $0 to ~$600m+ ARR (!) in 5 years (OMG), growing 80%+ Year-over-Year, and more than 1 billion messages sent a week (!).

Contract 111
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How to Increase Online Sales: The Complete Checklist

ConversionXL

What if there were a method—even a process—that you could apply to increase website sales? Wouldn’t that be swell? Well, there is. I’ve turned it into a checklist. This method works across all categories; it doesn’t matter what business you’re in. Take your website, assess it for any item on the list, make improvements, and your online sales will increase.

Sales 128
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Want to Know How to Build a Quality Sales Pipeline?

Selling Power

If sales leaders want to build a quality sales pipeline, stop asking marketing for leads. Instead, start asking for opportunities.

Pipeline 105
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Automation, Evolved: Your New Playbook for Smarter Knowledge Work

Speaker: Frank Taliano

Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.

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The 7 Best WordPress Email Plugins in 2019

Hubspot

If your business has a blog, sending out an email newsletter is essential. Not only is it a simple way to distribute your content, but it can also help you better understand what type of content is resonating with your target audience so you can optimize your content strategy. Beyond content distribution, an email newsletter can also help generate paying customers for your business.

Contact 101
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What are some key signs that the managers that got you to $5m ARR may not be the right managers that will get you to 25m ARR?

SaaStr

A few signs: Lack of organization. You can get to $5m being only sort of organized. After that, you gotta get really organized. Either by yourself, or with a Sales Ops / Marketing Ops / Some Sort of Ops leader under you. Look for dashboards, strong project management, strong pipeline projection after $5m ARR. If you don’t see things getting more organized, that manager can’t scale.

Pipeline 111
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Learning Styles: The Impact on Marketing Messaging

ConversionXL

If you’ve ever worked at an agency, you know the value of client education. Results aren’t persuasive if reports seem like a jumble of acronyms. Trend lines aren’t impressive if they track metrics that appear distant from business goals. Client education is central to marketing messaging, too, especially for sellers with long sales cycles. Prospects spend a limited amount of time on your site.

Education 124
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5 Steps to Building a Successful B2B Sales Team

CloserIQ

As founder and CEO of a B2B SaaS startup , I realized fairly early the importance of a team-driven approach to sales. The fast-paced nature of our industry leaves a small margin for error, with constant iterations for improvement being a mandatory practice. While persistently iterating for optimal solutions, I’ve also noticed the opportunities for improvement with counterparts in the B2B space.

B2B 101
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Get Higher-Quality B2B Leads That Convert!

B2B marketers face a number of challenges, including: continuously generating great leads converting leads to active sales prospects finding vendors that deliver real results Aggregage has proven content syndication, webinar, online advertising and intent signal marketing programs that deliver higher-quality leads. More than 700 companies have already benefited from our programs.

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Reputation Management: How to Protect Your Brand Online in 2019

Hubspot

A positive brand image can undoubtedly influence a consumer's decision to buy a product -- and, for virtually every business, a positive brand image starts online. Nowadays, your reputation is largely dependent on social media and online review sites. For instance, consumers need to read an average of 10 online reviews before they feel they can trust a local business.

Price 101
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What Does AI have in Store for B2B Sales?

SalesforLife

Don’t stop reading if you have missed the live webinar on “ What does AI have in store for B2B Sales ”? Jamie Shanks, CEO of Sales for life hosted the webinar and he began the session by introducing the panel of experts-Jim Dickie, Victor Antonio, and Chad Burmeister. • Jim Dickie is a Co-founder of CSO Insights and Research Fellow for Sales Mastery • Victor Antonio is the CEO of Sellinger Group • Chad Burmeister is the CEO of ScaleX.ai.

B2B 100
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Customer Journey Maps: A Step-by-Step Guide

ConversionXL

“How do we get our customers to do what we want them to do?” Digital marketers get asked this question all the time. But it’s the wrong question. What businesses should really ask is, “How do I help my customers achieve their goals on my website while still achieving mine?” Focusing on that question is the starting point for building a customer journey map.

Customers 100
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The New Forecast Flow

InsightSquared

Having an accurate sales forecast is critically important to the business. As these numbers roll up to the executive team and board members, many decisions are made from them including future investments, product launches, hiring and strategic planning. But the challenge remains: forecasting accurately is hard. There are many variables that contribute to the challenge of rolling up an accurate forecast on a consistent basis.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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The State of Content Marketing 2019 [Infographic]

Hubspot

The results of the third annual State of Content Marketing Survey are now in -- the findings include victories, challenges, and trends. With three years of data behind us, we can see just how much growth the content marketing world has achieved. But we haven't reached perfection yet. Three years ago, only 6% of marketers felt they knew what a successful marketing campaign really looked like -- in 2019, that number has increased to more than a third of marketers.

Campaign 101
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Move the Deal Episode 1: The New Era of CRMs

Miller Heiman Group

Our Move the Deal podcast has officially launched! Hosted by sales leader Greg Moore, our first episode features the CEO of Miller Heiman Group, Byron Matthews. The two discuss the evolution and new era of CRMs, and how it has resulted in a sales shift. Today, many organizations struggle to get sellers to use their CRM. Matthews states, No seller has ever said, “My CRM helped me close that deal.

CRM 95
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5 Years Ago Today Was Our First Event with Content!

SaaStr

Not much changes in 1 year, but a lot really happens in 5. Or something like that. On that note, it was 5 years ago today we had the first SaaStr meet-up with content. A whole hour of it! With my VP of Sales Brendon Cassidy (then VP Sales at Talkdesk and more) and VP of Marketing Loretta Jones (now CMO at Mixmax), and one with Jon Miller (co-founder of Marketo and Engagio): But 700+ folks showed up, VCs from all the top firms from Sequoia to Andreesen to Emergence, and great CEOs from Wrike,

B2B 19
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SiriusDecisions at Ramp 2019

InsightSquared

SiriusDecisions is excited to be participating at Ramp 2019! We’ll have several leading analysts at the event, including Dana Therrien, Julian Archer, and Anthony McPartlin who will share their research, data and insights on what is truly working and what is not in the rapidly evolving field of revenue operations. It is unusual for SiriusDecisions to participate so heavily in an industry event, outside of our own of course, but we decided to go all-in on Ramp for several reasons.

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The Intersection of AI and Sales: Personalization Without Compromise

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

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HubSpot's 12 Favorite Digital Marketing Tips

Hubspot

I think you'll agree with me when I say digital marketing -- and all its sub-categories, including SEO, social media, content creation, email, and more -- is critical for any company's growth in 2019. With over four billion internet users globally, and more than 3.4 billion active social media users , it stands to reason digital marketing is vital for reaching a larger audience than you could through traditional methods alone.

Campaign 101
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3 Proven Principles for Successfully Selling to Startups in 2019 (and Beyond)

Openview

Most B2B startups initially sell to other startups before going after more established companies. And for good reason—it’s a logical first step to pursue other companies that are like-minded and in similar situations. Plus, startups tend to be smaller, more approachable, have less bureaucracy when it comes to making purchasing decisions (meaning they’re often quicker to close ), and then more forgiving when things go wrong after they’re a paying customer.

Sell 94
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The Leadership Blind Spot That Keeps You from Building a Bulletproof Business

Sandler Training

I’m often asked to identify a single “blind spot” that keeps leaders from growing their businesses aggressively. There are actually a number of these … but one that’s particularly common is the failure to collect best practices and assemble them in a regularly updated “playbook.”. Read Time: 6 Minutes.

94
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What Problem Is Your Customer Really Trying To Solve?

Partners in Excellence

The majority of sales people, unfortunately are just peddlers—walking, talking brochures. Needless to say, customers are finding digital sources of information much more useful than talking to those sales people. The data consistently shows customers limit contact with these types of sales people to the very end of the buying process. Some few sales people try to engage customers in a more impactful manner, trying to understand the customer problem presenting solutions to those problems.

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Maximizing Profit and Productivity: The New Era of AI-Powered Accounting

Speaker: Yohan Lobo and Dennis Street

In the accounting world, staying ahead means embracing the tools that allow you to work smarter, not harder. Outdated processes and disconnected systems can hold your organization back, but the right technologies can help you streamline operations, boost productivity, and improve client delivery. Dive into the strategies and innovations transforming accounting practices.

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The Best Sales Management Software of 2019

Hubspot

I love taking trips to new places, but finding my way there can be a challenge. Whenever I need directions somewhere new, I always pull out my smartphone, open Google Maps app, and enter my desired location. Within seconds, I have a clear route and set of directions. Not only does the app save me time, but I also know the information is accurate and I can trust it.

CRM 99
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Outreach at the 2019 Spark+AI Summit

Outreach

If someone told you that the best way to determine a restaurant’s success was by simply measuring the number of people who walked in the door, you’d be skeptical. How many of those who walked in actually stayed? How much did they spend per meal? And maybe most importantly, do they intend to come back? As consumers, we're not swayed by misleading stats, so why should we as sales reps?

Process 91
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Friday Five – Ways to Shorten Your Sales Cycle

Score More Sales

We know of eleven factors that historically have shortened sales cycles, based on research done by Objective Management Group.

Sales 90
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Sales Management Is Really About Enablement

Partners in Excellence

For the sales enablement professionals reading this, this is not about you, though you might think it is! When you strip away everything else, the job of sales managers is really about enablement—that is doing everything they can to enable their people to perform at the highest levels possible, to achieve their goals, and to develop to achieve their full potential.

Legal 91
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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.