Iannarino
MARCH 23, 2022
Each year, publishers release somewhere in the ballpark of 11 thousand new business-related books. The good news is that means you have a lot of options when it comes to selecting a book to help you with cold calling. The bad news is that it can be hard to tell which books are actually going to help you.
Anthony Cole Training
MARCH 24, 2022
Do your lenders provide your prospects and clients with the consultative financial and business advice that establishes value and makes you rate-resistant? One of the areas where we are spending a significant amount of training time in 2022 is on sales negotiation strategies, value-based selling, as well as sales negotiation techniques.
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Membrain
MARCH 20, 2022
Most of our “sales processes” are failing us. There are a couple of core reasons we’ve found. First, sales people don’t pay attention to them or execute them poorly. This post isn’t for those people.
Engage Selling
MARCH 25, 2022
The Triad Tempo is a strategy that yields impressive results for your team and business. What is it exactly? One of the most important shifts in today’s sell-to marketplace is … Read More. The post Triad Tempo: Creating Quality Engagement first appeared on Colleen Francis - The Sales Leader.
Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering
The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling
Iannarino
MARCH 24, 2022
The evolution of the complex B2B sale has all but eliminated "transactional" approaches and is now moving past "consultative" to something like "super-consultative," or "truly-consultative.".
The 5% Institute
MARCH 25, 2022
In this article, we’ll detail the eight-step sales journey that works perfectly for Sales Professionals and Business Owners in service based and consultative industries. Learning, implementing and following a sales process or sales journey is one of the most important things you can learn in sales. A sales journey will give you consistency and will simple to use framework to guide your potential clients towards the sale.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
Search Engine Land
MARCH 23, 2022
The new product reviews update looks for in-depth analysis, actual product use, unique information and comparable product coverage. Please visit Search Engine Land for the full article.
Iannarino
MARCH 20, 2022
Let’s start with a riddle: Why did the team of world-class all-stars lose the big game?
The 5% Institute
MARCH 22, 2022
In this guide, you’ll learn the steps of our sales process model that works absolute wonders for our Students and Sales Professionals all around the world. Learning and following a sales process model would have to be the most important thing you’ll ever learn in sales, because it’ll deliver something you’ll need to thrive in selling. And that thing – is consistency.
Martech
MARCH 24, 2022
3D e-commerce technology company VNTANA announces a platform integration with Meta that brings 3D ads to Facebook and Instagram, and automates the creation and publication process of the ads for advertisers. The integration was developed with access to the alpha version of Meta’s augmented reality publishing API. To use this technology, brands upload their existing 3D designs, and in VNTANA they get converted to Facebook and Instagram standards.
Speaker: Frank Taliano
Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.
Partners in Excellence
MARCH 24, 2022
Dave Kurlan went on a fascinating rant on LinkedIn today. You should watch it. But his rant provoked me into making a confession. For years, I’ve had a desire to be unemployed—that is to work myself out of my current job. Let me be clear, I love working, I can’t ever imagine not working. I’m fortunate to have clients doing fascinating things, solving really tough problems, creating great results.
Iannarino
MARCH 25, 2022
There is a "tell" that provides you with evidence your deal isn't likely to close and should not find its way into your forecast. Most salespeople are not aware of this tell, in part because they want to win the deal, and partly because they don't see the tell for what is: evidence that their deal is in trouble. The tell is a lack of client effort.
The 5% Institute
MARCH 24, 2022
One of the most important early stages of the sales process , is identifying as to whether you have a qualified prospect. The reason why it’s so important to identify a qualified prospect, is because by doing so correctly you’ll save a ton of time, energy, and potentially money. In this guide, you’ll learn the qualities of qualified prospects, how to qualify correctly, as well as a list of qualifying prospect questions to help you with the task.
Martech
MARCH 25, 2022
The other morning, I woke up in a foul mood. I had the perfect storm of not enough coffee coinciding with weather that wasn’t warming up fast enough and a vacation that felt a long way away. And then I went into my inbox, and I got aggravated all over again. I saw everything I hate about email. And that kicked off this rant. I can hear you saying, “Come on, Ryan.
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B2B marketers face a number of challenges, including: continuously generating great leads converting leads to active sales prospects finding vendors that deliver real results Aggregage has proven content syndication, webinar, online advertising and intent signal marketing programs that deliver higher-quality leads. More than 700 companies have already benefited from our programs.
Partners in Excellence
MARCH 21, 2022
My inbox and InMail is filled with sales people trying to provide me insight: Microsoft and Google have gotten huge results using our products! X% of sales people using our solutions exceed their goals, as opposed to Y% who don’t use our solutions (X is always 2-3 times more than Y.) Our solutions will enable you to differentiate company from their competition (I wonder if they are saying the same thing to my competition.
Iannarino
MARCH 21, 2022
There are not too many sales experiences worse than being qualified over the telephone. Having someone waste your time asking your questions to prevent them from wasting their time is anti-value.
Sales Pop!
MARCH 25, 2022
As of October 2021, there were 4.55 billion active users across the various social media platforms. On average, these people spend an hour and a half browsing and replying to messages on their chosen network. Half of them also use this time to research products and brands. Social media is thus no longer an optional digital marketing avenue. It is becoming a mandatory part of any well-rounded strategy that hopes to attract new customers and engage with current followers.
Martech
MARCH 24, 2022
Will the metaverse go big or go home? There are strong arguments for both, but at this point they are just arguments. There are plenty of tech ideas voted most likely to succeed which didn’t: Google Glass, Amazon’s Fire Phone, 3D TV, Google Plus, Second Life and many more. There are also plenty of ideas at the other end of the spectrum. There were a lot of doubts about Airbnb, Uber, iPhone, Facebook … heck even the internet itself.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Heinz Marketing
MARCH 24, 2022
By Brittany Lieu , Marketing Consultant at Heinz Marketing. 69% of email recipients report email as spam based solely on the subject line ( Invesp ). Inboxes are always full and spam folders are fuller. . As marketers, we rely on email as one of few channels to not only reach our prospects but to also nurture connection and impart value. Your email subject line is the first and possibly only opportunity to prove the worth of your offerings.
Iannarino
MARCH 19, 2022
There are a number of topics you might share with your contacts in the sales conversation they find to be immensely valuable to them, especially when what you share enables them to make the best decision for their company and their results. While these topics create value for your prospective clients, there are a number of things you might talk about that create "anti-value," the idea that you are creating the opposite of value.
Sales Pop!
MARCH 24, 2022
Bitcoin proponents often assert two things: that it solves the problem of trust and its failure by introducing certainty into the monetary system, and that it makes the system democratic by removing hierarchies between users. Even though we find both these statements questionable, the relationship between Bitcoin and the trust economy is often an elusive concept that people hardly take a look at.
Martech
MARCH 23, 2022
Spencer Kieboom is a man in love with what he does. “Reverse logistics is something I love — it’s so neglected,” he told us. “‘Return free in 90 days’ is a policy, not a solution, and there’s a big difference between the two. It’s just a policy somebody came up with in the hope it would lure more consumers into buying by alleviating the time constraint.” Kieboom’s mission has been to find a way to make returns easier for consumers and less of a headache for brands.
Speaker: Jesse Hunter and Brynn Chadwick
Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.
SaaStr
MARCH 22, 2022
SaaStr Europa just got a major upgrade. With 1,251 SaaS CEOs, Founders, and Revenue Leaders already attending SaaStr Europa 2022 – we’re upgrading the event to an even bigger venue! Wow — the response to this year’s edition of SaaStr Europa, 7-8 June in Barcelona, has been incredible. Even though we’re still about 90 days out to the event, we were on pace to sell out registrations for our original venue capacity much, much soon.
Iannarino
MARCH 22, 2022
I learned to sell in an industry that grew more commoditized with every passing year. My first experience was a startup, and I knew nothing about business, competition, or differentiation.
Sales Pop!
MARCH 24, 2022
An LMS is a digital system that allows you to store and manage all of your organization’s eLearning content, as well as track your learners’ progress. Learning management systems also simplify course management for instructors and administrators. This system is a highly effective piece of software that small business owners and large enterprises alike can use to address a wide range of training needs.
Martech
MARCH 25, 2022
Late last week, the European Union finalized the specifics of the Digital Markets Act. It is thought likely the Act will easily be approved by a vote of the European Parliament. The restrictions introduced by the legislation will apply to companies above a certain level of market capitalization and will include AliBaba, Alphabet, Amazon, Apple, Microsoft and Meta as well as a number of slightly smaller platforms.
Speaker: Yohan Lobo and Dennis Street
In the accounting world, staying ahead means embracing the tools that allow you to work smarter, not harder. Outdated processes and disconnected systems can hold your organization back, but the right technologies can help you streamline operations, boost productivity, and improve client delivery. Dive into the strategies and innovations transforming accounting practices.
Heinz Marketing
MARCH 23, 2022
By? Cameron Katoozi , Marketing Consultant at Heinz Marketing. Working at Heinz Marketing has been a blast. It’s almost been one full year here, and I have learned so much as I have adapted to a virtual workstyle. Over the last year of working remotely, I’ve had to make some major work and lifestyle changes which have helped me succeed and has lead me to where I am now.
SaaStr
MARCH 25, 2022
Tracking business performance through revenue targets remains one of the most valuable ways to measure company success. Yet, it’s crucial to understand how to set the right goals for your sales teams to ensure optimal growth. Sam Blond, CRO at Brex, shares his insights into how to select suitable targets and ensure your team hits them. The Two Variables and Your Target Game Plan.
Sales Pop!
MARCH 24, 2022
Whether you have a thriving offline business or a purely online store, putting a bit of effort into your company’s website or social media presence can help grow your brand quickly. However, you will need a marketing strategy to make the most of your channels and customer base. How to Grow Your Online Store Quickly. From marketing to existing customers to acquiring new ones, there are plenty of ways you can attract your buyers to your online store.
Martech
MARCH 22, 2022
Email marketing helps organizations acquire and retain customers, build businesses and make more money. That single sentence explains why companies must invest in effective email marketing. Email success relies on more than buying an email platform and knocking out random messages to every email address in the database, although some email thought leaders do joke that email is the only marketing or advertising channel where even a marginal program still makes money.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
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