ConversionXL

JUNE 2, 2022

How iRidium used audience targeting, networking, and activation to land 34 new sales opportunities. The one-to-one service means the engagement data on the page comes solely from the targeted account, providing invaluable learning to optimize retargeting and followup. Not so for this authentication-as-a-service startup.

Electricity 105

Electricity Campaign Pipeline Follow-up 105

ConversionXL

MARCH 11, 2020

Some 73% of Millennial workers are involved in B2B purchase decisions, and 85% of that group uses social media to research products and services for their companies. 83% of people discover new products or services on the platform, and 79% search for more information after seeing a post on Instagram. That path is far from linear.

B2B 113

B2B Education Promote Referrals 113

Hubspot

DECEMBER 17, 2012

On Mother's Day 2012, P&G launched a campaign called "Thank You, Mom." For a company whose products or services aren't directly related to sporting goods, P&G generated more coverage for this campaign than a lot of other companies like Nike whose products relate directly to the Olympics. Square: Cash Register Launch.

Campaign 78

Campaign Electricity Launch Gambling 78

Hubspot

JUNE 18, 2012

if you use general terms like, well, "tractor," you're going to get traffic from searchers looking for commercial electric tractors, private gas tractors, and commercial solar powered tractors. Search Network Only: Ads will only appear on Google’s search results and relevant sites that are part of the Search Network.

Campaign 77

Campaign CTR Networking Click Through Rate 77

Hubspot

MARCH 11, 2016

Hewlett and Packard became friends in 1934 after they had both graduated from Stanford University with degrees in electrical engineering. To capitalize on this shift, Weisberg and Zakin quit their jobs, moved in together, and launched theSkimm from their couch. Julia had a great job working at FX Networks. It was a good year.

Gambling 52

Gambling Electrical Engineering Launch Electricity 52

SaaStr

JULY 9, 2019

With electricity, a lot of African nations never had legacy electrical grids. The challenge, however, is that because of the limited disposable income that both consumers and businesses have, you can’t charge a lot of money for services there. ” At this point we were offering the service for free.

Electricity 65

Electricity Education Start-ups Trust 65

SaaStr

JULY 8, 2020

I essentially started off doing services in tech as a marketing person, and eventually went into product marketing and product management and realized that I have an incredible passion for products, and products that change the way that we work and the way that we do things. A lot of that came from our own network.

Non-Profits 83

Non-Profits Teamwork Start-ups Engineering 83

SaaStr

OCTOBER 16, 2020

I’m very excited for our show today, as we have a launch. And most recently shared channels, as we started to think of Slack as much a network as it is a product. And my pitch to you was, “The main productivity issue that you’re facing is actually the design of the electrical sockets in your building.”

Product 71

Product Start-ups Electricity Finance 71

Hubspot

DECEMBER 11, 2019

Since Snapchat launched in 2011, brands have been experimenting with new ways to reach the platform's Gen-Z and millennial audiences. To do this, incorporate history, word definitions, and other fun facts related to your product or service to make the content feel more educational rather than promotional. The Food Network.

Entertainment 97

Entertainment Promote Networking Follow-up 97

Hubspot

DECEMBER 3, 2012

Each social network has its own contest-related rules to comply with, and let's just say many of them aren't exactly easy going. But when it comes to contests, Pinterest is a rule hater's dream network. 2) General Electric. Running contests in social media can get pretty sticky. Experiment with one yourself. 1) Country Living.

Launch 78

Launch Networking Campaign Promote 78

Hubspot

SEPTEMBER 5, 2018

Introduce a new product or service to the market. Once products and services arose, so did the need to make them known. Powers said the focus should be on why the consumer should buy your product or service — a message that still resonates for good reason today. 1994 : The first email spam campaign launches.

Promote 53

Promote Campaign Launch Gambling 53

Hubspot

SEPTEMBER 27, 2018

The Dash Replenishment Service takes this one step further by allowing the products to automatically reorder themselves when a sensor records that supplies are running low. Once again, Amazon is leading the way with their Amazon Key service. And who can forget Amazon’s infamous drone delivery service? It’s a win-win.

Transportation 76

Transportation Manufacturing Hospitality Healthcare 76

Hubspot

FEBRUARY 15, 2017

million visits to the campaign site, as well as 27 million views of the launch video. Now open to all international applicants, the Drum Marketing Awards are sponsored in part by the Drum Network -- a community that works to support marketing agencies with networking opportunities and other resources. 6) Communicator Awards.

Campaign 72

Campaign B2B B2C Promote 72

Hubspot

MARCH 18, 2018

We transform, if it's even imaginable, into even bigger geeks than we normally are, squealing with the excitement typically reserved for iPhone launches and new seasons of Netflix series. Think about the problems that your product or service already aims to solve for customers. And, that was the intent all along. What It Does Well.

B2B 78

B2B B2C Electricity Engineering 78

Hubspot

JUNE 12, 2017

We transform, if it's even imaginable, into even bigger geeks than we normally are, squealing with the excitement typically reserved for iPhone launches and new seasons of Netflix series. Think about the problems that your product or service already aims to solve for customers. Takeaway for Marketers. 4) Unbounce: Page Fights (R.I.P.).

B2B 0

B2B B2C Angle Electricity 0

Hubspot

JUNE 26, 2012

If you ask marketers outside of the ecommerce world , Pinterest still has a lot of work to do to prove itself as a viable social media network. Well being a part of a "boring" industry doesn't have to limit your participation on visual social networks. How "boring," right? 1) Healthcare. But that's simply not true!

Hospitality 75

Hospitality Manufacturing Healthcare Niche 75

Hubspot

MAY 10, 2012

What are you supposed to do, throw Farmville sheep at your leads until they realize they do, in fact, need your product or service? So this post will break down how you can be successful on the 6 most popular social networks: LinkedIn, Twitter, Facebook, Google+, YouTube, and Pinterest. 5) Generate leads on your products/services tab.

Networking 76

Networking B2B Lead generation Promote 76

Martech

JULY 12, 2021

Huge advances in Natural Language Processing and Generation, combined with neural networks, big data and affordable computing power at scale are what have led us to this moment. Volkswagen has taken to visual discovery platform Pinterest to rev up curiosity about electric vehicles by allowing users to take its VW ID.4

Electricity 100

Electricity Promote Engineering Launch 100

Hubspot

APRIL 27, 2016

No longer are they a niche photo-messaging service -- they've become an established media platform valued at over $16 billion and with over 100 million users. To add folks by username, you'll have to type in exact usernames to find people, as there is no account suggestion option like other social networks have. 3) General Electric.

Electricity 78

Electricity Drivers/motivators Follow-up Promote 78

Hubspot

SEPTEMBER 20, 2018

Two years later, Ethereum launched their new platform, allowing users to expand blockchain’s functionality beyond cryptocurrencies. Computers use their computing power to “mine” for the answer, which is vetted by the network of users. Both types of networks share the five characteristics listed here but have one major difference.

Contract 101

Contract Electricity Healthcare Networking 101