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Aligning Revenue Teams to Execute the Growth Strategy

Force Management

Strategies for growth and evolution should drive alignment across all your revenue teams. Start with a buyer-focused messaging framework that’s proven to help revenue teams align behind company goals and support front-line sales success. This alignment starts with the executive team.

Growth 144
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Selling Beyond the Sales Team: How a Cross-Functional Approach Improves Execution

Force Management

That level of execution requires that leaders enable every customer-facing team and role to be fluent in a unified sales message, strategy, and execution. The most successful companies today are those that create differentiation in their initial sales process and the customer’s journey.

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Study: Marketing automation teams mired in execution, neglecting strategic priorities

Martech

A recent study of senior Marketo managers reveals their marketing automation teams are small, highly productive and focus predominantly on executing campaigns. Nearly 75% of respondents said they execute more than 30 campaigns in a year, and 74% said they manage a team of 0-3 employees. Free to download.

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Podcast 247: The JB Sales Executive Team on Why We’re Looking Forward to 2022

JBarrows

With the addition of new trainers, big company moves, the community growing legs of its own, and continuing to provide impactful events and experiences for revenue-facing professionals, this team is ready to amplify this next chapter. Follow the podcast: Subscribe on iTunes. Subscribe on Spotify.

Sales 88
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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty.

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Highspot Strengthens Executive Team Amidst Record Business Growth

Highspot

21, 2021 /PRNewswire/ — Highspot , the sales enablement platform that increases the performance of sales teams, today announced the expansion of its leadership team with four industry leaders across engineering, product, account management, revenue strategy and sales. SEATTLE, Dec. billion annual revenue. billion annual revenue.

Growth 52
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Our Best Resources for Aligning Your Executive Team on the Sales Strategy

Force Management

Many companies underestimate the importance of alignment, especially when it comes to the growth strategy and the overall sales execution process. If your cross-functional leadership team isn't aligned on what the focus is for your customers, how can your sales team effectively execute?

Sales 78
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12 Tips for Selling to the C-Suite

That’s why every salesperson’s goal is to make their pitch directly to a senior executive—ideally, sooner rather than later. The following 12 tips can help ensure that you and your team are. The question for sales pros is this: Are you ready for the challenge, and opportunity, of selling to the C-suite?