Hubspot

DECEMBER 17, 2012

Proctor & Gamble: Thank You, Mom. On Mother's Day 2012, P&G launched a campaign called "Thank You, Mom." In the summer of 2012, Samsung announced the launch of its newest phone, the GALAXY S III. Around the same time, Apple was also planning the launch of its iPhone 5. Square: Cash Register Launch.

Campaign 78

Campaign Electricity Launch Gambling 78

Hubspot

NOVEMBER 6, 2019

It's also strategically smart because listeners who are interested in this industry might identify with pain points that your service aims to solve. While you might get great visibility, this could be a huge gamble. Here's a post that Balter wrote about what he learned from launching three HubSpot podcasts.

Networking 78

Networking Promote E-commerce Gambling 78

Salesforce

MAY 13, 2024

Do you have a killer idea that you think would be perfect for launching a small business? But in the real world, launching a small business can be a bit more challenging. If you’re skilled in a certain trade — say, bookkeeping — you can launch a business with almost no money. Here are 10 steps that will get you on your way: 1.

Legal 52

Legal Launch Government Finance 52

Lead Fuze

AUGUST 12, 2021

Make ‘The Selling Factory’ Make Your Sales, Brad Gamble. The company isn’t officially launched (at the time of this post), but you can go ahead and enjoy the valuable content now. Leading experts from the entire spectrum of sales in one place. Do ‘Insight-Led Selling’ with Dr. Stephen Timme and Melody Astley.

Sales 98

Sales Drivers/motivators Up-sell Inside sales 98

ConversionXL

FEBRUARY 27, 2019

Before strategizing or revising your email copy, ask four questions. In the mid-1990s, Proctor and Gamble (P&G) introduced a new product, one that could decimate pungent smells like cigarette smoke. The next step—and the final one prior to the launch of an email campaign—is to turn your strategy into copy. The problem?

A/B testing 133

A/B testing Click Through Rate Cross-sell Education 133

Martech

JUNE 28, 2023

While working at Procter & Gamble, Ashton proposed putting radio-frequency identification (RFID) chips on products to track them through a supply chain. As one CMO told me, “I can find people who know the technologies all day long, but what I can’t find is someone who thinks strategically.

Agriculture 120

Agriculture Gambling Hospitality Networking 120

ConversionXL

APRIL 3, 2018

Understand-decide-prototype-finalize-launch (data and research at beginning, decide on targets in middle, QA before launch). You are gambling if you use other’s best practices. Bugfixes, strategic initiatives, legal requirements, known wins, known losses. Dell launched an entirely new Dell.com frontend and backend.

A/B testing 106

A/B testing Objectives and Key Results Growth X-functional 106

Search Engine Land

SEPTEMBER 26, 2023

It wasn’t just about cutting the losses but about rebuilding and re-strategizing. But this sudden gift was a Trojan horse as all these links were from sketchy gambling and adult sites, a disaster waiting to happen. It was a wake-up call, leading to some tough decisions, like removing around 75 blog posts – a whopping 65% of the blog.

E-commerce 119

E-commerce Engineering Gaming Gambling 119

ConversionXL

SEPTEMBER 6, 2013

Problem is, by the time the coffee shop opens it’s doors, or the e-tailor launches, they’ve invested a significant amount of resources, and have to figure out how to recoup their expenses, let alone profit. “Startups exist not just to make stuff, make money, or even serve customers. They exist to learn how to build a.

Conversion 126

Conversion Minimum Viable Product E-commerce Customers 126

Hubspot

JANUARY 10, 2013

Whopper Sacrifice (a Facebook app) launched in early 2009 with little fanfare and almost no media support — and lasted only 10 days before Facebook shut it down on the basis of “user privacy violation” (the app notified friends when they were deleted). It was a simple idea, but at the time of its launch in 2006, a groundbreaking one.

Campaign 78

Campaign Entertainment Gambling Launch 78

The Lost Book of Sales

JULY 12, 2021

Launching the invasion. It is a time not for dashing and expensive gestures but rather for careful plans and cautiously rationed resources — a time not to gamble all on some brilliant coup but rather to focus everyone on pursuing a high-probability course of action and making as few mistakes as possible. Define the battle.

Cross-sell 52

Cross-sell Niche Objectives and Key Results Price 52