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How to Build a Digital Business Technology Platform

Smarter With Gartner

When a health insurance company launches an app that allows members to print their insurance card or refill prescriptions, the outcome is digital business optimization that improves the existing business. Whether the end goal is to optimize or transform, organizations need a digital business technology platform (DBTP) to enable it.

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Extreme Product Design: Building Things People Actually Use with Stripe CTO David Singleton (Pod 636 + Video)

SaaStr

Despite all the advancements in technology, creating a product with a great user experience remains challenging. Many companies believe excellent product design comes from hiring the best engineers and signing up for the latest software instead of building from the users’ perspectives.

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Going Headless Is Hard – These 6 Tips Make It Easier

Salesforce

Your headless commerce rockstar should conduct a detailed and comprehensive audit of your current technology. Down the line, you may need to invest in additional technology or spend unexpected time customizing your solution, which will affect your timeline for delivery. Moving to headless commerce isn’t just a technology change.

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5 Steps to Validate New Hi-Tech Product Planning

Smarter With Gartner

To supplement your own network, you can attend Meetups or other events that provide an opportunity to interact with other technology professionals. Product managers may have confidentiality concerns and may hesitate to seek outside feedback, particularly when working on an innovative idea. Step 5: Release a minimum viable product.

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QoS–Quality Of Service

Partners in Excellence

We complain, yet we accept it–this must be the price we pay to have this technology. Some suppliers have adopted a policy of having their products constantly in “Beta” as if that were a reasonable rationale for poor quality. We’re deluged with new offers of products–all Minimum Viable Products.

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All Customers Aren’t Alike

Partners in Excellence

We can, however, leverage this model of customer maturity to great impact, both in our introduction of new products/solutions, as well as maximizing the effectiveness of our sales and marketing programs. The innovators, love MVP’s (minimum viable products).

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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

The goal of growth hacking as marketing is rapid growth, using strategies and tactics that leverage (and even exploit) technology, platforms, and behavior to reach an end goal. Here are three examples of brands that leveraged technology and behavior to achieve rapid growth. On its official launch in 2014, it had 15,000 daily users.

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