Heinz Marketing

SEPTEMBER 17, 2018

Melissa: Yeah, so I’d say that sales enablement, I fell into it, I think like a lot of folks do, they fall into sales enablement through a function of necessity and accident, happy accident. Melissa: My strong opinion is that the sales enablement function should report up into sales. What is this thing you keep talking about?”

Pipeline 56

Pipeline X-functional Sales CRM 56

Hubspot

JUNE 13, 2018

It’s one of the most well-known -- not to mention oldest -- selling systems. To help you implement the most useful tips, aspects, and templates from SPIN Selling, we’ve put together the following guide: Introduction to SPIN Selling. SPIN Selling Book Summary. SPIN Selling Questions. Modern SPIN Selling.

Sell 101

Sell X-functional Objectives and Key Results Up-sell 101

SaaStr

MAY 24, 2023

If you can’t start selling design mockups of your next few months of roadmap, cut bait on it and keep looking. Misconception #2: There Are No “One-Time” Costs Many founders say, “Well, our burn was $600k this quarter, but actually, it was $450k because we had legal fees, an employee separation, a new office deposit, and a team off-site.”

X-functional 17

X-functional Legal Growth Start-ups 17

Sales Hacker

JANUARY 13, 2021

It includes factual information, personal experience, and interviews from successful professionals on both the buy-side and the sell-side of enterprise OEM software licensing to ensure a broad mix of experience and ideas. Enterprise software companies rarely resell agreements because they are focused on selling their software.

GTM 74

GTM Negotiate Profit margin Contract 74

Hubspot

JUNE 22, 2022

Individual customers, employees, legal partners, other corporations, and a variety of other parties all sway how an organization plans and executes its overall business strategy. Sound customer relationships are the foundation of any viable, productive business — having direct sway over how your business functions and grows.

Legal 74

Legal Relationship building X-functional Contact 74

SaaStr

NOVEMBER 2, 2019

What does Krish mean when he says, “In SaaS, you either sell to one of 2 customer profiles”? How does your customer success and customer support functions change with the move to enterprise? A classic example is a Shopify selling to, let’s say, contract. How does Krish think about purely serving the SMB market? You could.

GTM 50

GTM Price Up-sell Product 50

ConversionXL

MAY 14, 2014

Realizing this was a much bigger problem we’ve yet to address, Peep took to Twitter and asked: Looking for an in-house optimizer in a big company for a blog post on selling CRO internally. On-going battles for prime real estate, page layouts, copy and imagery persist and often burden cross-functional team performance and relations.

Conversion 124

Conversion Sell E-commerce Legal 124

Sales Hacker

SEPTEMBER 29, 2020

They sell that product to general councils, operations teams, and deal desks. They sell that product to general councils, operations teams, and deal desks. And it became pretty clear that there was something interesting here, and we really built the company around contract management, the modern company, the modern legal team.

Contract 107

Contract X-functional Objectives and Key Results Legal 107

ConversionXL

FEBRUARY 26, 2014

AdWords Editor makes copying Campaigns really simple, and AdWords has added a copy function within the native web app itself, also. The X axis is set to Eastern time to reflect the location of the business. 7pm Eastern is the highest spike for New York (1900 hours), and 7pm Pacific is the highest spike for California.

Territory 111

Territory CTR Campaign Objectives and Key Results 111

Highspot

MAY 20, 2022

No matter how your strategy changes – whether that’s selling something new, deploying a new methodology, or entering a new region – sales playbooks ensure that reps know what to do, and how to do it effectively. As reps begin to sell the product, they can access the sales play to understand which actions they should take and why.

Territory 52

Territory X-functional Cross-sell Sales 52

PandaDoc

FEBRUARY 27, 2023

Do you need this functionality or that? Discussing functionality is especially important if you’re a SaaS business or offer IT solutions. But even if you’re selling laptop bags, you can use features and capabilities as transition statements to help close the deal. For example, let’s say you sell desktop PCs and laptops.

Closing 52

Closing Contract Technique Objectives and Key Results 52

PandaDoc

MARCH 7, 2023

This visual aid gives every member of your sales team a big-picture view of the entire selling process. What’s more, it makes it easy to ensure you have enough personalization to show the lead that you understand their needs (and what you’re selling!). This page is not intended to and does not provide legal advice.

Process 52

Process Objectives and Key Results Pitch Legal 52

Veloxy

SEPTEMBER 28, 2021

Just be sure you print and bookmark this blog post so you can take it with you wherever you go, wherever you sell. If you’re selling to this type of persona, you need to be quick and decisive as well. Selling to collaborative Colby is easy as long as you keep in mind how important consensus building is to this persona.

Objectives and Key Results 204

Objectives and Key Results Prospecting Contact Campaign 204

SaaStr

DECEMBER 17, 2019

And of course per the lawsuit, I spent a lot of time on legal analysis. Zach : Well, I guess in the truest sense we do sell software as a service. Ari : And who are you selling to? Zach : Yeah, we call it selling through the basement. .” Zach : And I still think probably less even than 1%. Zach : Sure.

Finance 60

Finance X-functional Non-Profits Launch 60

Hubspot

FEBRUARY 11, 2019

Ask everyone to come prepared to discuss a certain product category or question, such as, "What's your favorite type of X and why?" It's functional enough to satisfy early customers and get a sense of what you should improve. Maybe you're great at selling, while your co-founder is more technical. Why or why not?"

Minimum Viable Product 101

Minimum Viable Product Legal X-functional Networking 101

SaaStr

MARCH 1, 2019

I started a little legal software company with my Dad in South America. Harry Stebbings: Well, from legal software in Brazil to Redpoint, that is a unique journey. I think the other thing is when you’re selling into the SMB, you really want to be part of the core function that doesn’t go away.

Contract 47

Contract Price Commission Conversion 47

Hubspot

OCTOBER 10, 2018

With projection-based AR, you could project a functioning keyboard on your desk. For example, a doctor can use this type of augmented reality to add a digital x-ray over part of a patient’s body during an operation. With the technology, NuEyes can help legally blind children see well enough to read and recognize their classmates.

Transportation 100

Transportation Drivers/motivators Healthcare Electrical Engineering 100

SaaStr

JUNE 13, 2019

In addition, we believe that this data is representative, because if you look at the different kinds of buyers from the respondents, you see it spans everything from operations and marketing to sales and engineering, even down to legal. And on the X-axis, we broke it out by ACV, from zero to five, all the way to 150K.

Contract 86

Contract Price X-functional Conversion 86

ConversionXL

APRIL 3, 2018

They used humor – created a Chief Discount Officer’ – CDO – ‘humor to sell a deal’ campaign that included multple emails and direct mail. Value = (Knowledge + Process) x Skill x Attitude. Bugfixes, strategic initiatives, legal requirements, known wins, known losses. What engages and when does that sell?

A/B testing 106

A/B testing Objectives and Key Results Growth X-functional 106

SaaStr

FEBRUARY 25, 2020

The other thing that we want to do is we want to increase that customer lifetime value or CLTV because not only is that easier to sell our current customers more than acquiring new customers, but it’s a way of continuing to grow the business at a faster rate even if you’re not adding as many new customers. You know why?

Prospecting 86

Prospecting Customers Promote X-functional 86

SaaStr

OCTOBER 29, 2019

I was on the product team and saw this opportunity for us to work more cross functionally across the company and focus heavily on retention and monetization. If you value speed, you might up in for an Uber X. I had a cross functional team that owned pricing and packaging. I joined Evernote when we were about 10 million users.

Price 40

Price X-functional Cross-sell Growth 40

Hubspot

SEPTEMBER 17, 2018

Sell more event tickets? Use the “Insert > Table” function to adopt one of television’s traditional script writing practices: the two-column script. Then, be sure your resolution is at least 1920 x 1080 to maintain quality footage. At 30fps, 30 x 2 = 60, equalling a shutter speed of 1/60. Who’s your target audience?

Angle 101

Angle Objectives and Key Results X-functional CTR 101

SaaStr

AUGUST 30, 2019

They’d been predominantly selling, at that time, into SMBs, and that was kind of the wave of change from on premise software to SaaS software, mostly I think founded and I guess the ground broken by Salesforce. And for me, it’s how we market, sell, and service our customers. So we had clarity of role and responsibility.

X-functional 52

X-functional Drivers/motivators Start-ups Engineering 52

Hubspot

JULY 29, 2018

Social Media Terms - X. Algorithm - An algorithm is a set of formulas developed for a computer to perform a certain function. Craigslist - Craigslist is a popular online commerce site in which users sell a variety of goods and services to other users. If you sell tickets to your event, Eventbrite collects a fee per ticket.

Networking 101

Networking X-functional E-commerce Follow-up 101

SaaStr

AUGUST 26, 2022

Sometimes we’re not as founders, sometimes founders sell their company because they don’t end up being deeply passionate about what it does. So sell your product. A few can, Andreessen and maybe Sequoia, but 99% of the VCs you meet, legally, they can only invest in startups, whether they’re late stage or early stage.

Quota 87

Quota Growth Product Closing 87

SaaStr

JANUARY 3, 2020

I started a little legal software company with my Dad in South America. Harry Stebbings: Well, from legal software in Brazil to Redpoint, that is a unique journey. I think the other thing is when you’re selling into the SMB, you really want to be part of the core function that doesn’t go away.

Contract 10

Contract Price Commission Conversion 10

PandaDoc

MAY 8, 2023

Note: If you’re using Zendesk Sell, be sure to check out the PandaDoc x Zendesk Sell integration for even faster document creation. Check out this incredible story of a Confluence x PandaDoc API integration to see how two platforms working together can create an amazing experience.) Ease of use: 7.9/10 Don’t believe us?

Service 52

Service Product Customers E-commerce 52

SaaStr

OCTOBER 24, 2019

Most people thought that Benioff, he should sell at one billion. I think we’re probably going to talk less about the delivery model of the architecture of the services and function and we’re going to talk more about the subscription model. They went to markets that they didn’t have the legal rights to go into.

Growth 41

Growth Launch B2B Networking 41

Hubspot

SEPTEMBER 11, 2018

Selling to people who can’t or won’t buy is a huge drain on your sales productivity, budget, and team. Business pain points affect a company's bottom line and must be solved in order for them to grow and function successfully. These are slight annoyances -- but aren't keeping the company from functioning. Of course you have.

X-functional 101

X-functional Cross-sell Angle Prospecting 101

SaaStr

OCTOBER 30, 2020

Often we hear that SaaS founders have to be the ones onboarding, selling the first customers and asked me to kind of boutique almost kind of handheld process. And third for this specific content type and this specific content piece, does it make sense for me to ask for function and company size and phone number, etc.

A/B testing 79

A/B testing X-functional Launch Start-ups 79

SaaStr

JULY 5, 2021

So delegating these functions will for sure have the highest success rate. On the x-axis is things that you love to do, and things that you hate doing. There can be many functions you either outsource or honestly just not do at all. Auren Hoffman: Remember, investors do not want to pay legal fees out of pocket.

X-functional 103

X-functional Negotiate Legal Engineering 103

SaaStr

MARCH 15, 2019

What is key to a successful transition to this style of selling? We ended up merging my company with another business called Buddy Media and then ended up selling that to Salesforce. Dan Reich: I think with every new technology, people inevitably ask the question: “I could already do X, Y, and Z, right.”

Sales 40

Sales Up-sell Meeting Engineering 40