Remove Maine Remove Niche Remove Strategize
article thumbnail

Transition to a career in martech: Best of the MarTechBot

Martech

Answer: Transitioning to martech (marketing technology) from a background in digital marketing and analytics can be a strategic and beneficial move, especially given your decade of experience in the field. Career advancement: Martech roles often come with opportunities for leadership and strategic influence within organizations.

article thumbnail

SEO strategy: 3 steps to strategic SEO planning

Search Engine Land

Content plan : Create a content plan to target your main keywords. 3-step strategic SEO process To develop an effective SEO strategy, we need three distinct steps: Step 1: SEO research – Keywords, competitors, currently ranking content. Niche Targeting a niche or one customer segment is a potential strategy.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Content marketing and SEO: Creating an integrated SEO plan

Search Engine Land

Option 2 is a little trickier, as your site isn’t likely to be nearly as authoritative as an established site in its niche. All channels have a role to play, and the best strategies often integrate channels strategically to support each other. Create great content: Think strategically. Strategically, this is relatively simple.

article thumbnail

What Is Total Addressable Market (TAM)? How to Calculate + Examples

Salesforce

Finding it can guide your strategic plans, help you prioritize opportunities, and keep all your teams on the same page. How to calculate TAM Common challenges in TAM calculation and how to avoid them How to use TAM in strategic planning What is total addressable market (TAM)?

article thumbnail

What is generative engine optimization (GEO)?

Search Engine Land

Keyword strategy : Both involve the strategic use of keywords to improve discoverability and relevance. Incorporating technical terms: Showcasing expertise in niche queries. Introductory sentence: Start each page with a clear and concise introductory sentence that highlights the main purpose or topic.

article thumbnail

How To Become A Sales Advisor – What You Need

The 5% Institute

Pick a niche. How To Become A Sales Advisor #2 – Serve A Niche. The second important part of learning how to be a Sales Advisor, is picking a niche you want to serve. As it is explained here , niche marketing is a highly targeted form of advertising and serving. How To Become A Sales Advisor #4 – Strategic Planning.

Niche 142
article thumbnail

How To Be Great In Sales – A Step By Step Guide

The 5% Institute

Pick a niche. How To Be Great In Sales #2 – Pick A Niche. The second important part of learning how to be great in sales, is picking a niche you want to serve – as well as something that will be profitable. As it is explained here , niche marketing is a highly targeted form of advertising and serving.

Niche 145