ConversionXL

MARCH 17, 2021

Canceled events and tradeshows increased the focus on outbound activities. Because of COVID, some of our clients’ projects were stopped or paused, so we needed to optimize our resources and continue to grow the pipeline. Even without launching new lead generation campaigns, we were able to activate “frozen deals” from their pipeline.

B2B 150

B2B Non-Profits Tradeshows Campaign 150

Score More Sales

OCTOBER 30, 2014

We invest hundreds of thousands of dollars in tradeshow strategies – I’ve worked with companies who annually hit dozens of tradeshows to build visibility. Expand Your Pipeline. This gives you MORE sales opportunities than if you did not optimize. Your Virtual Trade Show. Increase Opportunities. Close More Deals.

Tradeshows 86

Tradeshows Represent Inside sales B2B 86

Martech

SEPTEMBER 25, 2023

How do you account for all the activities and their accumulative and individual contributions to the sales pipeline? Showing an ROI for a tradeshow event should include all the possible activities that contributed. Was it the last email, event or offer that contributed to that sale? Attributing sales to marketing is a challenge.

A/B testing 120

A/B testing Tradeshows Finance Cross-sell 120

Heinz Marketing

JANUARY 29, 2019

The CFO and CMO relationship doesn’t get the same tradeshow airplay and blog coverage as sales alignment. CMOs should focus on driving overall pipeline and revenue, regardless of source or who gets credit. Are planned channels not fueling the pipeline as planned? Yes, you read that correctly.

Finance 64

Finance Tradeshows Pipeline Strategize 64

Partners in Excellence

OCTOBER 12, 2014

The invitations come from people selling all kinds of tools — Content management systems, compensation/incentive systems, account planning, territory planning, social selling, analytics, pipeline management, research systems, prospecting tools, proposal/configuration management, pricing.

Tradeshows 93

Tradeshows Quota Territory Sales 93

SBI

OCTOBER 6, 2019

6 Steps to Double Lead Generation at Your Next Tradeshow It’s no small investment to exhibit at trade shows: Booth cost, logistics, and swag are. ZoomInfo researchers regularly uncover hundreds of projects happening across all industries and classifications. Salespeople can quickly discover when a company is evaluating new vendors.

Tradeshows 36

Tradeshows Negotiate Contract B2B 36

Pointclear

MAY 20, 2016

In a recent blog post SiriusDecisions notes that organizations struggle to measure marketing’s contribution to, and influence on, sales pipeline. They also cite that their branding, PR and tradeshow activities are (indirectly) driving sales, for which marketing is not getting credit. Measuring marketing’s contribution to revenue.

Gaming 53

Gaming Tradeshows SQL Clients 53

Pointclear

JUNE 7, 2011

No phone-based qualification team: One symptom I see in failing lead generation programs is simple to diagnose: When "leads" go from the Internet, tradeshows, etc., Then out of 100 leads, 90 were deemed as unsuitable for now, and 10 were determined as fitting into the pipeline. directly to sales, the programs will fail.

Lead generation 91

Lead generation Campaign Tradeshows Manufacturing 91

Heinz Marketing

MARCH 5, 2020

There’s still significant value and need here: Organizers still desire a platform to share their story, gather their customers and build greater market share, sales pipeline and more. Sponsors still desire a targeted channel to meet new prospective customers and fill their own sales pipelines.

Pipeline 104

Pipeline Presentation Networking B2B 104

Hubspot

JUNE 8, 2020

You have to manage heightened expectations, battle against a multitude of competitors and make sure you have time to meet the needs of everyone in your pipeline. Being there for the buyer at the right time, with the right information, advising the sale, and looking at the pipeline in its entirety should be the top priority.

Sales Experience 64

Sales Experience B2B Prospecting Tradeshows 64

Heinz Marketing

JULY 31, 2020

Instead of spending time (and hours of headaches) attempting to build a virtual tradeshow floor, put your resources into giving the audience more ways to interact and engage with the virtual events they’re already a part of. Pre-event effectiveness is an uphill battle.

Tradeshows 95

Tradeshows User Experience B2B Promote 95

Veloxy

MAY 3, 2022

With this sales calculator, you can discover what’s slowing down your sales process and how much more revenue you can make with an accelerated pipeline. The C-suite has tasked you with building a sales technology stack that will drive more pipeline, more opportunities, and more revenue. Is this free or paid? Don’t wait.

Sell 182

Sell Cold Call Tradeshows Cross-sell 182

Hubspot

MARCH 26, 2015

It has launched a music sequencer for an interactive gaming platform, and it created a molecule pipeline explorer for a medical tradeshow. Stimulant has developed a 3D virtual life simulation, where conference attendees could create virtual bioluminescent life forms that interacted with creatures made by other attendees.

Objectives and Key Results 69

Objectives and Key Results Tradeshows Technology Technology 69

Salesmate

MARCH 2, 2021

Real Estate Agents, Realtors, and brokerage firms can visualize deals in the future pipeline. Besides this, it gives you a virtual snapshot of the sales pipeline. Managing Multiple Pipelines for Buying and Selling Properties . Customer Relationship Management tools help you buy and sell properties from multiple pipelines.

Real Estate 116

Real Estate CRM Customer Relationship Management Appointment 116

Heinz Marketing

SEPTEMBER 17, 2019

Think of these as different levels of your sales pipeline. Your branded place doesn’t need to do only one thing. If you have the space (or budget) for it, add in amenities or other utility that can draw people in.

B2C 55

B2C Prospecting Pipeline Gaming 55

Salesmate

APRIL 10, 2020

So, if one prospect isn’t responding, the sales rep will start focusing on the other lead in the pipeline. Due to this, most of the deals are stalled at a single stage of the sales pipeline for a long time. Consistent follow-up is essential to move the deals inside the sales pipeline. Sales Fact 4: Trade Fairs are profitable .

Tradeshows 93

Tradeshows CRM Pipeline Follow-up 93

Sales Hacker

APRIL 8, 2021

The AE doesn’t want a deal in the pipeline with no next steps for six months, so they mark it closed-lost. This means the SDR no longer has credit for this lead, which moves to the pipeline very quickly. Five months later, that same lead comes inbound via a demo request. Commissions for the SDR won’t happen here.

B2C 93

B2C E-commerce Tradeshows Commission 93

Martech

JANUARY 20, 2022

This guide is for marketers who are looking to build their sales pipelines, acquire customers and retain existing customers with virtual events. This guide focuses on virtual events produced for business purposes, including building sales pipelines, acquiring customers and retaining existing customers. Virtual event history.

Objectives and Key Results 141

Objectives and Key Results Networking Presentation Entertainment 141

ConversionXL

OCTOBER 22, 2018

To get marketing a seat at the table and prove that it can drive revenue and pipeline, we’ve become borderline obsessed with numbers. Otherwise, you’re just looking at top-of-funnel traffic and conversions—not how those channels intersect to generate pipeline and revenue. What is attribution? Where to Start.

B2B 131

B2B Process Campaign Contact 131

Heinz Marketing

APRIL 4, 2018

Here are some innovative (or maybe you’ve thought of them yourself) pipeline development ideas rolling through my head. The other half is about engaging your audience throughout the entire pipeline in new ways that capture their attention. Simpler Research. We all want stronger leads. Trial and error is only half of the way there.

Technology 54

Technology Technology Pipeline Clients 54

Sales Hacker

OCTOBER 21, 2019

Co-Founder & CRO of TradeShow Makeover. The first is understanding pipeline and funnel management, and how you always need to keep your eye on the long-term in your sales funnel. We found that 80% of our new pipeline was coming from referrals. Alice Heiman. Founder & Chief Sales Operator of Alice Heiman LLC.

Sales 90

Sales Up-sell Start-ups Cross-sell 90

SBI

NOVEMBER 7, 2019

Both of our companies endeavor to foster better alignment between marketing and sales and improve the buyer/seller interaction, resulting in accelerated deals and pipeline for our customers. Zuant has a suite of powerful tools for field sales and mobile data capture for activities like tradeshow lead retrieval and finding, sending and.

Customers 20

Customers Tradeshows Technology Technology 20

SalesLoft

NOVEMBER 2, 2023

Before that email can be written, we need to feed key points into the prompts: it’s a first touchpoint; the audience is executives; the preceding buyer activity was a tradeshow. Give plenty of context. Consider the tone of voice for the output. How does your brand speak to this particular personality or role?

GTM 52

GTM Tradeshows Manufacturing Go To Market 52