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How AI Improves Audience Engagement For Streaming Services

Salesforce

It’s a challenging time for streaming services. Nearly half of consumers say streaming services are too expensive and nearly a third plan to trim back on their subscriptions, with prime demographics leading the way on the cutbacks — 62% of millennials and 57% of Gen Z. But those days appear to be numbered.

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Strong Cyber Week sales show consumers are willing to spend

Martech

“The 2023 holiday shopping season began with a lot of uncertainty, as consumers shifted their spending to services, while dealing with rising costs across different facets of their lives,” said Vivek Pandya, lead analyst, Adobe Digital Insights, in a release. Big sales numbers weren’t just due to higher prices. Cyber Week.

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Field Sales: How to Improve Your Sales Productivity Quickly

Veloxy

Of course, the method that suits you best will depend on the nature of your business, including factors such as products, pricing models, and revenue cycles. Doing so allows you to identify and qualify potential leads for your services before initiating sales efforts. This is why you should invest in sales training.

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How to manage and optimize local listings for SEO

Search Engine Land

Let’s take a more detailed look at Paragon Sports’ business profile, one result from our [running shoes near me] example above: Paragon Sports’ listing spans more than half of the entire first page of results, with many useful information for local searchers, including: Service options. Hours of operation. Phone number.

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Everything You Need to Know About Value-Based Pricing

Hubspot

With prices readily available online and in-store, it’s likely transactions are moving this way. However, companies employing the value-based pricing model need to think about what the answer to that final question would be, if they want to employ the strategy successfully. What is Value-Based Pricing? Analyze your customers.

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A CX reality check: When good intentions meet clunky execution

Martech

My contract is ending soon, and the flier invited me to set up an appointment to speak with a sales representative over the phone to find a new package to switch to before my promotional pricing ends. This is an example of what Integration Platform as a Service (IPaaS) vendors are trying to serve.

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Effective Guide: How to Market a Travel Agency Business

Lead Fuze

This blog post aims to equip you with innovative and effective techniques for promoting your travel agency. We will also explore pricing management and SEO investment, along with creating a unique persona through engaging content. Be transparent with pricing, showcase positive reviews, and provide clear contact information.

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