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Understanding User Experience (UX) vs. Customer Experience (CX)

Outreach

Understanding the difference between customer experience and user experience helps you understand where and how to make interactions between your users and your brand more seamless and meaningful. Let’s look more closely at the unique roles user and customer experience can play in your business.

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User Experience Testing: A Conversion-Focused Guide

ConversionXL

User experience is a nebulous term. What defines a “good” UX from a “bad’ UX, and what do the gradations look like between the two poles? The challenge comes in testing and measuring UX. That’s what this article is about: measuring and testing UX. That’s what this article is about: measuring and testing UX.

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Link building + technical SEO + CRO = the perfect SEO strategy by Page One Power

Search Engine Land

This multifaceted strategy aims to incorporate the value of backlinks , the importance of technical SEO as a foundation and the essential nature of user experience (UX). Other websites are more likely to link to a site that looks credible and offers a seamless user experience.

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Digital marketing primer: Understanding strategies and measuring success

Search Engine Land

Platform management: Promoting your brand on platforms like Facebook , X, Instagram, LinkedIn , Pinterest and others. Automated campaigns: Triggered emails based on user behavior (e.g., Promotional emails: Sending offers and promotions to drive sales. Increased sales: Promotional emails leading to direct sales.

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How Netflix Creates Immersive Experiences with Exceptional Design and UX

ConversionXL

So, how does a behemoth like Netflix create immersive experiences so captivating that the platform cannot be dethroned by its sea of competition? In this post, we’ll break down the elements of Netflix’s design and user experience (UX). Why Netflix’s user journey is so effective at keeping new users hooked.

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How to Conduct Mobile UX Research (and What to Do with It)

ConversionXL

These realities focus attention on developing websites and UX for the mobile user first. This post does three things: Identifies why companies struggle with mobile UX; Highlights mobile UX research methods; Details how to prioritize testing based on mobile UX research. Why companies struggle with mobile UX.

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Push notifications: The secret weapon for SEO and revenue growth by RollerAds

Search Engine Land

Notifications appear directly on the browser screen when the user is online, making them hard to miss. Instant sending allows you to promptly inform subscribers about the latest news, promotions and special offers, motivating them to visit the site and perform target actions. Their CTR often exceeds that of more familiar emails.

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