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Decoding generative AI: Top LLMs and the app ecosystems they support

Martech

I’ve been writing about marketing tools for over a decade, and some of my earliest published articles were about the new breed of social media monitoring tools. I’ll start with what hasn’t changed and provide an overview of what I consider a strategic approach to AI tool selection. What does your business need to do with AI?

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How to Maximize Field Sales Engagement on the Road (3 Steps)

Veloxy

So how can you predictably maximize your sales engagement levels when you’re on the road? In this post, you’ll learn how to optimize your sales engagement in the field while making your number on a consistent basis. Track and respond to buyer signals in real-time. Use a Route Planner or Optimizer.

Territory 246
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How to survive and thrive in a Google helpful content world

Search Engine Land

Google says that the point of helpful content updates is to promote helpful, reliable, people-first content, and has directed affected site owners to review their help page for information on how to self-assess content if they feel negatively impacted. This constantly updated resource maintained by Joe Youngblood. So what happened?

Niche 137
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Sales Acceleration: A Sales Manager’s Guide

Veloxy

Using the applicable insight and practices in this guide, you’ll not only help optimize and get more ROI from your Salesforce instance, but you’ll also improve sales team morale and your reputation as a champion at your company. This is a comprehensive guide, so we invite you to use the table of contents to skip to the juiciest parts.

Sales 290
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What Is a Sales Cycle and How Do You Optimize It for Consistent Sales?

Salesforce

Think about the last time you watched a football game. It’s no different in sales — only instead of game rules, you use a sales cycle to make sure you’re following the right steps at the right time. Let’s take a look at the stages of a sales cycle, and how you can use it to secure regular deal wins.

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15 cutting-edge tools every B2B marketer should know

Martech

Which are best for my industry and for my customers? Here follows a roundup of 15 new technologies I’ve run across that are just right for B2B, some recommended by people I trust and respect, and all of them worth a look. Widely used by publishers and event organizers, it will work well in tech and industrial categories.

B2B 92
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AI for AEs: 5 ChatGPT Prompts to Supercharge Your Sales

Sales Hacker

And AI (particularly ChatGPT) has supercharged my productivity and learning — and helped me get back some of my oh-so-precious time. Intimidated by AI? I’ll walk you through how AI can make your job as an AE way easier — including specific ChatGPT prompts you can put to use in minutes.