This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Selling to Zebras is a focused and effective lead generation strategy. There is no mistaking a zebra when you see one. If you book a safari to see the great African elephant and all you see is zebras, you're going to be disappointed. Maybe not the first couple days, because zebras are pretty cool—they’ve got those stripes. But eventually, you want to see that elephant.
The Problem with Traditional Sales Titles Many professionals go by titles like BDR, SDR , Account Manager, or Sales Rep. While common, these roles often reduce sales professionals to activity trackers , calendar fillers , or worse— demo jockeys. None of these convey real value creation.
Upon starting anew for a career or business, it can be intimidating and overwhelming to make sense of everything we must learn and produce. We feel all eyes on us in every capacity, having us doubt our capabilities. It is vital to remind ourselves of our purpose to convey it clearly and effectively at every level and for all those we encounter. Moreover, consistency in all that we do, including ethical behavior with purpose underlying our activities and communications, is essential.
There’s a specific tactic I see in far too many prospecting emails that always turns customers off. These emails usually start with a standard product pitch. A few sentences about what the company does. A sentence or two trying to link their solution to a problem I might be experiencing. But then they end with a line like this: “Are you opposed to learning more?
Speaker: Matt Sunshine, CEO at The Center for Sales Strategy
AI isn’t replacing salespeople—it’s empowering them. The most forward-thinking sales organizations are using AI to enhance human performance rather than eliminate it. From coaching and messaging to prospecting and pipeline accountability, artificial intelligence is giving managers and SDRs the new tools they need to work smarter, sell better, and close more.
The post The One-Page Funnel as Your Complete Business System appeared first on ClickFunnels. Running a small business doesn’t have to mean juggling countless websites, apps, and complicated systems. What if you could simplify everything and run your business from one focused, powerful page? You absolutely can with a one-page funnel. A one-page funnel is a complete business system that handles lead generation, sales, upsells, email automation, and customer onboarding all from a single page
Ecommerce is more competitive than ever, so your emails need to work harder by being more fun. In a sea of special offers and near-identical services, something happier, zanier and unexpected makes your brand stand out. Creating a memorable, enjoyable brand interaction doesn’t have to be daunting. From spin-the-wheel discounts to mix-and-match product features, there’s so much you can achieve with the latest tech and a more playful approach.
We’ve been conditioned to think that productivity is driven by doing more things. We focus on scaling those things. Whether it’s more outreach, more prospecting, more meetings, more demos, more proposals, more pipeline. To do more, we look at tools, methods, hacks, that help us do more things. We add to our tech stacks. We hire more people.
We’ve been conditioned to think that productivity is driven by doing more things. We focus on scaling those things. Whether it’s more outreach, more prospecting, more meetings, more demos, more proposals, more pipeline. To do more, we look at tools, methods, hacks, that help us do more things. We add to our tech stacks. We hire more people.
Overall, public B2B companies are struggling, with growth falling to new lows. But that’s overall. The ones selling outside of tech? Many are doing pretty, pretty, well. TL;DR: While most public SaaS companies are growing at 8-10%, the companies crushing it are those selling outside the tech bubble – restaurants, construction, logistics, and e-commerce.
Focus on the customer experience is not new. Secret shoppers and client surveys with NPS (net promoter scores) have helped build an entire industry because all banks, like all companies, want to continually improve the customer experience and ratings. Research validates that high ratings on the customer experience in banking correlate to more repeat business, more profitable and longer-lasting relationships, as well as recommendations to others.
Many enterprises today struggle with data silos and unreliable insights, which lead to a cloudy view of the customer journey. When data lives in disparate places, it makes it hard to act on — especially in the age of artificial intelligence (AI). A few years ago, that described Salesforce, too. As a large global organization with diverse customers and numerous acquisitions under our belt, we had a major problem with data stored across many different systems.
The post The Funnel Testing Secret: Test During the Calm to Win the Storm appeared first on ClickFunnels. When your funnel is running smoothly, the last thing you think about is making changes. But to get better results with any business funnel , you need to flip that stability-equals-maintenance mindset. You don’t test because something’s broken.
Speaker: Brendan Sweeney, VP of Global Sales and David Phelan, Account Executive
In a world where buyers are more informed and objections are more nuanced, confidence isn't optional—it’s a competitive advantage. In high-stakes conversations, knowing how to handle pushback can make or break the deal. Join industry experts Brendan Sweeney and David Phelan for a behind-the-scenes look at how teams are transforming sales coaching with real-time feedback, objection-handling role plays, and pre-call preparation that actually sticks.
Cloud computing is on the rise among businesses. Based on recent reports, more than 60 percent of companies now rely heavily on the cloud while nearly 95 percent now use it to some extent. Those numbers are expected to grow in the years to come. Those who have made the switch, whether partially or fully, can benefit from more effective security, flexibility, scalability, operational efficiency, collaboration, and disaster recovery to name a few advantages.
We all know that selling is hard. It’s not just that buyers are overwhelmed, it’s not just the disruption/change everyone faces, it’s not the unpredictability we and our customers face. Just doing it right takes effort. Focus, discipline, mastery, relentless execution. Knowing this, why do we keep looking for the shortcuts? Why do we look for the hacks, so we don’t have to put in the effort?
Dear SaaStr: How Long of a Ramp Period Should I Give a New VP of Sales? Look, to be clear, the best ones just hit the ground running. Their first week and really even their first day. Everyone else … looks a little lost when they start 😉 For a Head of Sales at a seed or Series A startup, you should give them one full sales cycle —usually 90 days—to show meaningful progress.
By Win Dean-Salyards , Senior Marketing Consultant at Heinz Marketing With B2B growth increasingly powered by customers—not just marketing and sales—traditional funnel models are falling short. Linear approaches miss the nuance of how companies actually adopt and scale solutions internally. To address the issue, I’ve built an Account Development Model rooted in the principles of product-led (PLG) and customer-led growth (CLG) and inspired, in part, by the theory of innovation diffusion.
Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering
The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling
Hear tangible leadership takeaways from pioneers across industries and professions. In each June episode, John McMahon and John Kaplan brought dynamic guests to share insights on how successful sales leaders elevate their approach to culture, metrics, technology and leadership. Tune in to listen to stories of iteration and evolution, failure and success from seasoned sales leaders at some of the most innovative companies of our time.
The post Ditch the PDP: Build a High-Converting Product Launch Funnel Instead appeared first on ClickFunnels. If you’re still sending traffic to a traditional product detail page (PDP), you could be leaving major money on the table. PDPs are static catalogs that list features and hope someone clicks “Buy.” What’s converting better than PDPs now?
You think you're being helpful. Your clients think you're being annoying. Early in his career, Justin Goldstein learned this lesson the hard way. He admits, "I thought that picking up the phone and calling a client to talk about almost everything was the right way to go. I personally hate communicating over email. I'd rather just talk to you and figure it out.
What if we rethought our conversations–with our customers, with our own people? What if we thought, about why the best conversations don’t start with answers? Or they don’t start with agenda led questions? Or they may not start with an insight? What if we weren’t driven to focus on proving our value, convincing the customer about our POV, but were about exploring an issue together?
Retailers know the clock is ticking–legacy SAP Commerce support ends in 2026. Legacy platforms are becoming a liability burdened by complexity, rigidity, and mounting operational costs. But modernization isn’t just about swapping out systems, it’s about preparing for a future shaped by real-time interactions, AI powered buying assistants, and flexible commerce architecture.
Dear SaaStr: What Quota Should I Give to my Enterprise Sales Reps? For enterprise sales reps, quotas typically range from 3x to 5x their fully burdened on-target earnings (OTE). This means if your rep’s OTE is $200K, their annual quota should be somewhere between $600K and $1M in bookings. The exact number depends on your deal size, sales cycle, and how mature your sales process is.
The way marketers use data is shifting fast, mainly because of privacy laws like GDPR and CCPA. Companies are under pressure to find new ways to analyze performance, target audiences and share data — without crossing legal or ethical lines. That’s where data clean rooms (DCR) come in. They’re not a cure-all, but they’re becoming a key part of the privacy-safe data collaboration and measurement toolkit.
This article begins with more baseball, but it’s about coaching salespeople, so please stay with me. The Baseball Story A sports-radio talk show discussed the Red Sox change in approach to coaching up their young players. They were referring to Roman Anthony and Cedanne Rafaella. Roman Anthony is the #1 prospect in all of Major League Baseball.
The post Multiple Businesses. One Funnel Builder. appeared first on ClickFunnels. Running a single business can sometimes feel like juggling fire. Running two or more? That’s a full-blown circus act. But what if the answer wasn’t “work harder” or “hire more,” but instead, work smarter with one platform? If you’ve ever wondered how to manage multiple brands, offers, or audiences without burning out, the solution is simple: better funnels, not more softwar
Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.
In this episode of The Art and Science of Complex Sales, Paul Fuller sits down with Julie Hansen , sales trainer, former actor, and author of Look Me in the Eye. Julie shares her journey from media sales to acting and how her performance background shapes her sales training today. Together, they explore how salespeople can build trust through the camera, why presence matters more than perfection, and how to rethink virtual communication as a strategic asset rather than a limitation.
Every week, I’m speaking with clients and colleagues around the world. Clients in Europe, the Nordics, Franc, Germany, Spain, Italy, the UK. Clients in India, China, Japan, Korea and other countries. Clients in Brazil, Chile, Argentina, and Mexico. Clients in Australia and New Zealand. And clients across North America. Fortunately, those conversations are usually conducted in English or a language I have at least passing fluency.
Dear SaaStr: How Do I Hire a Great VP of Sales? It’s a classic SaaStr topic and a great deep dive is here: Hiring a Great VP of Sales: The New, Latest Edition with Jason Lemkin (Video + Pod) Hiring a great VP of Sales is one of the most critical decisions you’ll make as a founder. Get it right, and they’ll scale your revenue and team. Get it wrong, and you’ll lose a year—or more.
Last year, I wrote about three ways marketers could use generative AI without copywriting , and the response surprised me. Many of us are looking for ways to harness this tech without handing over our keyboards (or our brand voice). Since then, I’ve found even more smart, strategic ways to use AI. Not to replace marketers, but to make our work more efficient, creative and a little more fun.
B2B marketers face a number of challenges, including: continuously generating great leads converting leads to active sales prospects finding vendors that deliver real results Aggregage has proven content syndication, webinar, online advertising and intent signal marketing programs that deliver higher-quality leads. More than 700 companies have already benefited from our programs.
You can’t force urgency. But someone in your prospect’s organization stands to gain—or lose—the most if your solution isn’t implemented. Here’s how to find that person, turn their priorities into … The post Ask Yourself: Who Cares? first appeared on Colleen Francis - The Sales Leader.
Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies.
In this episode of The Art and Science of Complex Sales, Paul Fuller is joined by Kelly Riggs , sales performance coach and founder of The Business LockerRoom. They dig into the realities of leadership, coaching, accountability, and why many sales teams fail to reach their full potential. Kelly challenges conventional thinking and offers practical guidance for creating stronger, more effective sales cultures.
When we look at our GTM strategies, ideally, we are leveraging systems thinking. We’re not just optimizing isolated functions or hitting departmental/individual KPIs, but designing how the whole organization works. We look at workflows, roles/responsibilities, OKRs, not just within the functions, but how they interact with other functions and the rest of the organization.
When culture isn’t consistently lived out across the organization, engagement suffers—and it often starts with a disconnect at the top. In this session, Beth Sunshine, SVP of Up Your Culture at The Center for Sales Strategy, will reveal how HR and executive leaders can close the gap between vision and execution by equipping frontline and mid-level managers to become culture carriers.
We organize all of the trending information in your field so you don't have to. Join 26,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content