Salesforce

FEBRUARY 22, 2023

The numbers Only 30% of CIOs believe they own or influence more than half of their company’s tech budget By 2027, the majority of tech budgets will live with lines of business (LOB) Behind the numbers Tech leadership responsibilities are being increasingly shared and democratized across the C-suite and with LOB leaders.

Technology 93

Technology Technology User Experience Finance 93

Search Engine Land

JANUARY 8, 2024

Including elements like location-based services and personalized recommendations turns searches into dynamic interactions between users and your content. Refine syntax and strategically integrate keywords, balancing SEO with reader appeal. This approach allows for quick yet well-thought-out strategic choices.

Objectives and Key Results 120

Objectives and Key Results Click Through Rate User Experience Engineering 120

Martech

SEPTEMBER 29, 2023

Prospecting data: Have a look at the integrated prospecting data platform called Anteriad Data Cloud, for self-service or managed data across B2B markets, buying groups, and intent, for content syndication, programmatic advertising and cross-channel communications. trillion in 2021 to $3 trillion by 2027.

B2B 98

B2B Teamwork Referrals Cross-sell 98

Highspot

APRIL 18, 2023

According to Gartner®, “Sales enablement budgets will increase on average 50% over current levels by 2027” (Gartner Expects Sales Enablement Budgets to Increase by 50% by 2027, February 15, 2023)*. Highspot University is designed to provide customers with the education and support they need to implement Strategic Enablement.

Launch 52

Launch Customers Government Strategize 52

Hubspot

SEPTEMBER 19, 2024

A press release from the firm predicts that sales enablement budgets will increase by 50% from 2023 to 2027. These initiatives helped to remove low-quality prospects early, address key objections effectively, and conduct outreach more efficiently — all in service of the original, highly specific goal. Create strategic content.

Sales 74

Sales Quota Commission Prospecting 74

Search Engine Land

JANUARY 25, 2023

With game revenues projected to reach $285 billion by 2027, it’s no surprise that this is a huge opportunity for advertisers. In addition to brands being able to reach new audiences, grow their community, and sell more products or services, game publishers like ads because it allows them to monetize their content.

Gaming 79

Gaming Campaign Drivers/motivators Represent 79

Salesforce

JANUARY 8, 2024

Interacting with chatbots for service inquiries, product questions, and more via messaging apps and websites feels much more human and personalized. Intelligent AI chatbots offer customers better self-service experiences and make shopping more enjoyable. To claim your piece of the pie, be strategic as you enter the market.

Angle 76

Angle Healthcare Technology Technology 76

Search Engine Land

MARCH 17, 2023

Pros of insourcing content creation Build stronger, smarter teams Creating content makes your team(s) smarter and better at content, plus a range of skills like researching, writing/communicating, strategizing, analyzing and tracking data, and more. The deeper benefits of their products/services. Their overarching differentiator.

Contract 77

Contract Gambling Drivers/motivators Start-ups 77

Salesforce

FEBRUARY 7, 2024

All of which help you achieve your sustainability goals faster, freeing up more time for strategic thinking and execution in your ESG program. According to the International Data Corporation , spending on ESG business services is projected to grow from $37.7 billion in 2023 to nearly $65 billion in 2027.

Meeting 52

Meeting Government Objectives and Key Results Trust 52

Salesforce

OCTOBER 9, 2024

Unlike chatbots, agents can process vast amounts of data, make decisions, and learn from their environment, allowing them to manage workflows, optimize processes, and make strategic recommendations. There are already a handful of out-of-the-box agents for customer service, commerce, sales coaching, and more.

Pharmaceutical 123

Pharmaceutical Technique Transportation Healthcare 123

Highspot

FEBRUARY 2, 2025

billion by 2029reflecting finances recognition of DAM technology as a strategic game-changer. AI spending in financial services is set to double over the next four years, driving innovation in areas ranging from fraud detection to new product simulations. The global DAM market is poised to grow from $5.3 billion in 2024 to $10.3

Service 52

Service Territory Clients Trust 52

Highspot

JANUARY 30, 2025

By improving wealth manager workflows, automation prepares asset management firms for audits, strengthens data security with digital storage, and enables top-tier client service that is still personalized. This increases regulatory risk and delays client service. Why is Automation Essential for Wealth Management Compliance?

Finance 52

Finance Clients Relationship Management Technology 52