TrackStreet

JULY 2, 2025

To reinforce listing ownership, brands should regularly audit their listings for unauthorized changes and consider enrolling in Amazon’s Manage Your Experiments tool to A/B test content and ensure brand messaging remains intact. Using A+ Content further enhances the customer experience by standardizing content across listings.

Legal 40

Legal Retail Profit margin A/B testing 40

Martech

MARCH 11, 2025

Dig deeper: The failsafe approach to building strategic nurture paths Balancing familiarity and discovery in lead generation Many lead nurturing campaigns including my client’s previous efforts in the earlier example tend to lean too heavily toward either familiarity or discovery, missing the sweet spot in between.

B2B 104

B2B A/B testing Prospecting Lead generation 104

Martech

FEBRUARY 19, 2025

Use strategic hashtags: Mix trending and niche-specific hashtags to reach broader audiences while staying relevant within the industry. Experiment with A/B testing: Test different formats, styles and times to discover what resonates most with the audience and the algorithm.

B2B 123

B2B Entertainment B2C Government 123

Martech

MAY 16, 2025

YouTube : Ideal for video-driven campaigns, demos and educational content. Use audience data for better targeting (work smarter) Most paid social campaigns fail when they rely on surface-level targeting. A/B test groups like job titles, regions or interests to find the highest-converting audiences. You need to go deeper.

CTR 120

CTR A/B testing Click Through Rate Campaign 120

Hubspot

AUGUST 27, 2020

An effective way to determine which types of ads grab the attention of your target audience members on the platform is to use A/B testing. A/B Test Your Pinterest Ads. We have a complete guide to A/B tests here , but I’ll give you the long story short. How to A/B Test Pinterest Ads.

A/B testing 101

A/B testing Campaign Niche Launch 101

ConversionXL

DECEMBER 16, 2020

In a world where A/B tests are done by over 70% of online businesses , choosing not to follow a data-driven methodology to make informed decisions on website changes might seem unreasonable. Or if your management refuses to justify the costs of A/B testing? Alternatives to A/B testing for low-traffic sites.

A/B testing 92

A/B testing Follow-up Start-ups User Experience 92

ClickFunnels

JANUARY 18, 2023

You can find proven affiliate products for pretty much any niche imaginable there. Featuring an endorsement from a well-known person in your niche. If it does, then you should continue tweaking your ad campaign until you figure out how to run it profitably, at which point you can start gradually scaling it.

Product 246

Product A/B testing Lead generation Niche 246

Search Engine Land

FEBRUARY 14, 2024

With the combination of storytelling and AI, they were able to create this visually pleasing campaign to tap into the consumers’ senses. It’s a time-saver and effective in reaching their niche audience. AI can be used to analyze this data, identifying patterns and insights that can inform the A/B testing strategy.

Campaign 108

Campaign A/B testing Objectives and Key Results Appointment 108

ClickFunnels

JULY 2, 2021

What you need to understand is this: The fact that the potential customer has made it all the way to the sales page where they have then rejected your offer indicates that they are likely interested in this niche, just not in that particular offer. How can you improve on those campaigns to bring in even more dream customers?

Cross-sell 246

Cross-sell Sales Niche Price 246

ClickFunnels

JANUARY 26, 2022

Say, a 75-year-old woman who enjoys knitting would be a low-quality lead for an info product business in the fitness niche that sells a workout program designed to help men put on muscle. Create a customer persona based on those attributes, then use it to make the targeting of your lead generation campaigns more precise. I love them!

Cross-sell 244

Cross-sell Lead generation Pitch Sales 244

ClickFunnels

NOVEMBER 18, 2021

You need to pick a niche, then create a product line that serves as a “curriculum” for improving in that area (e.g. Then start scaling your ad campaign. Otherwise, go back to the drawing board, make adjustments to your funnel or create a new one from scratch, and repeat the testing process. There are no jarring jumps in price.

Price 241

Price Sales A/B testing Pitch 241

Hubspot

JULY 1, 2020

For instance, let's say you're running a social media campaign, and one of your Facebook posts includes a video. To get that data, you decide to run a social test for engagement. Social media tests, like the one explained above, let you run an experimental campaign before investing in the real thing. Split Test.

A/B testing 101

A/B testing Campaign CRM Promote 101

Heinz Marketing

JULY 9, 2021

Set campaign objective; Awareness, Traffic, App Installs or Conversions. Not a fan of their inability to bulk edit campaigns. Create audiences using campaign clickers, lookalikes, marketplace audiences, and website visitors. Retargeting works great – and you can create campaigns on 3rd party cookies.

B2B 138

B2B A/B testing Campaign Promote 138

ConversionXL

SEPTEMBER 16, 2020

While copy testing has been a decades-long standard for brand spots, it wasn’t built for the modern age. And A/B testing , another way to pit phrase-against-phrase, doesn’t tell you why a version won. Pre-testing: great for singular brand campaigns—and little else. Copy testing isn’t new.

A/B testing 116

A/B testing E-commerce Pitch Campaign 116

Hubspot

JANUARY 22, 2016

Not only do you need to know how to build a campaign through Google’s AdWords product, you also need to know how to stand out from the crowd. Once you have an account and you’re ready to go, click the Create Your First Campaign button. Choose Campaign Type. By the time we’re done, you’ll be an expert!

Campaign 78

Campaign A/B testing Niche Start-ups 78

Martech

NOVEMBER 6, 2023

It shows obtained revenue for every $1 invested in a campaign. If your campaign yields $100,000 in sales, and you’ve spent $10,000, the ROI calculation would be: Dig deeper: What is email marketing and why we care: A marketer’s guide How to streamline your results? Target specific industries : Broad targeting can be ineffective.

Appointment 130

Appointment UX Objectives and Key Results Gambling 130

Sales Hacker

JUNE 15, 2020

A/B testing. A/B testing will help you understand what content works better for your niche. You can do the same with a Facebook lead-gen campaign , adding leads directly to your sales funnel, then following up with email templates as we discussed above. So it’s worth whatever time it takes to set it up.

A/B testing 137

A/B testing CRM Pipeline Sales 137

ConversionXL

AUGUST 10, 2021

At any given time, they partner with several micro-influencers in the men’s beauty and fashion niche: In the Reel above, they partnered with a men’s fashion blogger who shares how he recreates a specific beard style. Don’t forget about hashtags with emojis: This can be particularly beneficial for niche accounts. and #travel.

Niche 152

Niche Follow-up Intrinsic Cross-sell 152

ConversionXL

AUGUST 24, 2021

As you can see, there are many names for marketing managers and many niches for marketing managers. In general, marketing manager responsibilities boil down to overseeing and implementing marketing campaigns to facilitate growth and retention for the company—in whatever shape or form the company does this. Others get creative.

Promote 141

Promote Pitch Campaign Niche 141

ConversionXL

OCTOBER 14, 2021

Are your campaigns driving conversions? Similarly, understanding that awareness is growing across the industry might prompt AirHelp to team up with a similar company (a non-competitor, but a relevant industry leader) to launch a dual campaign. Choose competitors to test against. Do consumers know who you are?

Objectives and Key Results 158

Objectives and Key Results A/B testing Growth Market share 158

Martech

FEBRUARY 8, 2024

And yes, while niche content traffic may be low, conversions can be high. Since we have been discussing appointment setting extensively, it’s possible that Google recognized us as an expert in this niche, which could have contributed to our new post receiving a higher ranking. Where can top-of-the-funnel content come in handy?

B2B 124

B2B Gaming Niche Appointment 124

ClickFunnels

NOVEMBER 24, 2022

This includes activities such as SEO (search engine optimization), content creation, email campaigns, social media management, pay-per-click advertising, and more. For starters, it can help you reach niche markets that may have been overlooked or difficult to access with traditional methods. Finally, don’t forget about A/B testing.

A/B testing 130

A/B testing Campaign Objectives and Key Results CRM 130

ClickFunnels

DECEMBER 5, 2022

Just make sure to A/B test everything! All major social media platforms allow you to run paid advertising campaigns: Facebook Instagram. Choose the platform that makes the most sense for your niche, set a small daily budget, and start running ads. . A niche blog. A YouTube channel.

Niche 130

Niche Pitch Cross-sell A/B testing 130

ConversionXL

FEBRUARY 3, 2022

This strategy can be useful for established companies looking to grow but don’t have a pressing need to expand beyond their niche. Your brand website, product demonstrations and videos, free trials, push notifications, email marketing, targeted ads and campaigns, live chats, content marketing ; Retention. Start by A/B testing.

Growth 115

Growth A/B testing Objectives and Key Results Referrals 115

ClickFunnels

DECEMBER 4, 2022

Consider what helpful information related to your niche you could offer – it should provide a solution to a problem that the potential customer is struggling with. You might also want to consider coming up with humorous special occasions relevant to your niche that you can then celebrate with special offers.

Niche 130

Niche Pitch Lead generation Promote 130

ConversionXL

SEPTEMBER 20, 2021

Choose an ad format and campaign that aligns with your end goals (e.g. You can find what’s trending in your niche, what type of audience base your competitors have, and what elements are successful in their videos. The platform is designed to help you research, publish, optimize, promote, and test content quickly. Conclusion.

CTR 134

CTR Click Through Rate Non-Profits Niche 134

ConversionXL

OCTOBER 15, 2015

How it affects you and how to use it: If your first encounter with A/B testing is a button color change that increased conversions (that’s your anchor), you’ll be less likely to try other A/B tests, especially radical redesigns. Identify a niche community and the influencers leading the thoughts in that community.

Conversion 132

Conversion A/B testing Niche UX 132

Hubspot

AUGUST 16, 2013

4 people that will ever end up in that extremely niche situation you''ve set up. It''s just type type typing words, like you do when you write copy, when you put email campaigns together, when you update your website. 9) A/B Tests. There are hundreds of things you could A/B test. We''ve done this ourselves.

A/B testing 78

A/B testing Territory Niche Start-ups 78

ConversionXL

JULY 16, 2021

In some cases, this means niching down (as we saw with Gumroad). But they didn’t just say “no bear can get inside”, they had their cooler tested and approved by the Interagency Grizzly Bear Committee , which Yeti showcased as social proof : That was in 2011. Your USP is front and center. The elevator pitch. Take Dollar Shave Club.

Niche 127

Niche User Experience Transportation Launch 127

Hubspot

DECEMBER 16, 2014

Here''s what it looked like: We also launched our first lead nurturing campaigns (drip emails via HubSpot''s lead nurturing apps) along with our first middle-of-the-funnel content offers in the form of product-related webinars (e.g. Phase 3 (2010-2011): Email Automation and Testing. Mid-2010 we started doing A/B testing.

A/B testing 78

A/B testing Promote Launch Campaign 78

ConversionXL

SEPTEMBER 9, 2020

Virtual summit expert Navid Moazzez taught me to nail down a niche—and profitable—theme before taking any further steps. Are you successfully selling in this niche already, or are other companies proving the viability of the niche ? Can you think of sub-niches for the larger niche? To quote Navid: Go specific.

Niche 98

Niche Campaign Up-sell Networking 98

Lead Fuze

OCTOBER 6, 2021

The goal of prospecting or prospect outreach campaign is to build a prospect base made up of current and potential customers; then communicate with them in an organized and systematic manner in the hopes of turning them from potential to current customers. What is an Outreach Campaign. Step 9: Conduct AB testing.

Campaign 52

Campaign Prospecting A/B testing Cold Call 52

Salesforce

APRIL 16, 2024

Plan before you build a campaign There are some key steps to understand before getting started. Sending out newsletters or email campaigns featuring blog posts, special promotions, or product updates keeps the audience informed and engaged. To be effective, SMB email campaigns must address specific challenges and opportunities.

Objectives and Key Results 110

Objectives and Key Results Click Through Rate Campaign Promote 110

Lead Fuze

MAY 26, 2023

From identifying your niche market and offering unique services to building your brand style guide and assembling the right team – we’ve got you covered. This will help you identify gaps in the market that can be filled with your unique services tailored for your niche audience. How Are Social Media Companies Run?

Niche 98

Niche Finance Negotiate Technique 98

Sales Hacker

SEPTEMBER 24, 2022

For example, you could publish content on the top blogs in your niche, send out press releases, set up business profiles on high-authority sites, and add links to your pages on relevant forums, chat rooms, and other platforms. Email outreach campaigns. Lead-nurturing email campaigns. Remember to follow up as needed.

Objectives and Key Results 131

Objectives and Key Results Cold Call Sales Follow-up 131

ClickFunnels

NOVEMBER 17, 2021

This can mean lurking on Reddit, registering to niche online forums, joining paid communities, etc. Adding these elements will likely increase the conversion rate of your landing page but you should always A/B test everything just to be sure. He simply stopped targeting women altogether in his Facebook Ads campaigns.

Lead generation 200

Lead generation Process Contact Up-sell 200

Sales Hacker

SEPTEMBER 19, 2019

What do you need to start sending outbound email campaigns? What Do You Need To Start Sending Outbound Email Campaigns? Why do you need a dedicated domain for outbound campaigns? With a separate mailbox dedicated to your outbound campaigns, you can easily access the replies and stop sending them follow-up emails.

Pitch 82

Pitch Niche A/B testing Campaign 82