Hubspot

MARCH 23, 2018

Conversation Starters. A good conversation starter can transform an awkward, stilted conversation into an interesting, enjoyable discussion. That’s important in sales, as having several conversation starters up your sleeve will help you form connections with prospects, referrals, and potential partners. Which ones?

Conversion 101

Conversion Networking X-functional Start-ups 101

ConversionXL

NOVEMBER 11, 2015

Whether you’re a conversion optimization agency, consultant, or in-house at a startup or enterprise, investing in the right conversion optimization tool is a big decision. To navigate the list, you can filter out tools based on function as well as for which size company it works best. Account managers can tier customers.

Conversion 124

Conversion A/B testing UX Consult 124

Sales Hacker

AUGUST 5, 2019

The Benefit of Starting Out in Account Management. About Managed By Q [03:30]. Starting Out in Sales in Account Management [25:49]. She spent over a decade building and managing customer and revenue generation teams for leading technology companies. Starting Out in Sales and Account Management.

Customers 53

Customers Account management X-functional Hospitality 53

Sales Hacker

MAY 26, 2020

Outreach revolutionizes customer engagement by moving away from siloed conversations to a streamlined and customer centric journey. And it’s the best way to take part in great sales conversations just like the one we’re about to have with Peter Wooster. Should that be a separate account management team?

Prospecting 99

Prospecting E-commerce Account management Up-sell 99

SaaStr

DECEMBER 17, 2019

Around the same time, kind of this conversation that we’ve been having for a long time with the Quovo team kind of reached a point where it made sense to think about joining forces. Quovo had focused on investment accounts and allowing you to programmatically interact with your investment accounts through third-party applications.

Finance 59

Finance X-functional Non-Profits Launch 59

Heinz Marketing

JANUARY 18, 2021

Matt: I mean, what conversion rate is that? It was kind of the Uber for X age. But I just felt like my core strength as a consultant, as a person, was getting to know people, building relationships, having conversations and distilling those conversations down to the fundamental truths. Ben: Matt, what a pleasure.

Pipeline 120

Pipeline Consult Sales Start-ups 120

SaaStr

AUGUST 15, 2020

We’ve got a lot of training to do with our sales teams to get them to start to speak in these types of terms versus feature function. Jay Snyder: I think the thing we’re doing Nick, to be able to force that is we’re getting a little bit more intelligent around account management. I mean, what do they do?

Retail 81

Retail Start-ups Drivers/motivators Up-sell 81

SaaStr

FEBRUARY 25, 2020

Because it’s not so much focused around X, Y, Z NPS score. And then we transition them to support and then we give them to the account manager and then we do their renewal. So wherever possible, dive in, spend the time and resources to have live conversations as followup. Maybe, maybe not.

Prospecting 87

Prospecting Customers Promote X-functional 87

SaaStr

MARCH 1, 2019

How does the impact of a salesperson change the conversion rate? And then in the enterprise, some of them tie them to multi-year deals, but there’s actually no impact on conversion rate from the free trial to a paid customer as a function of the contract value. How does this differ when comparing SMB to enterprise?

Contract 46

Contract Price Commission Conversion 46

SaaStr

MAY 10, 2019

Harry Stebbings: Can I ask, I had Ben Braverman and the CRO of Flexport on the show the other day and he said it’s wonderful to have SDRs and account managers and sales reps but it doesn’t create the best personalized buying experience when you’re continuously handed off to the separate specialized function.

X-functional 52

X-functional SQL Pipeline GTM 52

SaaStr

MARCH 17, 2020

CSM, account manager, AE, whoever is kind of running point as the quarterback of the relationship, they can also just ask. Rather than saying to the customer, “If you do this reference call, then you will get X,” you ask the customer for the reference call. We don’t have an account management function.

Clients 57

Clients Service Customers Start-ups 57

SaaStr

MAY 14, 2023

That’s why for us, it’s so important to build that function of the company in the Bay Area. Then you have account management, and on boarding. Every month we know we need X amount of sales reps, and we multiply the number of leads that each one needs, and that is also what marketing has to produce.

Price 96

Price Start-ups Up-sell X-functional 96

Sales Hacker

AUGUST 30, 2018

Prospecting is about having a conversation with a client. Following a short conversation, you may learn that they go up the mountain a couple of times a year and that they hate putting on chains. CR(t) —The conversion rate as a function of time to get to a single SQL. Thus making them a sales qualified lead.

Prospecting 48

Prospecting SQL GTM X-functional 48

SaaStr

SEPTEMBER 13, 2020

That’s going to be the basis of the rest of this conversation. ” Did you hire the wrong first generation management team because you hadn’t done those functional areas before? And then I think maybe more so than anything, we missed investments on the account management and customer success side.

Non-Profits 63

Non-Profits Strategize Trust Growth 63

SaaStr

JANUARY 3, 2020

How does the impact of a salesperson change the conversion rate? And then in the enterprise, some of them tie them to multi-year deals, but there’s actually no impact on conversion rate from the free trial to a paid customer as a function of the contract value. How does this differ when comparing SMB to enterprise?

Contract 10

Contract Price Commission Conversion 10

SalesHandy

MAY 28, 2021

Calling up leads that are more likely to listen to you increases your chances of conversion. When you’ve gotten into talking terms with a now warm prospect, figure out ways to move them to the next stages of the conversation. Most of the time – the objective is to get them to book time with your Account Managers.

Cold Call 98

Cold Call Closing Contact Follow-up 98

Sales Hacker

JUNE 12, 2018

”Tito, how do I go about building a sales team (especially the sales development function) from scratch?” ” 9) John Malamud, Account Manager, PagerDuty. Be metrics oriented and understand key conversion rates. I get asked this same question several times a week.—”Tito, Create a growth plan.”

Objectives and Key Results 76

Objectives and Key Results Sales CRM Pitch 76

SaaStr

MARCH 15, 2019

If you think email is the best, last one of communication then this whole conversation’s a moot point. But really, what we’re seeing happening now is that more collaboration and teamwork, up front, in a process for customer acquisition or account management just drives better results.

Sales 40

Sales Up-sell Meeting Engineering 40