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“Why I’m So Interested In Selling,” Bill Butler

Partners in Excellence

Eventually, I was invited into customer meetings to answer questions, and occasionally, I presented the pricing models and assisted in negotiating pricing and deal structures. I thoroughly enjoyed my time as a strategic account manager, but the upside was limited, and I was looking for new challenges.

Sell 105
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How To Actually Succeed in SaaS: AMA Part 2 with SaaStr Founder And CEO Jason Lemkin

SaaStr

In Part 2 of Ask Me Anything, Lemkin will answer these questions: How do you balance being authentic as a new startup and getting customers to buy into your vision vs. appearing well put together with everything going on? How do you fix GTM? Will there be any new categories in the next 5-10 years? They’ll know the risks they’re taking.

GTM 93
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How to Become a Marketing Manager

ConversionXL

In this article, you’ll learn what you can expect in the role, how you can demonstrate your worthiness to become a marketing manager (at your current place or in greener pastures), and how to present your case for a promotion. Everything you need to know about the marketing manager role. Source: Zippia.

Promote 141
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Sales Pipeline Radio, Episode 316: Q & A with Elay Cohen @elaycohen

Heinz Marketing

I’m going to tell you a story: Pre COVID when I would meet CEOs and CROs and CMOs, and we would talk about sales enablement, they’d look at me and they say, “You know what? We can fly our people to Vegas and our reps, they’re our success folks, our account managers, they’re visiting people on site.

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Rethinking Value

Partners in Excellence

We started to talk about how his team could present and defend value, minimizing the need to discounting. So much of our go to market/selling strategies are driven by this. As these conversations usually start, he was tempted to jump to the product. We talk about how different and superior our products are from the competition.

Price 85
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The Ultimate Guide to a Career in Sales

Hubspot

Keep in mind that the majority of people in this position have several years of experience since they often have to work independently and excel at time management. Account Manager. This is where account managers come in. Account managers are evaluated on customer retention and satisfaction metrics.

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No More Quotas, No More Commission: Sales Without SDRs

Sales Hacker

Nelson Gilliat: The premise behind the book is that the go to market model for most B2B companies nowadays is outdated. The elements within those companies, within their marketing and sales, that aren’t predictable revenue models, is what drives their better aspects of their growth. Nelson, welcome to the show.