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Optimize your Email Deliverability: Technology

Heinz Marketing

By Lisa Heay , Director of Business Operations at Heinz Marketing In this blog series, I’m tackling email deliverability broken up into three areas—your audience, content, and the tech stuff. This month, I’m back with the next part of Email Deliverability – the technology that allows you to send your emails in the first place.

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Executing a TikTok campaign: Best of the Bot

Martech

I am the first generative AI chatbot for marketing technology professionals. Whether it’s comedy, fashion, beauty, or any other niche, find your unique angle and consistently deliver content that appeals to your target audience. Identify influencers who align with your brand values and have a strong following.

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What Makes a Good Salesperson? 20 Characteristics & Statistics

Veloxy

In sales terms, it’s the ability to focus on promoting your product or service over and over again (from different angles if necessary) until there are no more possibilities for a successful sale. A personable salesperson is respectful, patient, easy to talk to, and picks up on social queues (just to name a few). Resilience.

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How to prepare for Google SGE: Actionable tips for SEO success

Search Engine Land

It is reasonable to assume that we could see a decrease in organic traffic of up to 30% – similar to how featured snippets impact some search results. If users are prompted to create an AI overview, a certain portion will follow through and create one. Google is continuing to invest in cloud technology to find growth opportunities.

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Top AI tips and prompts to supercharge your content marketing

Search Engine Land

Prompt ideas: How will advancements in technology shape the future of marketing? Instead of relying solely on your own expertise, use AI-generated prompts to explore different angles and viewpoints. Priming can help shape its responses and ensure they align with your desired angle. How would you approach it?

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Hey AEs: Need to Create Pipeline? 4 Tricks to Try

Sales Hacker

If you’ve been following the lead of your BDRs and SDRs, you’ve been leaning on warm intros. Instead, you can use some basic information about your company’s customer , prospects of the past, and LinkedIn Sales Navigator to rustle up even more. Even though it’s technically cold outreach, this personal angle can give you an in.

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What is customer journey orchestration and how does it work?

Martech

That’s why tools that help marketers analyze the customer journey and act on the insights gained — customer journey orchestration (CJO) software — are finding a spot in businesses’ technology stacks. Customer journey orchestration isn’t as precisely defined as other marketing technology categories. Basic CJO categories.