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User-Centric Design: The Key to Sustainable Ecommerce Success

Sales Pop!

Use consistent backgrounds, lighting, and angles across your inventory. Add an extra angle view that appears when customers hover over an image. Each product image shows the same angle, with a consistent hover effect that reveals an additional view. How to Achieve It Standardize your product photos.

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Content silence means your strategy is broken. Here’s how to fix it.

Martech

Too many marketers share posts that are too broad, too self-promotional or disconnected from what people care about. Social is still a team sport. Think contribution over promotion: Become a helpful, relevant voice in your category. Repost with a new angle. If the algorithm is using your message, that’s the signal.

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Inside Google’s massive 2023 E-E-A-T Knowledge Graph update

Search Engine Land

Writers have a specialist topic or subject of expertise, such as “SEO,” “Health,” “Finance,” “Sports,” and so on, which reinforces the E-E-A-T angle. Designed to promote E-E-A-T-friendly subtitles. Writers are the backbone of websites, so it makes sense for Google engineers to single out “Writer” as a focus. SUBSCRIBE See terms.

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Papa Johns and Netspend adopt augmented reality for eGift campaign

Martech

Shaquille O’Neal promotes Papa Johns x Netspend AR campaign. Papa Johns and Netspend recently plunged into augmented reality (AR) through an eGift promotion in partnership with Shaq’s Fun House presented by Netspend. The promotion launched the Friday before the Super Bowl, a busy weekend for food orders.

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User-Centric Design: The Key to Sustainable Ecommerce Success

Sales Pop!

Use consistent backgrounds, lighting, and angles across your inventory. Add an extra angle view that appears when customers hover over an image. Each product image shows the same angle, with a consistent hover effect that reveals an additional view. How to Achieve It Standardize your product photos.

Angle 130
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How to manage and optimize local listings for SEO

Search Engine Land

Let’s take a more detailed look at Paragon Sports’ business profile, one result from our [running shoes near me] example above: Paragon Sports’ listing spans more than half of the entire first page of results, with many useful information for local searchers, including: Service options. Updating information Engaging with reviews.

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How Giving Tuesday is Redefining Corporate Social Responsibility

Hubspot

This dedicated day of giving is changing the way we look at corporate philanthropy and promoting social responsibility alongside turning a profit. The EHL Consulting Group is promoting Giving Tuesday in the city of Philadelphia with the hashtag #GivingTuesdayPHL. 2) Donate proceeds of products and services sold.

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