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Best of the Bot: Create 10 promotional campaigns to drive in-store purchases

Search Engine Land

Prompt: Before we start, in addition to your other context, you are also an expert in B2C retail, specifically for garden center retailers selling plants, tools, garden care, pots and more. How can I assist you further in your B2C retail marketing efforts for garden center retailers? Understood? Answer: Understood. Answer: Certainly!

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5 must-know Reddit Ads tactics for B2B marketers

Search Engine Land

This is an uphill battle for B2B marketers competing against the often punchier and eye-grabbing creative for B2C brands. Conversation placement ads > standard ads Why use standard promoted ads when you can engage prospects when they are the most engaged? Enter Reddit Ads. Set up the Reddit pixel across your website.

B2B 94
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10 ways to build quality backlinks for any website

Search Engine Land

These variables can be due to the company structure, overall marketing strategy, or the website’s niche. A litmus test for link strategy How many topics are there to discuss in your niche? Are specific link building techniques easier or harder to do in your niche? What type of website will get the links?

Niche 110
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Is your YouTube Channel a brand video graveyard? How to revive it

Search Engine Land

You don’t necessarily need a huge budget or fancy tech, but you do need time to research, plan, upload, optimize and promote. But generally, most businesses can find a hook or a niche that is interesting and visual enough. Build it and they will buy YouTube can influence the purchasing decisions of both B2B and B2C buyers.

Niche 100
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Why influencer marketing is critical in B2B

Martech

B2B influencer marketing involves collaborations between creators and brands to develop and share content that promotes the brand’s products or services. Exactly what the B2C world discovered years ago: There is a growing demand for authenticity and intel from industry thought leaders. What’s the key to B2B marketing success?

B2B 123
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How to Become a Thought Leader in B2B Healthcare Marketing

Heinz Marketing

You will need to spend more of your time and energy generating demand rather than capturing it; creating educational content and positioning yourself as a thought leader rather than developing promotional content. Healthcare marketing strategies, from both a B2B and B2C perspective, have shifted digitally.

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How to Set Up a Social Media Marketing Agency Successfully

Lead Fuze

In this comprehensive guide, we will delve into key aspects of setting up your own social media marketing agency, from identifying your niche and target audience to selecting the most effective platforms for your clients’ needs. If possible, choose niches with high demand but low competition. Eager for more insights?Discover

Niche 98