Anthropology & Sales: How to Cultivate the Human Side of Selling
Veloxy
JANUARY 20, 2023
For four straight years, Salesforce has found that over 75% of buyers want sellers to always act as a trusted advisor. That’s a lot of pressure to add on top of economic uncertainty and rising quota. Yet there is one perspective that has been underrepresented, that is, the Anthropological perspective.
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