B2B Reads: Executive Presence, Future-Proofing, and Mapping New Industries
Heinz Marketing
OCTOBER 1, 2022
In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the web each week. In this blog post, Steve Blank provides a helpful framework for efficiently mapping a new, unfamiliar industry. Mapping the Unknown – The Ten Steps to Map Any Industry.
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