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What Your Client Should Expect from You

Iannarino

The Gist: Your clients have expectations for how you use the time they give you. It is important to give them what they need in order to move forward in the conversation. As a result, they refuse follow-up meetings, they rely more on their own research, and they end more deals with a “no decision.” What They Should Do.

Clients 325
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Trade Value, Not Intrigue: A Better Approach to Sales Competition

Iannarino

The Gist: Some salespeople try to acquire a meeting by mentioning their prospective client’s direct competiton. This approach is problematic because it implies that you’ll share confidential information that will somehow benefit your prospective client, making you untrustworthy.

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How You Are Enabling Sales Prevention

Iannarino

There is nothing more important to your results than effectiveness. Many of them are now so prevalent that sales organizations embrace them, even when their prospective clients reject them. The list here is long but worth studying, as every practice listed here will discourage your client from buying from you—now or in the future.

Cold Call 269
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One Cause of an Aversion to Prospecting

Iannarino

The Gist: Prospecting isn’t easy, but it’s even harder with a poor strategy. An aversion to prospecting is often caused by horrible approaches to asking for a meeting. The salesperson who called me was talking very fast, and I had a difficult time making out what she was trying to say.

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Unwilling to Unlearn

Iannarino

The Gist: One of the primary obstacles to better results is a refusal to unlearn poor techniques. The order here matters a great deal, and occasionally, you find yourself in a situation where “more” is wholly inadequate and “better” is the only way to boost your results. Alvin Toffler. Unrecognized Inflection Points.

Technique 319
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Why Human Beings Provide More Value Than Automation In Complex Sales

Iannarino

The Gist: More and more, sales organizations are refusing to provide their prospective clients with the help of a salesperson. As you decide whether (and how) to use automation, you should consider both the nature of the communication and your overall client engagement model. No Human Required. No more pushy sales tactics.

Cold Call 331
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5 Terrible Sales Techniques That Are Costing Your Company

CloserIQ

Research continually finds them at the bottom of the list of trusted professions , and anyone who’s ever been on the receiving end of a bad sales experience will know why. Do any of these ring a bell with you? What I hate about scripts is the total lack of flexibility. That’s why we have “Discovery”.

Technique 100