Hubspot

MAY 8, 2012

Don’t try to sell your company, product, or service as something it’s not. Speaking of beer commercials, how does creating a whole new market for your product, and then dominating that market sound? What solution does your product or service provide? California Milk Processor Board: Got Milk?

Campaign 78

Campaign Drivers/motivators Start-ups Product 78

Martech

OCTOBER 23, 2023

Justice Department claims Google, which owns a 90% market share in search, paid massive sums to companies like Apple to make it the default search engine on products like the iPhone. 12 John Schmidtlein, lead lawyer for Google, claims the company dominates the search market due to being a superior product.

Trust 92

Trust Objectives and Key Results Engineering Negotiate 92

Search Engine Land

MARCH 7, 2023

Bing And Google Gain Market Share While Yahoo Drops 2012: Yahoo’s decline since 2011 was significant. Ask.com Launches New Visual Q&A App “Pollroll” 2011: Pollroll, according to Ask, was “designed to facilitate the creation, distribution and sharing of poll questions and results.” YouTube), and personalize a lineup of shows.

Engineering 81

Engineering Launch Networking Entertainment 81

Hubspot

MAY 8, 2018

Now, that message has been banished the land of deleted SMS along with thousands of other shipping alerts, thinly-veiled scams, and local service providers shouting at me about LAST MINUTE DEALS. But have you tried shooting a quick text from California to your friend in Germany lately? “If Mark Zuckerberg at F8 in 2016.

Click Through Rate 78

Click Through Rate CTR Launch Conversion 78

Hubspot

MARCH 2, 2015

Inventing the Ronald McDonald mascot, designing those golden arches, creating all those catchy jingles, teaming up with all those celebrities, and running all those cross-promotions with other big brands over the years … that’s what transformed McDonald’s from a California-based burger chain into a global icon, right? Now, onto market share.

Electricity 78

Electricity Follow-up Cross-sell Market share 78

SaaStr

NOVEMBER 26, 2019

As everyone left to work for an investment bank in California or New York that summer of ’99, I went to work at a startup in Ann Arbor. I would argue it was one of the first SaaS companies of its time, but back then we called it an ASP, an application service provider. Now, we did really cool stuff at this startup.

Inside sales 118

Inside sales Sales Up-sell Pipeline 118

Salesforce

MARCH 12, 2024

Conduct market analysis Conduct a thorough analysis of your competitors, including their pricing models, market share, and target audience. You can use market research surveys, competitor analysis software, and industry reports to glean knowledge. This can increase your sales and market share simultaneously.

Price 52

Price Profit margin Territory E-commerce 52

Heinz Marketing

JUNE 11, 2018

I live in California. You’re in Southern California. That’s the way I picture the pipeline out here, off the coast of California. It looks like a sales pipeline, that master surfer there himself, Matt Heinz. Matt: How’s it going, Paul? Paul: Okay. I don’t know where I came up with this surfer image.

Pipeline 55

Pipeline B2B Sales Start-ups 55

Heinz Marketing

JULY 20, 2020

Matt: I’m born and raised on the West coast, grew up in California, live outside of Seattle now. And some of the thunder bangers coming through, especially at night, could be a little terrifying, but also for a kid growing up in California, where a lot of fun. But I grew up in the upper Midwest.

Pipeline 120

Pipeline Sales Up-sell Presentation 120

Hubspot

FEBRUARY 4, 2013

Some ideal places for these CTAs are your blog, your homepage, your product/service pages, your resource center, and in your social profiles. During your entire season, but particularly as your season comes to an end (and heck, even after it has wrapped up entirely), you should be asking your customers to review your products or services.

Niche 78

Niche Real Estate Start-ups Service 78

Hubspot

APRIL 1, 2018

What solution does your product or service provide? Coke: Share a Coke. That's the most important takeaway from this campaign: Don’t try to sell your company, product, or service as something it’s not. California Milk Processor Board: Got Milk? Thanks to the California Milk Processor Board's "Got Milk?" The Lesson.

Gambling 101

Gambling Campaign Sports Gaming 101

Hubspot

NOVEMBER 13, 2017

What solution does your product or service provide? By hitting on that core issue in all of your marketing messaging, you'll connect with consumers on an emotional level that is hard to ignore. That's the most important takeaway from this campaign: Don’t try to sell your company, product, or service as something it’s not.

Campaign 78

Campaign Gambling Cross-sell Follow-up 78

SaaStr

JULY 11, 2019

What we try to do is this integration between two or three companies to be so flawless that for the customer seems like it’s only one application, but you are taking advantage of the best E-mail service, the best chat service, the best voice service. You need customer success, you need, you need professional services.

Launch 108

Launch Technology Technology Up-sell 108

SaaStr

AUGUST 5, 2020

If you execute, you have an advantage in the market and you execute super precisely and make every penny count, your business goes way longer, and you’ll gain more market share to become a bigger business. Lastly, on the founder, what I want to summarize this for is, this is a market for underdogs.

Transportation 80

Transportation Government Healthcare Objectives and Key Results 80

Search Engine Land

JANUARY 24, 2023

California, Colorado, Connecticut, New Jersey, New York, Rhode Island, Tennessee, and Virginia joined the DOJ in this lawsuit. Google’s advertising business has drawn criticism for its market positioning, as it operates on multiple sides of the market, giving it unique insight and potential leverage.

Advertising/ Marketing 86

Advertising/ Marketing Government Retail Market share 86