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What's The Best Time to Send Email Campaigns? (Research-Backed)

Hubspot

Consider this: you spend months creating a campaign to promote a new product launch, but once you've executed the campaign, you're noticing numbers are lower than you expected. Timing isn't everything in email campaigns, but it's a huge thing. Once when I wake up, and once when I get to work.

Campaign 101
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How To Build the Email List of Your Dreams

Salesforce

Your email list is the email addresses you’ve collected through your website, blog, or social media campaigns. Your email list will allow you to send targeted messages with promotional and informative messages to subscribers. Be ethical about compliance and you are promoting customer trust and best email marketing practices.

CTR 124
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How to transform your Google Ads headlines with anti-audiences

Search Engine Land

Who fills out a form but never follows through to become a client or customer? Lingopie’s ad, “Bingewatch your way to Fluency,” perfectly promotes its offering. The problem is clicks and click-through rates (CTR) are poor metrics for determining an ad’s effectiveness. Does this mean you should aim for a lower CTR?

CTR 107
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5 essential Google Shopping optimizations Google won’t tell you by ShoppingIQ

Martech

Follow the link at the end of this blog post to download the full list of tips and access your free one-hour consultation for more bespoke advice and tactics. This time, Amazon is at fault for promoting an inaccurate price that misleads the customer. Take a look at this video, which serves as an example of how Argos, a prominent U.K.

Price 109
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A Complete Guide to YouTube Analytics

ConversionXL

With YouTube, for organic, average view duration (AVD) and click-through rate (CTR) should be prioritized over YouTube search optimization, descriptions, tags, and other vanity metrics. YouTube elevates videos (and channels) that prove meaningful engagement, which is exactly what AVD and CTR do. Why does YouTube elevate AVD and CTR?

CTR 134
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5 essential Google Shopping optimizations Google won’t tell you by ShoppingIQ

Search Engine Land

Follow the link at the end of this blog post to download the full list of tips and access your free one-hour consultation for more bespoke advice and tactics. This time, Amazon is at fault for promoting an inaccurate price that misleads the customer. Take a look at this video, which serves as an example of how Argos, a prominent U.K.

Price 87
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What Is Ad Fatigue? + How to Diagnose & Cure It

Hubspot

This, in turn, causes your campaigns to become less effective, prevents users from moving down the sales funnel, and ultimately hurts your company's bottom line. Fortunately, if you recognize ad fatigue early on, you can reverse its effects by building new campaigns. Lower Click-Through Rates (CTRs). Let's dive in.

CTR 101