Search Engine Land

JULY 26, 2024

Reddit has launched Lead Generation Ads in public beta, available globally for advertisers working directly with the platform. Reddit’s new ad format allows advertisers to collect user information directly on the platform, potentially improving lead quality and campaign performance for businesses across various industries.

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Lead generation Launch CRM Represent 107

Sales Pop!

DECEMBER 4, 2024

So, market your products or services as gifts. Launch sales campaigns that are centered around holiday themes. People are also embracing the magic of the holidays, so tweak your products and services to fit in with the magic. Instead of reinventing the wheel, take what’s happening around you and harness its power.

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Launch Campaign Presentation Service 243

ClickFunnels

JANUARY 28, 2022

The post How to Launch and Sell your Digital Course Using a High Converting Sales Funnel (Part 2) appeared first on ClickFunnels. For marketers, launching a new product can be equal parts thrilling and nerve-wracking. The hype behind launching a new product is hard to replicate. Failure to Launch?

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Launch Sell Represent Sales 244

SaaStr

FEBRUARY 7, 2025

Playbook: How Top SaaS Companies Drive 2-3x Better Campaign Performance Through Multi-Channel Personalization A deep dive with Jason Lyman, CMO at Customer.io “Companies often try to launch across all channels at once. And with 7,000+ companies using Customer.io The Customer.io

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Campaign CTR B2B Growth 108

Search Engine Land

OCTOBER 3, 2024

A Google spokesperson clarified to Search Engine Land what types of queries will trigger AI Overview ads – and where: “If a user’s question has a commercial angle – meaning it’s something where a product or service could be relevant – then an ad may appear above, below or within the response. ” No new reporting.

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Launch Angle Engineering Campaign 114

Martech

AUGUST 1, 2024

But as we dive into generative AI tools like ChatGPT, it doesn’t take long to realize AI can yield lackluster results, inconsistent and off-brand content and campaigns that feel average. They become obsessed with how it can create productivity. Fully written email campaigns. Order now and enjoy a special launch discount of 15%!

Campaign 135

Campaign Launch Gaming Sports 135

Search Engine Land

JULY 12, 2024

LinkedIn is preparing to roll out Accelerate, its AI-driven campaign tool, to all advertisers globally by early fall. By embracing Accelerate, advertisers can potentially improve their LinkedIn campaign performance while reducing time and resource investment, making it a tool worth exploring for B2B marketers. Why we care. The report.

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Launch Niche Campaign B2B 74

Search Engine Land

SEPTEMBER 19, 2024

Time and cost are big challenges when it comes to creating good quality video content for campaigns. Video generator creates custom video content in minutes using a single product image. Live image allows brands to produce short, animated campaign images quickly. These AI-powered tools address these key challenges. How it works.

Launch 85

Launch Campaign Technology Technology 85

ClickFunnels

DECEMBER 9, 2021

The post 7 Steps To A Super Effective Lead Generation Campaign appeared first on ClickFunnels. Today we are going to share how to create a super effective lead generation campaign in seven steps…. You offer the potential customer your least expensive and least valuable product. Want to make more sales? What is Lead generation?

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Lead generation Campaign Up-sell A/B testing 262

Martech

NOVEMBER 6, 2024

The recent launch of TikTok’s search ads and Smart+ expands business opportunities by providing greater control over ad placements, improved targeting and easier campaign management. TikTok’s new search ads boost the platform’s versatility by letting you target users who are actively searching for products or services.

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Campaign Launch Growth Strategize 130

Search Engine Land

SEPTEMBER 12, 2024

Google today announced confidential matching, a new privacy-first solution that lets you securely connect your first-party data for audience targeting and campaign measurement, leveraging confidential computing technology. What’s next: Confidential matching is now the default for Customer Match in Google Ads.

Launch 90

Launch Healthcare Finance Technology 90

Search Engine Land

JULY 17, 2024

A stakeholder asks you the exact date that you adjusted the Target ROAS for a specific campaign, and you have to comb through the Change History to track it down. You consistently miss campaign launch deadlines, and you’re not sure why. Dig deeper: How to improve PPC campaign performance: A checklist

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Campaign Manufacturing Represent Follow-up 68

Martech

OCTOBER 31, 2024

Landbase launched Landbase Intelligence, a suite of free tools that evaluate digital credibility, analyze market sentiment and provide competitive intelligence. Zappi’s Innovation System uses AI to accelerate innovation cycles, generate new product concepts, test and optimize ideas and analyze consumer feedback.

X-functional 119

X-functional Launch Trust Technology 119

Martech

APRIL 11, 2025

Canva this week launched Visual Suite 2.0, the company’s biggest product launch since 2013. It’s a significant overhaul designed to integrate design and productivity tools into a single platform. gives marketers faster and more efficient tools for planning, creating and executing campaigns. Processing.

Campaign 76

Campaign Objectives and Key Results Launch Trust 76

Martech

AUGUST 19, 2024

Targeted campaigns : Focusing on specific accounts ensures marketing efforts resonate with each client’s unique needs. Real-time optimization : Leveraging technology and data analytics, ABM enables real-time tracking and optimization of campaigns, boosting effectiveness in a competitive landscape.

B2B 122

B2B Objectives and Key Results Campaign Contact 122

Martech

NOVEMBER 21, 2024

Now, here are this week’s AI-powered martech releases: Optimizely launched AI agents for marketing tasks like content creation, campaign management, and experimentation. This layer, powered by Brand IQ and Marketing IQ, enables marketers to create on-brand content and campaigns that adhere to marketing best practices.

Retail 117

Retail Launch Manufacturing Campaign 117

Martech

JULY 11, 2024

Klaviyo has expanded its AI features with three new additions: Flows AI, personalized campaigns, and review sentiment AI. Flows AI helps marketers create complex marketing sequences quickly, while personalized campaigns use AI to send the most effective version of an email or SMS to each individual customer.

SQL 107

SQL Launch Campaign Retail 107

Martech

OCTOBER 1, 2024

Campaign structures like Google’s Performance Max (PMax), Meta’s Advantage+ Shopping, Amazon’s Performance+ and TikTok’s Smart Performance Campaigns promise efficiency through automation and artificial AI. Meta followed suit in 2022 with its Advantage+ Shopping Campaigns.

Retail 128

Retail Campaign Drivers/motivators Launch 128

Martech

JULY 10, 2024

During the social era’s boom, these clients insisted on seeing a direct sale or a direct conversion to find value in social media campaigns. This tool has recently launched, so stay tuned for a full case study outlining PIA’s performance in the coming months.

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Clients Strategize Launch Technology 134

Martech

OCTOBER 1, 2024

Yes Many early agents were legacy products re-launched under an AI banner, with almost everything in tech labeled as “AI” in 2023. I then constructed a different sample file that listed the product modules licensed by each account. Google Gemini’s Contact-to-Product module file. Sample account data.

Construction 125

Construction CRM Contact Follow-up 125

Heinz Marketing

AUGUST 9, 2024

These insights enable you to create highly targeted marketing campaigns that resonate with your audience. Example: AI can help identify which products a customer is most likely to buy based on their browsing history and past purchases. Use AI tools to analyze customer behavior, preferences, and trends.

E-commerce 116

E-commerce Campaign Follow-up Trust 116

Heinz Marketing

SEPTEMBER 17, 2024

By Carly Bauer , Marketing Consultant at Heinz Marketing Staying ahead and achieving business success requires more than just a superior product or service. Revamp Marketing Plans : Develop new campaigns focusing on innovation and customer engagement. Gaps in expertise can lead to ineffective campaigns and wasted resources.

Objectives and Key Results 108

Objectives and Key Results Launch Campaign Growth 108

Martech

JANUARY 7, 2025

Since its launch at the Dreamforce conference in September 2024, Salesforce Agentforce changed the conversation around AI, customer experience and customer service. Shortly after the launch, Salesforce announced it was hiring more than 1,000 employees to meet the demand for Agentforce. Table of contents What is Agentforce?

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Launch Represent Engineering CRM 131

Martech

OCTOBER 23, 2024

Updated campaign management tools. The new tools, like sharable ad previews and advanced asset testing, offer streamlined collaboration and optimization opportunities, while the enhanced campaign management features in Performance Max provide greater flexibility in balancing and prioritizing campaigns. Campaign management.

Campaign 122

Campaign Launch Process Product 122

Martech

DECEMBER 12, 2024

If you exceed 160 characters, your SSP will charge this as two texts, which can add up quickly when you send frequent SMS campaigns. Having just 160 characters at your disposal requires creative thinking, especially if your campaign has a lot of info to convey. Perhaps something like this: Pre-launch SMS. Launch email.

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A/B testing Campaign Legal Launch 119

Martech

NOVEMBER 13, 2024

Mobile experience company Sinch announced RCS features are now available in the Sinch Customer Dashboard, allowing marketers to integrate rich content into mobile message (SMS) campaigns. In order to add RCS to mobile messaging campaigns, users first set up an RCS Agent in the Sinch Customer Dashboard. In the U.S., RSC onboarding.

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Customers Campaign Launch Networking 113

ClickFunnels

JANUARY 27, 2023

The post Email Marketing For Doctors – Creating A Winning Campaign appeared first on ClickFunnels. Today we are going to discuss how to build an email list and monetize it with winning email marketing campaigns. You offer the potential customer your least expensive and least valuable product or service.

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Campaign Appointment Cross-sell Pitch 208

Salesforce

SEPTEMBER 19, 2024

Earlier this year, Salesforce launched the Marketing Cloud Growth Edition , a version of our product that is designed with the challenges and goals of small businesses in mind. At Dreamforce 2024, we took another step forward with the launch of Marketing Cloud Advanced Edition, which will be available in November 2024.

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Territory Launch Growth Contract 126

Martech

JANUARY 9, 2025

Jellypod launched its AI podcast studio. Jellypod aims to simplify podcasting by assisting creators with all aspects of production, from ideation to final edits and publishing. Integral Ad Science launched its AI-driven Total Media Performance (TMP) solution. BrandRep launched an AI-powered keyword generator.

SQL 120

SQL Retail Launch Campaign 120

Martech

MAY 22, 2024

In this article, we are going to focus on the way AI can help improve marketing campaigns and initiatives while delivering measurable results. This predictive capability allows brands to stay one step ahead, delivering products, services and experiences that customers desire, often before they even realize it themselves.

Campaign 132

Campaign Launch Technique Strategize 132

ClickFunnels

MAY 6, 2025

Ask Campaigns 10. Whether launching a new course, selling physical products, or building a membership community, the funnel is your path to sustainable growth. Whether launching a new course, selling physical products, or building a membership community, the funnel is your path to sustainable growth. Learn more.

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Growth Strategize Sales Contact 130

Martech

JULY 18, 2024

Yes, AI can improve productivity, but that brings a whole new group of decisions to be made in how we use it, how it’s governed, etc. Operational costs Indecision throws project schedules off track and creates inefficiencies where teams wait around for approvals or clearer direction, which reduces productivity and morale.

Objectives and Key Results 122

Objectives and Key Results Government Strategize Launch 122

Search Engine Land

SEPTEMBER 5, 2024

Product-focused, keyword-only campaigns are a common type of campaign used in Google Ads. If you sell vintage T-shirts for women, you might set up standalone keyword campaigns based on the keyword “vintage T-shirts women.” But for others, product-based, keyword-focused campaigns aren’t necessarily your best strategy.

Territory 92

Territory Construction Agriculture Campaign 92

Salesforce

AUGUST 27, 2024

So how can B2B marketers use more data without making their campaigns and strategies even more complex? It refers to the ability to unlock siloed data from various sources across the business, consolidate it into a user-friendly customer data platform (CDP), and use the information across campaigns.

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Campaign B2B CRM Represent 64

Heinz Marketing

MAY 12, 2025

Planning a successful B2B campaign takes more than creative ideasit requires strategy, structure, and cross-functional alignment. This blog covers the most frequently asked questions B2B marketers ask when planning a campaign, organized to help you go from strategy to execution. Whats the real goal of your campaign?

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Campaign CTR SQL A/B testing 67

Martech

JULY 24, 2024

Channel99 today launched a new solution for scoring the performance of digital campaigns by channel providing insights into performance and opportunities for optimization. Dig deeper: Channel99 launches “view-through” pixel technology for digital B2B Performance by target audience.

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B2B Launch Pipeline Technology 120

Martech

SEPTEMBER 25, 2024

She added: “That said, Canva Teams has come a long way since launching in 2020, with major enhancements in team collaboration, brand management and the launch of our expansive Visual Suite. Our original pricing reflected the early stage of this product and has remained unchanged for the last four years.

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Price Launch Clients Campaign 117