SaaStr

MARCH 20, 2024

At SaaStr Miami, former Founder’s Fund Partner and CRO of Brex Sam Blond — host of the SaaStr CRO Confidential Podcast — sat down with SaaStr CEO and founder Jason Lemkin for a fireside chat about finding success as a SaaS company in 2024. What works well from the classic playbook in 2024, and what should we walk back or modify?

Quota 105

Quota Finance Drivers/motivators GTM 105

SaaStr

NOVEMBER 8, 2023

“I don’t know about you, but I fail a lot,” Nick Mehta, CEO of Gainsight, says as his opener at SaaStr Annual 2023. In this talk, Nick shares his top 10 failures as a CEO while getting to $200M ARR. Being open about mistakes helps others see that you can win at business while still being human-first. It becomes a house of cards.

X-functional 98

X-functional Contract Growth Quota 98

SaaStr

APRIL 11, 2021

”The Playbook to Boosting Net Retention (Quickly) with Terminus’s CEO” SaaS veteran Tim Kopp takes us through a deep dive on driving up NRR. #2 “A Deeper Dive on How to Collaborate, Manage, and Work with Developers with Twilio’s CEO Jeff Lawson” Going deeper with Twilio CEO Jeff Lawson. #4

Up-sell 106

Up-sell Meeting Closing Sell 106

Martech

FEBRUARY 8, 2024

We were doing it all back then, with very little playbook guidance: Lead magnets. We reveled in the speed and scale our pipes allowed. Martech promised: Scale. Persuasion at scale. Selling at scale. In your inbox. Business email address Subscribe Processing. Lead capture forms. Lead scoring.

B2B 120

B2B Technology Technology Pipeline 120

SaaStr

NOVEMBER 27, 2022

How to Ensure Your First 2 Sales Reps Actually Work Out (Updated). SaaStr 610: The Playbook to Achieving CEO/CRO Harmony with Algolia CEO Bernadette Nixon and CRO Michelle Adams. ?. SaaStr 610: The Playbook to Achieving CEO/CRO Harmony with Algolia CEO Bernadette Nixon and CRO Michelle Adams. ?.

Presentation 80

Presentation Customers Sales 80

SaaStr

JULY 14, 2023

SaaStr CEO and Founder Jason Lemkin sat down with the audience for an Ask Me Anything session to answer some of the most pressing questions from the audience. Q: How Do You Think The Founder Playbook Has Changed For Bootstrapped Founders In 2023? The ones that raise $200M and can’t raise a dollar now, their playbook has changed.

Drivers/motivators 93

Drivers/motivators Quota Service Closing 93

SaaStr

JULY 2, 2022

With Dreamforce scaled back, and our good friends at HubSpot moving Inbound to a hybrid digital/IRL event, SaaStr Annual is now the biggest event in the world for SaaS. But if you want to meet the most CEOs, CROs, CMOs, CPOs, VPEs, VCs and more in SaaS and Cloud … you gotta be there! Do Your Team Offsite at Annual!! .

Meeting 79

Meeting Engineering Represent Closing 79

SaaStr

JANUARY 7, 2021

We were fortunate enough to interview CEOs who were in the trenches navigating the COVID-19 pandemic, investors who were advising companies on how best to move forward, and operators who saw explosive growth given the shift to working from home. . Out of its headquarters in Utah, Podium scaled from 5 employees to over 300 employees.

Non-Profits 101

Non-Profits E-commerce Drivers/motivators Growth 101

SaaStr

FEBRUARY 4, 2022

She details her six steps to manage successful marketing at scale. Step 1: Align with the CEO. To do that requires a deep understanding and appreciation of the company’s mission, vision, product strategy, financial plan, and more—all of which you get from communicating with the CEO. Your job is to communicate the CEO’s vision.

Growth 82

Growth Strategize Campaign Engineering 82

SaaStr

DECEMBER 11, 2022

But the #1 leader in SaaS business software has hit big headwinds. Your Family May Never Understand. One of the toughest — is that your family probably won’t really understand. Hosted by Founders Fund Partner Sam Blond and SaaStr CEO Jason Lemkin.  . How tough are things out there? It really varies. Take a watch.

Growth 73

Growth Drivers/motivators Sales Presentation 73

SaaStr

JUNE 13, 2021

It’s been great to have the CEOs of Qualtrics join us multiple times over the years, as it scaled from a late-stage startup to IPO to $8B+ acquisition. Fast forward to today, and Qualtrics is now worth $20B and CEO Zig Serafin joined us to share his lessons in scaling with Julia Laroche, Correspondent at Yahoo Finance.

Growth 71

Growth Finance B2B Technology 71

SaaStr

FEBRUARY 16, 2022

It’s completely free to sign up and tune into this incredible lineup of content, including the CEO of 1Password, COO of Atlassian, CPO of Samsara, CMO of Digital Ocean, and many more. billion, he recently left to be CEO at Charm Industrial , a carbon mitigation startup he co-founded in 2018. Scaling a Platform and Ecosystem.

Growth 83

Growth Education Up-sell Start-ups 83

Martech

APRIL 20, 2023

The scale alone can be staggering. He is also founder of ConvinceAndConvert.com, one of the world’s most popular online resources for marketers and business owners. How to Build Your Customer-Driven Growth Engine.” How to Build Your Customer-Driven Growth Engine.”

Customers 112

Customers Non-Profits GTM Consult 112

SaaStr

MAY 17, 2021

SaaStr Enterprise is a flagship SaaStr digital event on May 26 + 27 where the top executives and leaders driving innovation in the Cloud share their playbooks on scaling your business to market and sell to the enterprise. Speakers include the CEOs of Coupa, PagerDuty, Box, and more. Exclusive CEO + CXO Networking.

Networking 83

Networking High impact B2B Follow-up 83

SaaStr

JUNE 20, 2021

In this podcast, SaaStr CEO Jason Lemkin sits down with Klaviyo CEO Andrew Bialecki to discuss the nitty-gritty details of the journey from the company’s origins to its incredible $9.5 Founded in 2012, Klaviyo initially operated as a database with an API that allowed businesses to run queries against their customers.

Objectives and Key Results 123

Objectives and Key Results Price Retail Consult 123

SaaStr

JULY 26, 2022

SMBs go out of business, and quickly. SMBs don’t really budget for much, so if the business goes down, software purchases often go down very quickly too. Now that makes things hard enough as you scale, but even worse, in SaaS, churn is often masked by high growth when you have early product-market fit.

Growth 142

Growth Start-ups Up-sell Strategize 142

Sales Hacker

DECEMBER 8, 2023

Likewise, the new products you launch do not determine your success. Tactical Tips from Product Leaders Nail your next product launch by layering in these tactical tips from product leaders Pre-launch The backstage buzz before the curtain rises. Make sure your message lands. The greatest technology does not always win.

Launch 101

Launch Product GTM Technology 101

Martech

DECEMBER 26, 2023

Traditional support methods include training, data-sharing, co-marketing campaigns, rebates, MDF (market development funds), and sales enablement, like content, events and sales playbooks. Number one in partner marketing importance, he says, is ensuring that partners understand your product and your ICP (ideal customer profile).

B2B 112

B2B Cross-sell Hospitality GTM 112

SaaStr

DECEMBER 5, 2023

All of these components will ultimately drive your valuation. Challenge #1: Starting with Product-Led Growth and Deciding If It’s Worth It If you start with PLG and want to move your customer base and prospects to Enterprise deals, you might ask yourself: Should I go for it? For many, moving upmarket makes sense to scale.

GTM 78

GTM Cross-sell Government Legal 78

Sales Hacker

MARCH 17, 2021

While every entrepreneur dreams of scaling their startup into a multi-million dollar company, many do not understand all that goes into that dream. Strict sales volume does go a long way in achieving long-term revenue growth, but processes and cross-department alignment are what allow sales volumes to scale in the first place.

Growth 95

Growth Assembly Line Cross-sell Engineering 95

ConversionXL

SEPTEMBER 20, 2018

The Three Tidal Waves Coming for Your SaaS Business. If you’re like most people, you’ll opt for trying out the product on your own. This doesn’t apply just to small and mid-size businesses. You don’t have to be a financial whiz to understand that this means your expenses go up while your profitability goes down.

Go To Market 289

Go To Market GTM Profit margin Education 289

SaaStr

JULY 20, 2022

generate momentum, they will inevitably need to scale up. For whatever reason, the company is ready to exit startup status and prepare to scale-up. Dave Kellogg, Executive-In-Residence at Balderton Capital, breaks down the most common mistakes companies make when going from startup to scale-up. Question your rosy projections.

GTM 78

GTM Cross-sell Finance Growth 78

SaaStr

APRIL 26, 2023

But you’re falling, dodging, climbing, and hoping to scale the top of a mountain. Jason Lemkin, CEO and Founder of SaaStr, said, “How much do you talk about Customer Marketing? Tara Robertson, CMO at Bitly, says there is no playbook for customer marketing. This is how you start creating your customer journey roadmap.

Customers 86

Customers Education Cross-sell Campaign 86

SaaStr

JUNE 24, 2020

We are featuring top executives and leaders driving innovation in the Cloud and sharing their playbooks with you on how to scale your business to directly market, sell, and expand to have success in the Enterprise. . Automation: The Digital Transformation Accelerator with Jennifer Tejada, CEO @ PagerDuty.

Up-sell 82

Up-sell Growth Sell Customers 82

SaaStr

MAY 31, 2021

Patrick Collision, CEO and co-founder of mammothly successful Stripe, a while back put together a list of things to do from age 10 to 20 to be a successful entrepreneur. Thought of that way, it’s the 3d start-up I’ve started, and the 5th I’ve been an executive or CEO in. I do wish I’d done all those things.

Start-ups 128

Start-ups Growth Closing Engineering 128

SaaStr

AUGUST 24, 2022

Building trust and credibility with your customer base is a sure way to success. Your startup is asking to handle the core customer data of major companies. you are confident in doing so but also prove that your product is a must have for their brand. . Will this product scale? Who can benefit from your product?

Customers 87

Customers Networking Trust Product 87

SaaStr

MARCH 3, 2021

Because businesses trust and value brands they can rely on. Developers want trusted products that are very easy to deploy and that also scale. The playbook often has to change later, as you pass a few million in ARR. Pipedrive is far easier to use for a small business or small group. A little more here. Is this you?

X-functional 141

X-functional Trust CRM Product 141

Sales Hacker

DECEMBER 1, 2023

A focus on disciplined execution permeates the company, from Adam Guild (Co-Founder and CEO) through to every team member. They automate the program from beginning to end: create the new contact in CRM, alert the SDR/AE/CSM, and add the contact to the right sequence/ playbook. Particularly, to do so consistently. It’s in Owner’s DNA.

GTM 89

GTM Contract Represent CRM 89

SaaStr

APRIL 28, 2023

Former CEO and founder of Yext and current CEO and founder of Roam, Howard Lerman, shares successful strategies and lessons learned building two successful startups with Sam Blond, Partner at Founders Fund, in this week’s episode of CRO Confidential. 100% of scaled companies are distributing. You are your first customer.

B2C 78

B2C B2B Construction Price 78

Sales Hacker

NOVEMBER 16, 2021

In this episode of the Sales Hacker Podcast, we have Veronika Riederle , Co-Founder & CEO at Demodesk , a customer meeting platform company she launched in 2018 that’s bringing in seven figures with a global hybrid remote team. Articulating your product in a way that creates a category. powered by Sounder. What You’ll Learn.

Meeting 96

Meeting Construction Up-sell Start-ups 96

SaaStr

SEPTEMBER 16, 2021

If you submit to “Meet A VC” by midnight September 19, we will ensure your Company is shown to investors. Sahil Lavingia – Angel Investor + CEO of Gumroad. SC Moatti, Founding Partner – Mighty Capital – presenting “The Playbook for The Age of Product: Winning Against Tech Giants”. PHARUS Investment Partners.

Meeting 96

Meeting GTM Legal Presentation 96

SaaStr

JULY 25, 2021

Jyoti Bansal, Founder and CEO of harness.io and Dev Ittycheria, President and CEO of MongoDB held a fireside chat at SaaStr Annual. As two CEO who love the art of sales and scaling, this one really was special. Jyoti Bansal – Founder and CEO of harness.io. Dev Ittycheria – President and CEO of MongoDB.

Up-sell 100

Up-sell SQL Product Start-ups 100

Search Engine Land

APRIL 2, 2024

Enhancing operational efficiency with Gemini integration Most recently, I’ve been using generative AI to scale up digital PR in my agency – not for writing content but for improving operational efficiency. Business email address Subscribe Processing. The case study below is a unique application for generative AI to solve this problem.

Objectives and Key Results 81

Objectives and Key Results Consult Engineering Technology 81

Hubspot

APRIL 1, 2024

This week's installment comes from Repvue's Founder and CEO, Ryan Walsh. So, let’s take a look at the trends sellers are reporting about inbound lead flow on RepVue , and three things you can do to still hit your targets. Fewer prospects are going to just hit your lead form in 2024. Want more content like this?

Cross-sell 61

Cross-sell CRM Referrals Up-sell 61

SaaStr

MAY 17, 2020

. #1Sales Mistakes that Can Kill Your SaaS Business & How to Avoid Them (a SaaStr Classic). #2: 2: The Definitive Founders Playbook for Building a Dream Marketing Team with DropBox and Malware Bytes. #3: 4: Tales of a Modern CEO with Atlassian & Trello. 3: The New Normal, with Garry Tan of Initialized Capital.

Price 53

Price Start-ups Growth Meeting 53

SaaStr

JANUARY 24, 2020

. — Inside Intercom: The Marketing Secrets of Scaling One of the Fastest Growing SaaS Startups. — 10 Things I do to Meet 500+ Customers a Year As CEO with Gainsight CEO Nick Mehta. — 3 ways to scale to $100m ARR. — How Slack Scales Customer Experience. Mar 10, 10:45am – 11:15am.

Finance 80

Finance Growth Pipeline Launch 80

Hubspot

NOVEMBER 14, 2023

53% of sales reps say AI has made it easier to compete with other businesses in their industry. Pascal Weinberger, CEO of Bardeen.ai , believes AI is helping sales teams work smarter, not harder. Every forward-thinking business has them. Let's dive in. AI will level out the playing field. Build a nice-looking website.

Consult 70

Consult Drivers/motivators B2C Education 70