Veloxy

JANUARY 7, 2025

This is the foundation of your sales management, outlining the progression from prospect to customer. A sales cycle is the process your sales team goes through in order to close a sale with a customer. Every stage reflects adistinct interaction level between your team and the customer. What is a Sales Cycle?

Objectives and Key Results

Hubspot

JULY 19, 2024

How I Tested the Best AI Presentation Makers While I no longer teach Spanish to middle schoolers, pitch deck presentations are beneficial for my small business. Pitch decks can help me quickly show clients what I do and how I can help them. Whether you need to create a pitch deck or present a revenue report, Beautiful.ai

Presentation

Martech

JANUARY 7, 2025

Since its launch at the Dreamforce conference in September 2024, Salesforce Agentforce changed the conversation around AI, customer experience and customer service. The bots are customized using inexpensive, low-code tools. Service Agent , which replaces chatbots in handling customer service. How does Agentforce work?

Launch

Hubspot

JULY 23, 2025

Since then, I’ve built customer journeys that do work. Here’s what it really takes to build a customer journey sales funnel that works — not just in theory, but in the trenches. Here’s what it really takes to build a customer journey sales funnel that works — not just in theory, but in the trenches. In Awareness, I don’t pitch.

SQL

Salesforce

NOVEMBER 12, 2024

A strong customer value proposition (CVP) is often the key to winning over potential buyers. Learn how to create a CVP that stands out from the competition and catches your target customer’s attention so you can start making more sales. What you’ll learn: What is a customer value proposition (CVP)?

Transportation

Hubspot

OCTOBER 15, 2024

Then, during the conversation, offer customized insights that address their specific pain points and goals. This makes your conversation feel more personal and genuine, and the prospect can tell you‘re not just throwing out a pitch. Ask thoughtful questions and really understand their needs before pitching. “Be

Prospecting

Sales Gravy

FEBRUARY 18, 2025

The Return to Humanity: Relationships Make the Difference In an age where we can automate just about anything with tech, your core differentiator will be your ability to build trust and engage deeply with clients. If youre selling complex products, services, or solutions, you cant just pitch features and benefits anymore.

Consult

Hubspot

AUGUST 7, 2024

Put the prospect’s company logo in the top corner, add the names of key stakeholders to the example account, and input client info, industry, or other relevant information. I’ve consistently found that basic customizations are an effective way to impress your audience and elevate your product above the competition.

Closing

Sales Gravy

APRIL 8, 2025

Its about guiding the customer to understand the real nature of their problemoften one they didnt fully realize or thats more complex than they initially thought. They bring a sense of curiosityan acknowledgment that they cant help until they deeply understand the clients unique environment. Acknowledge the clients prior experiences.

Consult

Hubspot

MARCH 12, 2025

Being a salesperson today feels like trying to get someones attention in Times Square; buyers are swamped with choices, blinking lights, and loud pitches from every direction. This approach tackles the modern, overwhelmed customer by simplifying offerings and focusing on the buyers needs and priorities. One word: Overload.

Sell

Search Engine Land

AUGUST 14, 2024

Paid search Google + Microsoft Phrase + Exact Match (Manual Bids) Broad Match (Smart Bidding) Paid social Facebook + Instagram Retarget Web Visitors Target Customer Lookalikes or Specific Interests You can consider more automated campaigns, such as Performance Max (Google) and Advantage+ and Tailored Campaigns (Meta). Quality of leads.

CRM

Hubspot

JUNE 16, 2025

Pitching clients, negotiating partnerships, growing a network. The job market is crammed with candidates all claiming to be “results-driven” and “customer-focused.” That's because their customers were CFOs and financial controllers who needed someone who spoke their language,” Wickett says. You can’t escape it.

Objectives and Key Results

Hubspot

OCTOBER 28, 2024

Jumping into a pitch without first asking questions or listening to the prospect's needs can feel aggressive and off-putting. The lack of preparation can result in a lost opportunity and leave a negative impression on the potential client. People buy from people they like and trust, not from those who deliver robotic pitches.

Cold Call

Hubspot

APRIL 9, 2025

During an enterprise software pitch, a prospect threw out an unexpected question one that shifted the conversation in the wrong direction. Your demo should be highly customized to your audiences needs, desires, and goals -- and you cant achieve that level of customization without doing prep work. Dont let them out-research you.

Real Estate

Sales Gravy

MARCH 13, 2025

How many times have you gotten to the meeting but your pitch fell flat? You tap into your customers pain points and you close. As a salesperson, you lead your potential client toward a solution. You have the magic answer to a customers problem. Its costing the customer time and money. Show you understand.

Quota

Hubspot

SEPTEMBER 30, 2024

Social selling isn‘t about bombarding prospects with generic sales pitches; it’s about building relationships. Common mistakes in social selling include over-pitching too early without establishing rapport, failing to personalize outreach, and neglecting to engage meaningfully with prospects.

Sell

Sales Pop!

MARCH 12, 2025

The minute you focus on valuable opportunities such as courses, webinars, or interactive training, you build your brand as an authority and keep potential customers engaged. Instead of simply using ads, businesses enable their sales pitches through valuable learning experiences, thus building trust and generating leads.

Lead generation

Hubspot

JULY 30, 2024

There are a limited number of times that you can email a client or prospect before it becomes intrusive. Be clear and concise about what you want your customers to do next. Invite the customer to a webinar, to visit you at a tradeshow, a trial of your product, or even a phone call. Personalize the offer to the client.

Closing

Martech

NOVEMBER 5, 2024

Video walk-through of the product Using video is a simple way to make your emails more engaging, convey information to customers more quickly and generate conversions faster. Since most companies send emails with static images and bold fonts highlighting discounts, your email will be a refreshing change for potential customers.

Campaign

Salesforce

OCTOBER 22, 2024

Pioneered in the 1990s by Jack Napoli, the MEDDIC framework transforms teams into sales powerhouses by delving deep into the elements of the customer buying experience. And by the end, you’ll know more about your customer than you have before. Learn more What is the MEDDIC sales process? Let’s start with what MEDDIC means.

E-commerce

Hubspot

NOVEMBER 22, 2024

That‘s why I’ve contacted some sales pros and AI experts to learn how they or their clients use AI for sales lead generation. In the context of using AI in sales , this means helping customers do their own research before interacting with a sales rep from your organization. Re-target churned customers.

Lead generation

RingDNA

JUNE 15, 2025

This can be accomplished through evidence-based pitches, successful content marketing, and an aggressive follow-up strategy. He felt that it put the clients at ease. Losing a single client over a fracture in the customer or client relationship can be devastating, leading to restructuring and even layoffs.

B2C

Hubspot

JULY 18, 2025

When I first started consulting for B2B SaaS companies, I made the mistake of thinking the buyer journey and the customer journey were basically the same thing — just two sides of the same funnel. I learned the hard way when a client’s churn rate quietly climbed even as new deals kept coming in. What is a customer’s journey?

Referrals

Highspot

FEBRUARY 20, 2025

A solid curriculum empowers: Sales to confidently build relationships, handle objections, meet customer expectations, and close deals faster. Marketing to connect what your product does to how it solves customer problems with compelling promotions and campaigns. Customer support to address customer queries and ensure adoption.

Product

Highspot

JANUARY 23, 2025

Sales reps often juggle multiple demandsmeeting quotas, showcasing product value, and forming authentic customer connectionswhich require a healthy mix of soft and hard skills. Soft skills training helps sales teams learn to work well with colleagues and customers. What is Soft Skills Training? Did you know?

Objectives and Key Results

Highspot

JUNE 19, 2025

Key takeaways Highly engaged customers tend to stay loyal to companies, spend more on their products and services, and become brand advocates. Sales, marketing, and customer support must collaborate and coordinate to deliver personalized, seamless experiences that foster trust. What is customer engagement?

GTM

Partners in Excellence

JULY 3, 2025

Every week, I’m speaking with clients and colleagues around the world. Clients in Europe, the Nordics, Franc, Germany, Spain, Italy, the UK. Clients in India, China, Japan, Korea and other countries. Clients in Brazil, Chile, Argentina, and Mexico. Clients in Australia and New Zealand.

Teamwork

Highspot

NOVEMBER 24, 2024

54% of enablement teams that manage sales training programs report a six-percentage-point increase in customer retention. Formal teaching covers essential topics such as sales strategies and customer insights, while self-paced modules allow learners to access resources like tutorials and quizzes at their convenience.

Pitch

Hubspot

OCTOBER 17, 2024

Telephone Protection Consumer Act (TPCA) The Telephone Protection Consumer Act (TCPA) is a set of rules created by the Federal Communications Commission (FCC) to protect likely clients from intrusive telemarketing calls. Call Recording Keep it real with your customers. Don’t hold your customers hostage.

Cold Call

Salesforce

DECEMBER 17, 2024

If you could create your ideal customer in a lab, who would they be? What would make them so uniquely suited to your product or service that they become a lifelong customer? These are the questions an ideal customer profile (ICP) helps sales organizations answer. What you’ll learn: What is an ideal customer profile (ICP)?

Prospecting

Highspot

JUNE 24, 2025

Our solution streamlines approvals, saving clients up to 10 hours a week. Elevator pitch Whether it’s a cold call, a networking event, or the start of a Zoom meeting, your sales reps need a 60-second, confident answer to: “So, what do you do?” Rep: “That’s exactly where many of our clients see the biggest return.

Objectives and Key Results

Salesforce

NOVEMBER 15, 2024

Here are a few of the most common paths SDRs may take: Account Executive: As the most popular next step in an SDR’s sales career, an Account Executive is responsible for building and maintaining relationships with clients to drive sales and achieve revenue targets. SDR or Sales Manager: The SDR Manager oversees and guides the SDR team.

Tradeshows

PandaDoc

JUNE 27, 2025

Sales enablement content gives your sales reps the resources they need to build trust, help with objection handling , and move potential customers through the sales funnel. Effective sales enablement content directly supports your reps when making a sale, meaning they can deliver a smoother sales experience for the customer.

Objectives and Key Results

Hubspot

JANUARY 14, 2025

When it comes to B2B sales, relationships, strategic alignment, and trust determine the success of everything, from initial prospecting to long-term client retention. Ensuring that they position themselves (and the product/service theyre selling) as a solution for the customer.

Negotiate

Hubspot

JULY 22, 2024

Think about who your best customers are (or who you’ve had the most success calling in the past) and look for common attributes. Voila — a list of potential customers. I also think it works because the customer immediately sees value because you’ve done your research. It sounds like you know them — are you a client?

Cold Call

Sales Gravy

FEBRUARY 27, 2025

You nailed the pitch. Confidence is Contagious Confidence comes from preparation knowing your client, their business, and your value. A firm handshake and steady eye contact show confidence and can put your client at ease. You nailed the pitch. The budget was there. The decision-maker was engaged. It might be you.

Pitch

Hubspot

NOVEMBER 12, 2024

Ravi VC , Founder of GoGLOBAL101, LLC , says, "After chasing a prospect for a year—something my bosses found amusing as they teased me for obsessively pursuing that one client—I eventually broke through. When reaching out, tailor your pitch to highlight specific areas you've researched or know are common pain points in their industry.

Prospecting