What Your Client Should Expect from You
Iannarino
JULY 20, 2021
The Gist: Your clients have expectations for how you use the time they give you. As a result, they refuse follow-up meetings, they rely more on their own research, and they end more deals with a “no decision.” How you sell—including what you believe your client needs from you—is a greater variable to your success than what you sell.
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