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How AI-generated images could redefine product placement

Martech

Product placement Product placement isn’t a new marketing strategy. Companies have been paying for characters to use their products since radio was the entertainment source. I’m not sure if product placement in AI-generated images is a fantasy or a nightmare, but it is an opportunity.

Product 127
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17 Best Sales Productivity Tools Your Team Needs in 2025

Veloxy

When reps dont know how to use their tools properly, or when tools dont talk to each other, productivity takes a serious hit. Theyre realizing that streamlining tools isnt just about convenience its about unlocking real productivity and revenue growth. Double Sales Productivity in only 1 Minute.

Product 130
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AI fuels investment surge in Q2 amid slowdown in new products

Martech

billion, despite a 31% year-over-year decrease in new product announcements. New products. We are once again seeing a steady uptick in new products since the end of last year, with the number jumping to 88 in Q2 2024 — but not nearly as much as we saw this time last year (128 in Q2 2023, a 31% decrease). An eye on AI.

Product 114
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How to make the jump from product-market fit to platform-market fit

Martech

Jason, director of product marketing at a global cybersecurity company, celebrates a big win. His product ranks as the third-fastest growing in the company. But there’s a problem — the company operates in silos, treating all products as separate cost centers. Product-market fit. “We need a scalable platform.

GTM 112
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5 Essential Pieces of a Prospecting Solution

As organizations chase new revenue targets, B2B sales leaders must examine cutting edge prospecting solutions that proactively help reps identify, connect with, and close qualified buyers faster. Five essential features to consider when assessing the vendor landscape.

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6 Tips for Using Sales Acceleration to Close Deals Faster

Salesforce

So, closing more deals more quickly is a win for everyone sales representatives, sales managers, the finance department, and a company’s leadership. Drive pipe faster with a single source of truth Discover how Sales Cloud uses data and AI to help you manage your pipeline, build relationships, and close deals fast.

Closing 98
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Bridging the Gap: Aligning Sales and Marketing for Enhanced Business Success

Sales Pop!

Inefficient Resource Use : Without alignment, marketing generates untargeted leads that sales finds challenging to close, leading to wasted resources. Sales Enablement Strategy : Equip sales teams with essential tools, relevant content, and training to help them effectively engage and close deals with customers.

Sales 264
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How to Overcome the Pain Points of Your CRM

When used effectively, a CRM can be the lifeblood of your sales team – keeping everyone organized, efficient, and at peak productivity. Less organization, more confusion, and fewer deals closed. However, as a company, sales stack, and database grow, it becomes difficult to uphold structure and governance to keep a CRM up-to-date.

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The Impact of Direct Dials on Sales Productivity

Leveraging the latest industry research, this eBook highlights the impact of direct dial phone numbers on sales productivity with the goal of empowering reps to have more conversations with prospects, and consequently, schedule more meetings, increase opportunities, and close more business - fast.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.