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How to inflation-proof your marketing in 2025

Martech

Instead of focusing solely on top-of-funnel awareness metrics, consider indicators like sales-accepted opportunities, proposal-to-close ratios and account expansion rates. Investing in advanced analytics and strategic partnerships can help you identify which marketing initiatives deliver real ROI. Processing. See terms.

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Why It’s Easier for Second-Time Founders to Raise Venture Capital. Even With Nothing Even Built Yet.

SaaStr

They know how to build strategic partnerships, and will get the benefit of the doubt here. They know how to close Big Deals. First timers will struggle here, by contrast, for many many years. They know how to grow quickly once they have product-market fit. They know how to fundraise. They generally wont sell too early.

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LinkedIn Sales Mastery: How B2B Teams Close More Deals with Social Selling

RingDNA

CEOs & COOs: Need to build strategic partnerships? In B2B sales, it often takes north of six contacts to close deals. But the best B2B sales reps understand the power of continuing relationships with clients even after a deal closes. Reps pool knowledge and work together in order to close deals.

Closing 62
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Takeaways from Pavilion’s GTM Summit

Sales Hacker

Product : Vanta Your deal is almost closed, and all that’s left is the security review. With Vanta Questionnaire Automation, go-to-market teams can complete security reviews up to 5 times faster, helping you close deals in less time than ever. Visit vanta.com/gtmnow to learn more about Questionnaire Automation.

GTM 101
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GTM 85: A $2.6 Billion Lesson and Embracing Ecosystem-Led Growth with Bob Moore

Sales Hacker

Bob Moore is Co-Founder and CEO of Crossbeam, an Ecosystem-Led Growth (ELG) platform that helps companies use their partner ecosystems to generate leads, close deals, and grow faster. 17:15) The future of M&A: Ecosystems and strategic partnerships. (23:10) 24:14) The misconceptions and realities of partnerships. (27:41)

GTM 121
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The Reality of Selling Your Company: What No One Tells Founders with Brian Halligan, Co-Founder and Chair of HubSpot

SaaStr

Build relationships with potential strategic acquirers, but focus on building a standalone business. Inbound Interest Is Everything “If you want to sell your company, no one’s going to want to buy it” “It has to be inbound” Hiring a banker to shop your company “never works” 3.

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82 Open Ended Sales Questions (Ultimate Guide Included)

Veloxy

This leads to higher levels of trust and rapport, and ultimately more closed deals. What's the difference between open ended and close ended questions? Close ended questions are questions that can be answered with a “yes” or “no,” or with a specific piece of information.